Bluette Concentrated Liquid Laundry Bluing / Laundry Detergent Whitener, 32 fl. oz.

Bring Back the Brightness of Whites with Bluette Concentrated Liquid Laundry Bluing

Gentle Laundry Whitener for Brighter-Looking Fabrics

Keep your white and light-colored clothes looking fresh, bright, and clean with Bluette Concentrated Liquid Laundry Bluing. Specially formulated as a laundry whitener, Bluette uses a gentle trace of blue color to enhance the appearance of whites through an optical brightening effect known as irradiation.

Unlike rinse-cycle additives, Bluette is added at the beginning of the wash cycle along with your regular detergent, making it a simple and convenient way to maintain brighter-looking laundry. Its gentle formula is safe for use on delicate fabrics, synthetics, sheets, and everyday washable items.

Gentle Laundry Whitener for Everyday Use

Bluette Laundry Bluing helps improve the appearance of white and light-colored fabrics without using harsh bleaching agents. The concentrated liquid formula provides an easy laundry pretreatment solution that works with your normal washing routine.

Designed for generations of trusted laundry care, Bluette helps refresh your clothes and bring out a cleaner, brighter look wash after wash.

Simple Way to Refresh Your Laundry Routine

Bluette Concentrated Liquid Laundry Bluing offers an easy and effective way to maintain the bright appearance of white and light-colored fabrics. Its concentrated formula, gentle performance, and convenient wash-cycle application make it a practical addition to everyday laundry care.

Product Features