Kristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver + Grey Hair, Anti Brass + Yellow Tones, Sulfate Free Toning Shampoo, 10oz
Key item features
- Ultra-violet pigment offers intense toning for both blondes + brunettes
- Removes unwanted brass and yellow/warm tones in hair
- Shine restoring + instantly illuminating
- Gently clarifying
- For all hair types
- Contains Zip-Up Technology: Proprietary strengthening complex designed to "zip-up" split ends while targeting weak areas of the hair, smoothing the appearance of damaged cuticles, and helping protect hair from environmental stressors + color fade
- Cruelty Free
- Keratin Safe
- Free of sulfates, parabens, phthalates + silicones
Specs
- Shampoo & conditioner typePurple Shampoos
- FeaturesZero Lather
- Active ingredientssalicylic acid
- ScentPear, Sandalwood, Magnolia
- Ingredient propertiesNon-Irritating
- Product net content parent10 Fluid Ounces
Reviews summary
- : Has a clean scent.
- : Helps preserve cool, ashy blonde shades.
- : Offers great value for the amount.
- : Helps cut brassy tones in highlights.
- : Produces a generous amount of lather when used.
- : Retains and tones hair color with minimal fading.
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About this item
Product details
The One Purple Shampoo from Kristin Ess Hair is a sulfate-free, highly-pigmented ultra-violet shampoo that instantly tones natural and color treated blondes and brunettes, removing unwanted yellow tones in hair while cleansing. If you like ashy or pastel lavender tones, you can use this every time you shampoo. If you like neutral tones, use it only when needed to cut brass. Once your hair is toned, pause on using this purple shampoo until you need it again. If you ever go overboard toning, shampoo with a clarifying shampoo and condition well. Use this with or without The One Purple Conditioner. It’s safe for keratin treated hair and is free of sulfates, parabens, phthalates + silicones.
Contains Zip-Up ™ Technology, our proprietary strengthening complex designed to "zip-up" split ends while targeting weak areas of the hair, smoothing the appearance of damaged cuticles, and helping to protect hair from environmental stressors and color fade.
Kristin Ess Hair is a cruelty free brand and does not test on animals at any stage of product development. These products are certified cruelty free by PETA’s Caring Consumer program.
- Ultra-violet pigment offers intense toning for both blondes + brunettes
- Removes unwanted brass and yellow/warm tones in hair
- Shine restoring + instantly illuminating
- Gently clarifying
- For all hair types
- Contains Zip-Up Technology: Proprietary strengthening complex designed to "zip-up" split ends while targeting weak areas of the hair, smoothing the appearance of damaged cuticles, and helping protect hair from environmental stressors + color fade
- Cruelty Free
- Keratin Safe
- Free of sulfates, parabens, phthalates + silicones
Specifications
Shampoo & conditioner type
Features
Active ingredients
Scent
Directions
Instructions
Warranty
Warranty information
Ingredients
Ingredients
Water, Sodium Lauroyl Sarcosinate, Lauryl Glucoside, Fragrance, Lactic Acid, PEG-120 Methyl Glucose Dioleate, Sodium Lauroyl Lactylate, Algin, Carrageenan, Coco-Glucoside, Hydrolyzed Keratin, Chitosan, Xanthan Gum, Salvia, Hydrolyzed Pea Protein, Disodium EDTA, Sorbitol, Glycerin, Methylisothiazolinone, Methylchloroisothiazolinone, Basic Violet 1 (CI 42535).
