Colgate Optic White Purple Teeth Whitening Toothpaste with Fluoride, Fresh Mint Flavor, 3.8 oz
Colgate Optic White Purple Teeth Whitening Toothpaste with Fluoride, Fresh Mint Flavor, 3.8 oz
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Colgate Optic White Purple Teeth Whitening Toothpaste with Fluoride, Fresh Mint Flavor, 3.8 oz

2,617 ratings

Key item features

  • One 3.8 oz tube of Colgate Optic White Purple Toothpaste
  • Removes 1 year of stains* (*when brushing twice daily for 3 weeks)
  • Safely removes 5X more surface stains with micro-polishing action* (*vs. ordinary, non-whitening toothpaste after 2 weeks of continued use)
  • Fresh mint toothpaste flavor with sweet peppermint and anise for a refreshing taste
  • Enamel safe for daily use
  • Purple toothpaste for teeth whitening

Specs

Brand, ColgateHealth concern, Teeth Whitening, Stain Removal, Plaque, Gingivitis, Cavity Protection, Bad BreathFlavor, MintForm, PasteAge group, Adult, Teen, Child, SeniorProduct line, Optic White

About this item

Product details

Colgate Optic White Purple Toothpaste removes 1 year of stains* while freshening breath with its mint flavor. With effective micropolishers, this anticavity toothpaste safely removes surface stains. Designed to be enamel safe for daily use, this teeth whitening toothpaste delivers a refreshing experience with a sweet peppermint flavor. Optic White Purple removes 5X more surface stains with micro-polishing action** for a brighter smile. Micro-Polishing Action: Safely Removes Surface Stains Colgate Optic White uses micropolishers to brush away surface stains and help prevent new ones from forming. This purple toothpaste gets the job done with a patented whitening formula to remove 1 year of stains*. Anticavity Toothpaste Optic White Purple provides the effective protection of an anticavity fluoride toothpaste. Plus, it is designed for enamel-safe stain removal. Fresh Mint Toothpaste Our sweet peppermint toothpaste freshens breath with a mint flavor from the first taste to the finish. *when brushing twice daily for 3 weeks **vs. ordinary, non-whitening toothpaste after 2 weeks of continued use
  • One 3.8 oz tube of Colgate Optic White Purple Toothpaste
  • Removes 1 year of stains* (*when brushing twice daily for 3 weeks)
  • Safely removes 5X more surface stains with micro-polishing action* (*vs. ordinary, non-whitening toothpaste after 2 weeks of continued use)
  • Fresh mint toothpaste flavor with sweet peppermint and anise for a refreshing taste
  • Enamel safe for daily use
  • Purple toothpaste for teeth whitening
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Specifications

Brand

Colgate

Health concern

Teeth Whitening, Stain Removal, Plaque, Gingivitis, Cavity Protection, Bad Breath

Flavor

Mint

Form

Paste

Indications

Directions

Instructions

Twice daily for three weeks

Warranty

Warranty information

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Please be aware that the warranty terms on items offered for sale by third party Marketplace sellers may differ from those displayed in this section (if any). To confirm warranty terms on an item offered for sale by a third party Marketplace seller, please use the 'Contact seller' feature on the third party Marketplace seller's information page and request the item's warranty terms prior to purchase.

Ingredients

Customer ratings & reviews

4.6 out of 5 stars
stars
2,617 ratings1,041 reviews
Includes global ratings and reviews
How item rating is calculated

Reviews summary

Pros

  • : The toothpaste leaves the mouth clean without being overpowering.
  • : The paste leaves breath clean without an overpowering odor.
  • : The formula lightens yellowing from coffee and tea with regular brushing.
  • : The toothpaste tastes refreshing without overpowering and lasts.
  • : The formula prevents dental nerve irritation.

Neutral

  • : It gives visual brightening but actual whitening is minimal.
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Showing 1-3 of 1,041 reviews

Oct 23, 2026
Reviewer name: LizzetteY
5 out of 5 stars
5 out of 5 stars review

Actually works!!!

[This review was collected as part of a promotion.] Absolutely fabulous toothpaste!!! I've used it for several days and I am very pleased!!! It actually cleans better than the other whitening by this brand. It is not gritty and has a pleasant taste. My teeth feel super smooth!! I bought several of them!! My adult children all like the toothpaste as well.

Review from Colgate
Helpful?4S6GL2U1U0GH17909566938
Nov 1, 2026
Reviewer name: AshleyD
5 out of 5 stars
5 out of 5 stars review

It is effective and of very good quality.

[This review was collected as part of a promotion.] I've been enjoying this toothpaste! It has a nice fresh mint flavor and leaves my mouth feeling clean and refreshed. I also like the purple formula,which helps neutralize yellow tones and make my teeth look brighter. It doesn't have an overpowering taste, and overall it's nice addition to my daily oral care routine.rutina. Definitely worth trying!

Review from Colgate
Helpful?4S6GL2U1U0GH17909566938
Nov 1, 2026
Reviewer name: AqsaS
4 out of 5 stars
4 out of 5 stars review

Nice flavor and color

[This review was collected as part of a promotion.] This is the 1st time i am trying a purple toothpaste and I get the hype around it. I have been using this Colgate purple for almost a week now & it's made a difference to the stains on my teeth. It's not too minty that burns your mouth, it's just a perfect mouth feel while brushing. Not sure how I haven't used it before! I like Colgate products and will continue to use this one for the recommended time on the box to see if my stains completely disappear.

Review from Colgate
Helpful?4S6GL2U1U0GH17909566938
Current price is $5.96$1.57/oz
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