Bold Beautiful Cosmetics Waterproof Matte Gel Eyeliner Pencil, Blue, 1 Count
Bold Beautiful Cosmetics Waterproof Matte Gel Eyeliner Pencil, Blue, 1 Count
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Bold Beautiful Cosmetics Waterproof Matte Gel Eyeliner Pencil, Blue, 1 Count

4.5 stars out of 27 reviews
(4.5)|
27 ratings

Key item features

  • Features a waterproof formula blue eyeliner.
  • Designed with a retractable mechanical pencil, eliminating the need for sharpening.
  • Delivers a matte finish.
  • Provides a rich, intense blue color.
  • Formulated to be hypoallergenic.
  • The smooth gel formula glides on effortlessly during application.
  • Offers precise definition for various looks.
  • Includes a smudge-proof formula.
  • Provides up to 24-hour wear.
  • Made with a vegan formula.
  • Developed as a cruelty-free product.
  • Gentle on sensitive eyes.
  • Versatile for creating both classic cat-eye and bold smoky eye looks.
  • Equipped with a fine-point tip for detailed lining.
  • Easy to use for on-the-go application.
Current price is $9.99
Price when purchased online
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Columbus, 43215
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3.5 stars out of 5, based on 6 seller reviews(3.5)
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Customer ratings & reviews

4.5 out of 5 stars
stars27 ratings9 reviews
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Reviews summary

Pros
  • : Remains on lashline and water line all day.
  • : Coating remains on lashline and waterline throughout the day.
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Showing 1-3 of 9 reviews

Nov 5, 2025
Katherine
Item details
Color: Blue
Sold byBold Beautiful CosmeticsDelivered byWalmart
5 out of 5 stars review

Verified Purchase

Buy it - no regrets!

This was my very first blue eyeliner. I only bought it because it was Bold Beautiful and I blindly trust in their brand. I was so worried my first use that I would look like Mimi from The Drew Carey Show! But I should never have worried - it's Bold Beautiful! They never make a mistake! The color is so subtle and so enhancing! If you want to go "bold" you certainly can. The eyeliner is what you make of it, and that is what makes it perfect. And like with all BB eyeliners, the smooth glide and all-day wear will have me coming back for more. Give this a try, you won't regret it.

Helpful?7CL02MUFY72D17980769437
reply from Bold Beautiful Cosmetics

Hello Katherine! We’re so happy to hear you’re enjoying it!

Nov 5, 2025
Katherine
Item details
Color: White
Sold byBold Beautiful CosmeticsDelivered byWalmart
5 out of 5 stars review

Verified Purchase

9-Hour Lasting!

This eyeliner did not disappoint, just like all things Bold Beautiful. Unlike most white eyeliner, a little goes a long way and it stays put! The creamy glide-on feel made me an instant cutomer for life. A solid coating in the morning set with a tiny bit of powder stayed on my water line for over 9 hours! This is a definite must buy!

Helpful?7CL02MUFY72D17980769437
reply from Bold Beautiful Cosmetics

Hello Katherine! We’re so happy to hear you’re enjoying it!

Nov 5, 2025
Katherine
Item details
Color: Brown
Sold byBold Beautiful CosmeticsDelivered byWalmart
5 out of 5 stars review

Verified Purchase

The Perfect Brown!

This eyeliner is my new favorite brown! No surprise coming from Bold Beautiful though. This is the perfect shade, too. I buy brown because I want brown, not light black or rust. The creamy glide-on feel and full coverage from minimal swipes of the pencil made me an instant cutomer for life. My oily eyelids are a nightmare for eyeliner. Not for Bold Beautiful eyeliner though! A solid coating in the morning set with a little powder not ony stayed on my lashline but also on my water line - All day! This is a definite must buy!

Helpful?7CL02MUFY72D17980769437
reply from Bold Beautiful Cosmetics

Hello Katherine! We’re so happy to hear you’re enjoying it!