2 Pack - L'Oreal Paris Superior Preference Permanent Hair Color, 3 Soft Black 1 ea
2 Pack - L'Oreal Paris Superior Preference Permanent Hair Color, 3 Soft Black 1 ea
Hero image 0 of 2 Pack - L'Oreal Paris Superior Preference Permanent Hair Color, 3 Soft Black 1 ea, 0 of 2

2 Pack - L'Oreal Paris Superior Preference Permanent Hair Color, 3 Soft Black 1 ea

3.7 stars out of 1441 reviews
(3.7)|
1,441 ratings

Key item features

  • Product of L'Oreal Superior Preference
  • Pack of 2
  • Superior Preference Permanent Hair Dye Kit: For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine
  • Fade-Defying Hair Color: Superior Preference hair color kits have been our gold standard in hair dyes since 1973; There are over 50 shades to choose from, so you can find the perfect shade for you, from luminous red to cool ash blond, to deepest black
  • L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème
  • Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
Price when purchased online
Report an issue with this seller

More seller options (1)

Starting from $37.64

About this item

Product details

Specifications

Warranty

Customer ratings & reviews

3.7 out of 5 stars
stars1,441 ratings1,251 reviews
How item rating is calculated

Reviews summary

Pros
  • : Provides attractive, natural-looking color with shine.
  • : Allows for even coverage when applying.
  • : Produces a range of blonde shades with ash tones.
  • : Hair color closely resembles real hair color.
Neutral
  • : Can be effective, but inconsistent across users.
Cons
  • : Color may not last as long as expected.
Generated by AI

Customer images

  • +297 images
Filtered and sorted results would be available on the new 'Customer ratings & reviews' page.
Sort by |

Showing 1-3 of 1,251 reviews

Nov 5, 2016
PEPPERG99
5 out of 5 stars review

Seller Verified Purchase

Best "drugstore" type hair colour!

I have been colouring my hair for years however it has been increasingly difficult to cover my grey without the colour washing out quickly. I tried them all and this one lasted 4.5 weeks which is almost 2 weeks longer than the others! I will always buy this brand from now on!

Review from walmart.ca
Helpful?6MFB3V9OS1N0197219023
Apr 30, 2025
Deb
5 out of 5 stars review

Seller Verified Purchase

Loreal Hair Dye

Loreal is the only hair dye product I will buy . Always happy with the results. Highly recommend.

International review
Review from walmart.ca
Helpful?6MFB3V9OS1N0197219023
Jan 9, 2025
Debbie
Item details
Color: 3 Soft Black
Sold and shipped byPharmapacks
5 out of 5 stars review

Verified Purchase

Great coverage and very shiny

Helpful?6MFB3V9OS1N0197219023