L'Oreal Superior Preference Permanent Hair Color, 6 Light Brown (Natural) 1 ea
L'Oreal Superior Preference Permanent Hair Color, 6 Light Brown (Natural) 1 ea
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L'Oreal Superior Preference Permanent Hair Color, 6 Light Brown (Natural) 1 ea

L'Oreal Superior Preference Permanent Hair Color, 6 Light Brown (Natural) 1 eaL Oreal Superior Preference Permanent Hair Color 6 Light Brown Natural 1 eaL Oreal Paris Superior Preference Permanent Hair Color 5 Medium Brown 1 EachL Oreal Superior Preference 9GR Light Reddish Blonde Warmer 1 Each

Key item features

  • SUPERIOR PREFERENCE PERMANENT HAIR DYE Kit: For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine
  • FADE-DEFYING HAIR COLOR: Superior Preference hair color kits have been our gold standard in hair dyes since 1973; There are over 50 shades to choose from, so you can find the perfect shade for you, from luminous red to cool ash blond, to deepest black
  • L'OREAL PERMANENT HAIR COLOR: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème
  • LONG LASTING HAIR COLOR: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'OREAL PARIS INNOVATION: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
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Customer ratings & reviews

3.7 out of 5 stars
stars1,518 ratings1,290 reviews
How item rating is calculated
  1. 5 stars54% (822)
  2. 4 stars13% (201)
  3. 3 stars5% (83)
  4. 2 stars6% (84)
  5. 1 star22% (328)

Reviews summary

Pros

  • : Offers good quality at lower cost.
  • : Appears authentic and true to natural tone.
  • : Application is quick and requires minimal effort.
  • : Produces a range of blonde shades with varying warm and cool tones.

Cons

  • : Color may not retain vibrancy over time, requiring more frequent reapplication.
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Showing 1-3 of 1,290 reviews

Nov 5, 2016
PEPPERG99
5 out of 5 stars review

Seller Verified Purchase

Best "drugstore" type hair colour!

I have been colouring my hair for years however it has been increasingly difficult to cover my grey without the colour washing out quickly. I tried them all and this one lasted 4.5 weeks which is almost 2 weeks longer than the others! I will always buy this brand from now on!

Review from walmart.ca
Helpful?543DO8T51RG5451582405
Apr 30, 2025
Deb
5 out of 5 stars review

Seller Verified Purchase

Loreal Hair Dye

Loreal is the only hair dye product I will buy . Always happy with the results. Highly recommend.

International review
Review from walmart.ca
Helpful?543DO8T51RG5451582405
Apr 8, 2025
Jackie
Top Reviewer
Item details
Color: 5 Medium Brown
Sold and shipped byVitabox
5 out of 5 stars review

Verified Purchase

Yes, I receive it. And the delivery person have a lot of common sense. Thank you for that.

Helpful?543DO8T51RG5451582405