Hero image 0 of Wella Color Charm Permanent Liquid Hair Color - T18 Lightest Ash Blonde, 0 of 5

Wella Color Charm Permanent Liquid Hair Color - T18 Lightest Ash Blonde

Wella Color Charm Permanent Liquid Hair Color - T18 Lightest Ash Blonde Wella COLOR CHARM HAIR COLOR Liquid Creme Haircolor Color T 18 White Lady Wella Color Charm Permanent Liquid Hair Toner Beige Blonde T35 1 4 oz

Actual Color:T18 Lightest Ash Blonde

selected, T18 Lightest Ash Blonde, $7.99

T35 Beige Blonde, $7.99

$7.99/ea

Key item features

N/A
None
(NA)
NA
(None)
(N/A)

Specs

Hair color shade
White Lady
Hair color type
Semi-Permanent Hair Colors
Treatment time
30 min
Ingredient preference
Paraben-Free
Hair coverage
Full Coverage
Color descriptor
Pastel, Vibrant

Reviews summary

Pros

: Simple to use with clear instructions.
: Produces a blonde color with a slight purple or violet tone.
: Known for reliability in hair coloring and toning products.
: Offers good quality at a fair cost.
: Effectively removes yellow and orange tones.

Cons

: May be overwhelming for some users due to potent, chemical-like smell.

Generated by AI

Current price is $7.99

Price when purchased online

Free 90-day returns

How do you want your item?

I want delivery savings with

Plus, get 50% off an annual plan at checkout!

How do you want your item?

Ships to

Arrives by Tomorrow

Order within 7 hr 24 min

Sold by Beauty Prime

Fulfilled by Walmart

4.521266073194856 stars out of 5, based on 1011 seller reviews(4.5)

Free 90-day returns

More seller options (3)

Starting from $12.98

Get 50% off a year of Walmart+

Exclusions, T&C apply.

About this item

Product details

Kick major brass with Wella Color Charm Permanent Liquid Toner, the #1 Permanent Toner in the US! This easy-to-use toner is perfect for correcting and neutralizing brassiness after lightening, giving you salon-quality results in the comfort of your own home. Not only does Wella Color Charm Permanent Liquid Toners deliver beautiful, long-lasting results, but they are also gentle on your hair, reducing breakage by up to 90%. With 4 NEW tones added to our range, you can now choose from a variety of warm, cool, and pastel shades to find the perfect blonde for you. Our formula is vegan and free of parabens, ensuring that you can achieve your desired shade without compromising the health of your hair. Whether you're looking to neutralize warm or cool tones, Wella Color Charm Permanent Liquid Toner is the ideal solution for achieving your dream blonde.Works wonders on naturally blonde hair or pre-lightened hair, giving you professional results without the high salon price. Mix 1 part Wella Color Charm Permanent Liquid Toner with 2 parts 20 volume Wella Color Charm Developer for optimal results. Say goodbye to brassiness and hello to beautiful, vibrant blonde hair with Wella Color Charm Permanent Liquid Toner. Neutralize, tone, and perfect your blonde with the best toner on the market.

N/A
None
(NA)
NA
(None)
(N/A)

info:

We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.

Specifications

Hair color shade

White Lady

Hair color type

Semi-Permanent Hair Colors

Treatment time

30 min

Ingredient preference

Paraben-Free

Directions

Instructions

Mix 1 Part Wella Color Charm Permanent Liquid Toner With 2 Parts 20-volume Wella Color Charm Developer for Optimal Results

Warranty

Warranty information

Please be aware that the warranty terms on items offered for sale by third party Marketplace sellers may differ from those displayed in this section (if any). To confirm warranty terms on an item offered for sale by a third party Marketplace seller, please use the 'Contact seller' feature on the third party Marketplace seller's information page and request the item's warranty terms prior to purchase.

Ingredients

Undeceth-3,Water/eau,Oleic Acid,Isopropyl Alcohol,Ammonium Hydroxide,Laureth-2,Fragrance/parfum,Toluene-2,5-Diamine Sulfate,Resorcinol,Disodium EDTA,Sodium Sulfite,Ascorbic Acid,M-aminophenol,4-Amino-m-cresol,4-Amino-2-Hydroxytoluene,Sodium Hydroxide.

