L'Oreal Paris EverPure Sulfate Free Purple Shampoo for Blonde Hair Brass Toning for Gray and Silver, 6.8 fl oz
L'Oreal Paris EverPure Sulfate Free Purple Shampoo for Blonde Hair Brass Toning for Gray and Silver, 6.8 fl oz
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L'Oreal Paris EverPure Sulfate Free Purple Shampoo for Blonde Hair Brass Toning for Gray and Silver, 6.8 fl oz

7,328 ratings

Key item features

  • L'Oreal Paris EverPure Sulfate Free Purple Color Enhancing Shampoo for Color Treated Hair 6.8 fl oz
  • America's Number 1 Purple Shampoo - L'Oreal Paris EverPure Sulfate Free Purple Toning Shampoo and Conditioner provide color protection and corrects brassy blonde with yellow and orange tones.
  • EverPure premium hair care system with purple toning shampoo and moisturizing conditioner is formulated for bleached hair, blonde hair, highlighted brown hair, gray hair, and silver hair.
  • Our Purest Respect For Your Hair - Formulated without sulfates, parabens, DMDM hydantoin, added phthalates, gluten ingredients. Always vegan, color caring, and powered by science.
  • Moisturizing purple toning shampoo and conditioner for blonde hair, brunette highlighted hair infused with Hibiscus and Purple Dye, tones brassy hair and leaves hair deeply moisturized and brighter, validated by colorists.
  • For best results, use shampoo and conditioner system 2-3 times a week instead of your normal shampoo and conditioner - We recommend using EverPure Bond Strengthening Shampoo and Conditioner as your daily hair care regimen.

Specs

Brand, L’Oréal ParisHair type, All Hair TypesShampoo & conditioner type, Daily ShampoosHair care key benefits, Color Protection, MoisturizingIngredient preference, Sulfate-Free, Paraben-FreeActive ingredient name, Hibiscus

About this item

Product details

EVER TRIED AMERICA'S #1 PURPLE SHAMPOO*? L'Oreal Paris EverPure Purple toning regimen with Hibiscus and Purple Dye corrects brassy yellow to orange tones while leaving your hair moisturized and brighter. 100% Sulfate Free shampoo and conditioner, Paraben Free, No Harsh Salts, No Harsh Surfactants, Vegan Formula**. Validated by Colorists. Use 2-3 times a week instead of your regular shampoo and conditioner. *L’Oreal USA calculation based on Hair Care & Styling Database for the items identified as Purple Shampoo in the Shampoo category for 52 weeks ending 06/10/2023 time period, Total US x AOC. Copyright © 2023, Nielsen Consumer LLC **No animal derived ingredients or by-products**No animal derived ingredients or by-products. Packaging may vary, what you receive may not be what is reflected on site.
  • L'Oreal Paris EverPure Sulfate Free Purple Color Enhancing Shampoo for Color Treated Hair 6.8 fl oz
  • America's Number 1 Purple Shampoo - L'Oreal Paris EverPure Sulfate Free Purple Toning Shampoo and Conditioner provide color protection and corrects brassy blonde with yellow and orange tones.
  • EverPure premium hair care system with purple toning shampoo and moisturizing conditioner is formulated for bleached hair, blonde hair, highlighted brown hair, gray hair, and silver hair.
  • Our Purest Respect For Your Hair - Formulated without sulfates, parabens, DMDM hydantoin, added phthalates, gluten ingredients. Always vegan, color caring, and powered by science.
  • Moisturizing purple toning shampoo and conditioner for blonde hair, brunette highlighted hair infused with Hibiscus and Purple Dye, tones brassy hair and leaves hair deeply moisturized and brighter, validated by colorists.
  • For best results, use shampoo and conditioner system 2-3 times a week instead of your normal shampoo and conditioner - We recommend using EverPure Bond Strengthening Shampoo and Conditioner as your daily hair care regimen.
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Specifications

Brand

L’Oréal Paris

Hair type

All Hair Types

Shampoo & conditioner type

Daily Shampoos

Hair care key benefits

Color Protection, Moisturizing

Indications

Directions

Instructions

Use up to 2-3 times a week instead of your usual shampoo. Apply to wet hair and massage into lather. Rinse thoroughly. Follow with EverPure Purple Conditioner. In case of contact with eyes, rinse immediately.

Warranty

Warranty information

Please reference Brand Consumer Inquiry Portal

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Ingredients

Warnings

Customer ratings & reviews

4.5 out of 5 stars
stars
7,328 ratings4,933 reviews
Includes global ratings and reviews
How item rating is calculated

Reviews summary

Pros

  • : The product delivers salon-quality toning comparable to higher-end brands.
  • : The formula leaves locks smooth, moisturized and easier to detangle.
  • : The fragrance mixes floral and musk notes, lingering.
  • : The formula removes yellow and orange undertones and imparts cool hues.
  • : The formula neutralizes brassiness and maintains hair vibrancy.

Neutral

  • : The formula deposits concentrated pigment but often rinses off.
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Showing 1-3 of 4,933 reviews

Oct 3, 2026
Reviewer name: LLTW
Item details
Shampoo and conditioner type: Daily Shampoos
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

deep, rich purple

We enjoy the deep, rich purple of this conditioner. It's not weak or pale. You do have to rinse it out really well, but even when I don't people like the slight purple tint it may leave to the lightest parts of my hair. The scent doesn't linger, which is good.

Helpful?33a37880-bb13-11f1-a662-695ec49556ce506133025
Nov 5, 2026
Reviewer name: Jennifer
Top Reviewer
Item details
Shampoo and conditioner type: Daily Shampoos
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Product is fine. The driver delivered it with the bottled being broken %26 all over in the sack %26 tried to to hide it by wrapping it in several sacks, like I wouldn't find it?.

Helpful?33a37880-bb13-11f1-a662-695ec49556ce506133025
Nov 5, 2026
Reviewer name: WalmartCustomer
Item details
Shampoo and conditioner type: Daily Shampoos
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

This shampoo has a very dark purple color to it which does the best job on removing brassy tones in my hair. My hair always comes out very clean and free from any purple tint that can be left behind like in some lower quality purple shampoos

Incentivized Review
Helpful?33a37880-bb13-11f1-a662-695ec49556ce506133025
Current price is $9.97$1.47/fl oz
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