Active Ingredients
salicylic acid
Warnings
State Chemical Disclosure
Compare with similar items
| Product | Viewing this itemKristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver Grey Hair, Anti Brass Yellow Tones, Sulfate Free Toning Shampoo, 10oz ![]() $11.97 current price $11.973734.4 out of 5 Stars. 373 reviews | L'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl oz ![]() $9.97 current price $9.9760704.4 out of 5 Stars. 6070 reviews | Jhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl oz ![]() $5.77 current price $5.7710514.5 out of 5 Stars. 1051 reviews | Equate Blonde & Silver Shampoo for Hair Care of Blonde and Silver Hair, 16 fl oz, Compare to Clairol Professional® Shimmer Lights® Shampoo ![]() $4.98 current price $4.9814704.4 out of 5 Stars. 1470 reviews | Kristin Ess Shampoo Extra Gentle for Sensitive Scalp Gently Cleanses, 10oz ![]() $11.97 current price $11.971974.7 out of 5 Stars. 197 reviews | John Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 oz ![]() $10.97 current price $10.975984.6 out of 5 Stars. 598 reviews | Kristin Ess Signature Moisturizing Repair Shampoo with Castor Oil for Damaged Hair Sulfate Free Shampoo, 10oz ![]() $11.97 current price $11.9745084.6 out of 5 Stars. 4508 reviews | Kristin Ess Clarifying Shampoo Volumizing for Oily Hair Build up, 10 oz. ![]() $11.97 current price $11.9742224.6 out of 5 Stars. 4222 reviews | Shimmer Lights Shampoo 16 oz ![]() $11.67 current price $11.671844.6 out of 5 Stars. 184 reviews | Kristin Ess Ultra Rich Softening Shampoo Moisture for Dry Damaged Hair, 10oz ![]() $11.97 current price $11.974874.6 out of 5 Stars. 487 reviews |
|---|
| Hair Product Form | CreamsKristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver Grey Hair, Anti Brass Yellow Tones, Sulfate Free Toning Shampoo, 10oz | LiquidsL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl oz | LiquidsJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl oz | LiquidsEquate Blonde & Silver Shampoo for Hair Care of Blonde and Silver Hair, 16 fl oz, Compare to Clairol Professional® Shimmer Lights® Shampoo | CreamsKristin Ess Shampoo Extra Gentle for Sensitive Scalp Gently Cleanses, 10oz | CreamsJohn Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 oz | CreamsKristin Ess Signature Moisturizing Repair Shampoo with Castor Oil for Damaged Hair Sulfate Free Shampoo, 10oz | CreamsKristin Ess Clarifying Shampoo Volumizing for Oily Hair Build up, 10 oz. | LiquidsShimmer Lights Shampoo 16 oz | LotionsKristin Ess Ultra Rich Softening Shampoo Moisture for Dry Damaged Hair, 10oz |
|---|---|---|---|---|---|---|---|---|---|---|
| Brand | Kristin EssKristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver Grey Hair, Anti Brass Yellow Tones, Sulfate Free Toning Shampoo, 10oz | L’Oréal ParisL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl oz | JhirmackJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl oz | EquateEquate Blonde & Silver Shampoo for Hair Care of Blonde and Silver Hair, 16 fl oz, Compare to Clairol Professional® Shimmer Lights® Shampoo | Kristin EssKristin Ess Shampoo Extra Gentle for Sensitive Scalp Gently Cleanses, 10oz | John FriedaJohn Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 oz | Kristin EssKristin Ess Signature Moisturizing Repair Shampoo with Castor Oil for Damaged Hair Sulfate Free Shampoo, 10oz | Kristin EssKristin Ess Clarifying Shampoo Volumizing for Oily Hair Build up, 10 oz. | ClairolShimmer Lights Shampoo 16 oz | Kristin EssKristin Ess Ultra Rich Softening Shampoo Moisture for Dry Damaged Hair, 10oz |
| Hair Type | All Hair TypesKristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver Grey Hair, Anti Brass Yellow Tones, Sulfate Free Toning Shampoo, 10oz | Color TreatedL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl oz | All Hair TypesJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl oz | Color TreatedEquate Blonde & Silver Shampoo for Hair Care of Blonde and Silver Hair, 16 fl oz, Compare to Clairol Professional® Shimmer Lights® Shampoo | All Hair TypesKristin Ess Shampoo Extra Gentle for Sensitive Scalp Gently Cleanses, 10oz | NormalJohn Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 oz | All Hair TypesKristin Ess Signature Moisturizing Repair Shampoo with Castor Oil for Damaged Hair Sulfate Free Shampoo, 10oz | All Hair TypesKristin Ess Clarifying Shampoo Volumizing for Oily Hair Build up, 10 oz. | All Hair TypesShimmer Lights Shampoo 16 oz | All Hair TypesKristin Ess Ultra Rich Softening Shampoo Moisture for Dry Damaged Hair, 10oz |
| Hair Care Key Benefits | MoisturizingKristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver Grey Hair, Anti Brass Yellow Tones, Sulfate Free Toning Shampoo, 10oz | Color EnhancingL'Oreal Paris EverPure Sulfate Free Purple Shampoo - Squeeze Bottle, 6.8 fl oz | Color ProtectionJhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl oz | Color ProtectionEquate Blonde & Silver Shampoo for Hair Care of Blonde and Silver Hair, 16 fl oz, Compare to Clairol Professional® Shimmer Lights® Shampoo | MoisturizingKristin Ess Shampoo Extra Gentle for Sensitive Scalp Gently Cleanses, 10oz | Color ProtectionJohn Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 oz | MoisturizingKristin Ess Signature Moisturizing Repair Shampoo with Castor Oil for Damaged Hair Sulfate Free Shampoo, 10oz | ClarifyingKristin Ess Clarifying Shampoo Volumizing for Oily Hair Build up, 10 oz. | Color EnhancingShimmer Lights Shampoo 16 oz | ClarifyingKristin Ess Ultra Rich Softening Shampoo Moisture for Dry Damaged Hair, 10oz |
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Customer ratings & reviews
Reviews summary
- : Has a clean scent.
