L'Oreal Paris Colour Riche Lip Liner, Lasting Plum 772
L'Oreal Paris Colour Riche Lip Liner, Lasting Plum 772
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L'Oreal Paris Colour Riche Lip Liner, Lasting Plum 772

833 ratings
L'Oreal Paris Colour Riche Lip Liner, Lasting Plum 772L Oreal Paris Colour Riche Lip Liner Lasting Plum 772L Oreal Paris Colour Riche Lip Liner Always Red 765L Oreal Paris Colour Riche Lip Liner Pencil with Omega 3 and Vitamin E Worth It Intense 0 01 oz2 pack L Oreal Paris Colour Riche Lip Liner Toffee To Be 782L Oreal Paris Colour Riche Lip Liner Truly BurgundyL Oreal Paris Colour Riche Lip Liner Eternal Mauve2 pack L Oreal Paris Colour Riche Lip Liner Pencil with Omega 3 and Vitamin E Worth It Intense 0 01 ozL Oreal Paris Colour Riche Lip Liner Beyond Pink2 pack L Oreal Paris Colour Riche Lip Liner Au Naturale 780L Oreal Paris Colour Riche Lip Liner Pencil with Omega 3 and Vitamin E Le Rouge Paris 0 01 ozL Oreal Paris Colour Riche Anti Aging Serum LipstickL Oreal Paris Colour Riche Lip Liner More ChocolateL Oreal Paris Colour Riche Lip Liner Forever Rose 7212 pack L Oreal Paris Colour Riche Lip Liner Truly BurgundyL Oreal Paris Colour Riche Lip Liner Nudes For Life2 pack L Oreal Paris Colour Riche Lip Liner Lasting Plum 7722 pack L Oreal Paris Colour Riche Lip Liner Forever Rose 721L Oreal Paris Colour Riche Lip Liner Pencil Creamy Lip Liner Worth It 0 01 ozL Oreal Paris Colour Riche Lip Liner Pencil with Omega 3 and Vitamin E Worth It Medium 0 01 ozL Oreal Paris Colour Riche Lip Liner Au Naturale 7802 pack L Oreal Paris Colour Riche Lip Liner Pencil Creamy Lip Liner Worth It 0 01 ozL Oreal Paris Colour Riche Lip Liner All About Pink2 pack L Oreal Paris Colour Riche Lip Liner Pencil with Omega 3 and Vitamin E Worth It Medium 0 01 ozL Oreal Paris Colour Riche Lip Liner Timeless Coral
Actual Color772 Lasting Plum
Pack SizeSingle

Key item features

  • L'Oreal Paris Colour Riche Lip Liner, Lasting Plum, 0.01 oz
  • A creamy lip liner to perfectly define lips
  • Infused with Omega 3 and Vitamin E

About this item

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Customer ratings & reviews

4.5 out of 5 stars
stars
833 ratings335 reviews
How item rating is calculated
  1. 5 stars77% (645)
  2. 4 stars9% (77)
  3. 3 stars5% (40)
  4. 2 stars2% (17)
  5. 1 star6% (54)

Reviews summary

Pros

  • : Glides on effortlessly and precisely.
  • : Lasts for several hours without feathering.
  • : Versatile shade complementing various lip colors and skin tones.
  • : Glides on easily and feels lightweight.
  • : Has a understated, natural look.
  • : Offers a good balance of quality and affordability.
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Showing 1-3 of 335 reviews

Jul 11, 2026
Reviewer name: LongtimeWMTCustomer
Top Reviewer
Item details
Color: 635 Worth It Medium
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Perfect Natural Mauve Color - "Worth It Medium"

If you need a lip liner that looks natural (without the orange tint many manufacturers seem to put in), this is the one. Pairs perfectly with Remy's Tainted Love pink lip gloss for a natural mauve look/coverage. If I'm wearing something I need a more mauve color for, I use Burt's Bee's SPF UV protection lip protection, which is smooth and doesn't cause this L'Oreal Paris lip liner to feather. This lip liner also lasts all workday, with minimal touchup. Plus, it is the best natural/neutral color for an easy polished look, that doesn't look garish if you are middle age/older. I am fair skinned, and lips pink to mauve color. I don't know why other manufacturers have their mauve color with so much orange/dark red, but I love this L'Oreal Paris Worth It Medium liner. Great value, little need for touch up in a 8-12 hour workday.

Helpful?33ITQ8R4MG6E1121234
Jul 14, 2026
Reviewer name: Lynne
Item details
Color: 601 Worth It
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

natural color

Worth It is the most natural color I can find right now, and I'm pretty pleased with it overall - I do wish it were all natural/organic ingredients, and a teensy bit less brown and more dark peach, but overall, it is really a great color.

Helpful?33ITQ8R4MG6E1121234
Jun 3, 2026
Reviewer name: christell
Top Reviewer
Item details
Color: 782 Toffee To Be
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Lipliner

The lip liner color is perfect for lipstick %23805. Gemini actually chose the color for me based on my lipstick color. It's affordable, creamy, and easy to outline the lip area. Love it!

Helpful?33ITQ8R4MG6E1121234
Current price is $7.48$748.00/oz
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