Hero image 0 of L'Oreal Paris Ever Pure Sulfate Free Purple Shampoo, Colored Treated Hair, 23 fl oz, 0 of 4
L'Oreal Paris Ever Pure Sulfate Free Purple Shampoo, Colored Treated Hair, 23 fl oz
Key item features
- America's Number 1 Purple Shampoo - L'Oreal Paris EverPure Sulfate Free Purple Toning Shampoo and Conditioner provide color protection and corrects brassy blonde with yellow and orange tones.
- EverPure premium hair care system with purple toning shampoo and moisturizing conditioner is formulated for bleached hair, blonde hair, highlighted brown hair, gray hair, and silver hair.
- Our Purest Respect For Your Hair - Formulated without sulfates, parabens, DMDM hydantoin, added phthalates, gluten ingredients. Always vegan, color caring, and powered by science.
- Moisturizing purple toning shampoo and conditioner for blonde hair, brunette highlighted hair infused with Hibiscus and Purple Dye, tones brassy hair and leaves hair deeply moisturized and brighter, validated by colorists.
- For best results, use shampoo and conditioner system 2-3 times a week instead of your normal shampoo and conditioner - We recommend using EverPure Bond Strengthening Shampoo and Conditioner as your daily hair care regimen.
Specs
- Hair typeColor Treated
- Ingredient preferenceSulfate-Free
- Hair care key benefitsColor Enhancing
- Product net content parent23 Fluid Ounces
- Active ingredient nameHibiscus
- FeaturesZero Lather
Reviews summary
Pros
- : Priced lower than similar products.
- : Produces a generous amount of foam.
- : Maintains cool, ashy tones without brassiness.
- : Has a light and fresh smell.
- : Effectively counteracts brassy tones in hair.
Generated by AI
Current price is USD$17.2475.0 ¢/fl oz
Price when purchased online
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About this item
Product details
EVER TRIED AMERICA'S #1 PURPLE SHAMPOO*? L'Oreal Paris EverPure Purple toning regimen with Hibiscus and Purple Dye corrects brassy yellow to orange tones while leaving your hair moisturized and brighter. 100% Sulfate Free shampoo and conditioner, Paraben Free, No Harsh Salts, No Harsh Surfactants, Vegan Formula**. Validated by Colorists. Use 2-3 times a week instead of your regular shampoo and conditioner. *L’Oreal USA calculation based on Hair Care & Styling Database for the items identified as Purple Shampoo in the Shampoo category for 52 weeks ending 06/10/2023 time period, Total US x AOC. Copyright © 2023, Nielsen Consumer LLC **No animal derived ingredients or by-products**No animal derived ingredients or by-products. Packaging may vary, what you receive may not be what is reflected on site. For adults with color treated hair.
- America's Number 1 Purple Shampoo - L'Oreal Paris EverPure Sulfate Free Purple Toning Shampoo and Conditioner provide color protection and corrects brassy blonde with yellow and orange tones.
- EverPure premium hair care system with purple toning shampoo and moisturizing conditioner is formulated for bleached hair, blonde hair, highlighted brown hair, gray hair, and silver hair.
- Our Purest Respect For Your Hair - Formulated without sulfates, parabens, DMDM hydantoin, added phthalates, gluten ingredients. Always vegan, color caring, and powered by science.
- Moisturizing purple toning shampoo and conditioner for blonde hair, brunette highlighted hair infused with Hibiscus and Purple Dye, tones brassy hair and leaves hair deeply moisturized and brighter, validated by colorists.
- For best results, use shampoo and conditioner system 2-3 times a week instead of your normal shampoo and conditioner - We recommend using EverPure Bond Strengthening Shampoo and Conditioner as your daily hair care regimen.
info:
We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.
Specifications
Hair type
Color Treated
Ingredient preference
Sulfate-Free
Hair care key benefits
Color Enhancing
Product net content parent
23 Fluid Ounces
Indications
Skin Care Concern
Anti-Brass
Directions
Instructions
Use up to 2-3 times a week instead of your usual shampoo. Apply to wet hair and massage into lather. Rinse thoroughly. Follow with EverPure Brass Toning Purple Conditioner. In case of contact with eyes, rinse immediately.
Warranty
Warranty information
Please reference Brand Consumer Inquiry Portal
Ingredients
Inactive Ingredients
No Sulfate
Ingredients
Aqua / Water / Eau,Coco-Betaine,Disodium Laureth Sulfosuccinate,Sodium Cocoyl Isethionate,Sodium Lauryl Sulfoacetate,Sodium Lauroyl Sarcosinate,Glycol Distearate,Sodium Chloride,Decyl Glucoside,Parfum / Fragrance,Polyquaternium-10,Sodium Hydroxide,Amodimethicone,Ppg-5-Ceteth-20,Citric Acid,Peg-55 Propylene Glycol Oleate,Propylene Glycol,Carbomer,Acrylates/Beheneth-25 Methacrylate Copolymer,Ci 60730 / Acid Violet 43,Butylene Glycol,Benzoic Acid,Trideceth-6,Linalool,Salicylic Acid,Magnesium Nitrate,Hexyl Cinnamal,Hydroxycitronellal,Sodium Benzoate,Cetrimonium Chloride,Tetrasodium Edta,Sorbitol,Hibiscus Sabdariffa Flower Extract,Methylchloroisothiazolinone,Magnesium Chloride,Methylisothiazolinone (F.I.L. D230036/2).
Active Ingredient Name
Hibiscus
Warnings
State Chemical Disclosure
None
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Customer ratings & reviews
How item rating is calculated
Reviews summary
Pros
- : Priced lower than similar products.
- : Produces a generous amount of foam.
- : Maintains cool, ashy tones without brassiness.
- : Has a light and fresh smell.
- : Effectively counteracts brassy tones in hair.
Generated by AI
Customer photos
+139 images
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Showing 1-3 of 2,558 reviews
Apr 8, 2026
Jack
Item details
Size: 23 fl oz
5 out of 5 stars review
Verified Purchase
The good and bad
I didn't like that this size was discontinued in Walmart stores and that I had to order it online. I did like the price but not that I had to purchase $35 to qualify for free delivery. it should have been sent to Walmart for free, where by, I could have picked it up.
Helpful?5MMRO2DX0ZC7502855627
May 17, 2026
Shadowcat
Item details
Size: 23 fl oz
5 out of 5 stars review
Verified Purchase
Favorite new shampoo!!!
Excellent! I've just tried this shampoo for the first time and it's my new favorite!! I love the scent and it works really well on my fine hair. Great lather, rinses clean and leaves my hair feeling great!
Helpful?5MMRO2DX0ZC7502855627
Sep 10, 2025
Neecee
Top Reviewer
Item details
Size: 23 fl oz
5 out of 5 stars review
Verified Purchase
Works Great!
Works Great! I have Salt %26 Pepper Hair and this keeps the grays soft and manageable as well as bright and not yellowing, which I love ❤️! I highly recommend!
Helpful?5MMRO2DX0ZC7502855627