- : Helps preserve cool, ashy blonde shades.
- : Offers great value for the amount.
- : Helps cut brassy tones in highlights.
- : Produces a generous amount of lather when used.
- : Retains and tones hair color with minimal fading.
Customer images






+16 images
Showing 1-3 of 206 reviews
Verified Purchase
excellent product.
I believe I have tried every product this company has. I have white gray hair. This shampoo along with the Clarifying shampoo does a great job on my hair. I don't use the clarifying shampoo but every 3rd wash. It strips the old shampoo from your hair. Good products
Verified Purchase
Great shampoo for blonde hair
This is the first time I've ever used this shampoo. I purchased because it was on sale. I honest to goodness think this is better than a higher priced salon shampoo for blonde hair. It makes my hair feel clean, it doesn't weigh it down, and I can see all tones of blonde in my hair! I have had many compliments on the look of my hair just since using it - and I am styling it exactly the same as I did prior to using this shampoo. I will definitely purchase again!
Verified Purchase
great product!
I absolutely love this toner it did such a good job taking the yellow broze put ofy hair and it smells SOO good. it looks like a small bottle but there is a ton of it amd i have alot of hair so its red worth the buy.
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1194.4 out of 5 Stars. 119 reviewsSave withShipping, arrives in 2 daysKristin Ess Hair Style Reviving Dry Shampoo for Oily Hair with Vitamin C, Absorbs Oil + Odors, Dry Shampoo Powder Spray for Women, Vegan, 4oz $14.97
$1497current price $14.97Kristin Ess Hair Style Reviving Dry Shampoo for Oily Hair with Vitamin C, Absorbs Oil + Odors, Dry Shampoo Powder Spray for Women, Vegan, 4oz
9224.4 out of 5 Stars. 922 reviewsSave withPickup tomorrowDelivery todayShipping, arrives tomorrowKristin Ess Instant Lift Volumizing Mousse, 8.1 oz $14.97 $1.85/oz
$1497current price $14.97$1.85/ozKristin Ess Instant Lift Volumizing Mousse, 8.1 oz
1524.5 out of 5 Stars. 152 reviewsSave withShipping, arrives tomorrowBest seller Not Your Mother's Blonde Moment Purple Bonding Conditioner for Light and Silver Hair Tones, 8 fl oz $7.92
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3 optionsAvailable in additional 3 options$792current price $7.92Not Your Mother's Blonde Moment Purple Bonding Conditioner for Light and Silver Hair Tones, 8 fl oz
5834.5 out of 5 Stars. 583 reviewsSave withPickup tomorrowDelivery todayShipping, arrives tomorrowKeragen - Smoothing Shampoo and Conditioner with Keratin and Collagen for All Hair Types, Sulfate Free, 32 Oz - Moisturizes, Strengthens, Protects Color and Repair - Panthenol $33.53 Was $45.97
Now$3353current price Now $33.53, Was $45.97$45.97Keragen - Smoothing Shampoo and Conditioner with Keratin and Collagen for All Hair Types, Sulfate Free, 32 Oz - Moisturizes, Strengthens, Protects Color and Repair - Panthenol
114.2 out of 5 Stars. 11 reviewsShipping, arrives in 3+ days










