Wet n Wild Photo Focus Loose Setting Finishing Powder, Translucent Matte, 0.7 oz
Wet n Wild Photo Focus Loose Setting Finishing Powder, Translucent Matte, 0.7 oz
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Wet n Wild Photo Focus Loose Setting Finishing Powder, Translucent Matte, 0.7 oz

913 ratings

Key item features

  • A silky weightless setting powder with a touch of sheer coverage to set makeup for lasting wear
  • Goes on evenly, blends effortlessly and provides smooth application
  • Creates a soft-focus effect to subtly blur the look of fine lines and imperfections
  • Translucent - most suitable for fair to medium and tan skin tones or for baking
  • Cruelty-free, gluten-free and fragrance-free

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Customer ratings & reviews

4.6 out of 5 stars
stars
913 ratings155 reviews
How item rating is calculated

Reviews summary

Pros

  • : The formula applies undetectably while blurring and smoothing skin.
  • : Provides a large amount of product.
  • : Offers natural finish with all-day wear.
  • : Provides even base for all-day wear.

Neutral

  • : The formula appears translucent yet can become cakey.
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Showing 1-3 of 155 reviews

Dec 16, 2025
Reviewer name: Kathy
Top Reviewer
Item details
Color: Soft Pink
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Wet n Wild Pink Photo Focus

Have you heard of the pink powder trick? If not, let me tell you. You use it instead of translucent, or a colored powder or whatever you have been using. And let me tell you. If you have any lines, wrinkles or imperfections, this stuff will blurr them. Works really well! And this Wet n Wild brand has a sifter made with much larger holes than the other brand I tried. That brand had a few tiny little rows of holes on 1/4 of the sifter and I had to beat the product to make the powder come out. With this Wet n Wild, all your gonna need is a fluffy puff. And you are gonna look like a star! 🌟

Helpful?3ETB2HBJEBSJ314545643
Nov 30, 2025
Reviewer name: Treyton
Top Reviewer
Item details
Color: Soft Pink
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

I dont wear foundation because my skin is super picky so I like to dust my whole face with powder after my skincare/makeup prep. This works wonderfully and make a good base for adding other powder produts like blush or bronzer!

Helpful?3ETB2HBJEBSJ314545643
Jun 24, 2025
Reviewer name: Carrie
Top Reviewer
Item details
Color: Soft Pink
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Impressive!

Love this powder for brightening and setting the undereye area. I would have never purchased pink powder until seeing several people use it on YouTube and how beautiful the results were. It's a very finely milled powder that doesn't settle or crease in fine lines, either. Impressive product at any price point, but especially at the price it is!

Helpful?3ETB2HBJEBSJ314545643
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