Active Ingredients

salicylic acid

Active Ingredient Name

Aqua/Water/Eau, Undeceth-3, Oleic Acid, Isopropyl Alcohol, Laureth-2, Ammonia, Propylene Glycol, Parfum/Fragrance, Disodium EDTA, Ascorbic Acid, Toluene-2,5-Diamine Sulfate, Sodium Sulfite, 1-Naphthol, Sodium Hydroxide, Resorcinol, Citronellol Hydroxyethyl-3,4-Methylenedioxyaniline HCL.

Warnings

Warning Text

Caution: This product contains ingredients that may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness. Keep out of reach of children. Caution: Hair colorants can cause severe allergic reactions. Read and follow instructions on the inner and outer side.

Customer ratings & reviews

4.6 out of 5 stars

stars3,255 ratings3,216 reviews

How item rating is calculated

Reviews summary

Pros

: Simple to use with clear instructions.
: Produces a blonde color with a slight purple or violet tone.
: Known for reliability in hair coloring and toning products.
: Offers good quality at a fair cost.
: Effectively removes yellow and orange tones.

Cons

: May be overwhelming for some users due to potent, chemical-like smell.

Generated by AI

Customer photos

+44 images

Filtered and sorted results would be available on the new 'Customer ratings & reviews' page.

Sort by |

Showing 1-3 of 3,216 reviews

Jun 9, 2020

Tiara

5 out of 5 stars review

Amazing!

I bleached my hair to lift the semi permanent color from it. My hair turned bright highlighter pink!!! Luckily I had Wella T14 toner tucked away. It got rid of the pink and toned my hair so beautifully to an ash blonde color that is perfect for my skin tone!!!

Review from wella.com

Helpful?

Oct 3, 2025

BlueyedSiren

Item details

Color: T18 Lightest Ash Blonde

Sold and shipped byUnited Beauty Supply

5 out of 5 stars review

Verified Purchase

Love wells!!

Love wells for years 25 years of doing hair and wells is a go to since day one for som colors/ clients

Helpful?

Sep 5, 2021

amandac614

5 out of 5 stars review

Fast toner that uses

Fast toner that uses high volume so extra toning power. With the mixing ratio it really stretches out the product. I like the liquid aspect but can get to runny In texture so use cap! Does stain clothes! Don't use on dark brown hair will lift warm tones. Used on highlights as pictured to remove brass.

Review from influenster.com

Helpful?

Rewards debit card.Earn 3% cash back, on up to $150spent each month.Terms apply.

Join OnePay Cash

Deals & More

4th of July

Grocery

Clothing, Shoes & Accessories

Baby & Kids

Pharmacy, Health & Wellness

Home, Garden & Tools

Electronics

Gaming & Movies

Auto & Tires

Personal Care

Beauty

Toys & Outdoor Play

Household Essentials

Pet Supplies

School, Office & Art Supplies

Sports & Outdoors

Collectibles

Books

Music

Party Supplies

Resold

Auto Care Services

Pharmacy

Health Services

Vaccines

Vision Center

Benefit Programs

Insurance Services

Lists

Registries

Gift Cards

Spark Good

Custom Cakes

Custom Cupcakes

Featured

Photo Gifts

OnePay Hub

Money & Other Services

Gift Cards

Protection Services

Home & Tech Services

Subscriptions

Subscription Products

Walmart Business

Industry solutions

It’s easier in the app

Pickup & Delivery

Get inspired

Wella Color Charm Permanent Liquid Hair Color - T18 Lightest Ash Blonde

Key item features

Specs

Reviews summary

Pros

Cons

How do you want your item?

More seller options (3)

Get 50% off a year of Walmart+

About this item

Product details

Specifications

Hair color shade

Hair color type

Treatment time

Ingredient preference

Directions

Instructions

Warranty

Warranty information

Ingredients

Ingredients

Active Ingredients

Active Ingredient Name

Warnings

Warning Text

Similar items you might like

WELLA COLOR CHARM, HAIR COLOR Permanent Lightest Ash Blonde Liquid Toner (3 Pack) 3 x HC-T18 $15.21 Was $22.99 $3.62/oz

WELLA COLOR CHARM, HAIR COLOR Permanent Lightest Ash Blonde Liquid Toner (3 Pack) 3 x HC-T18

Wella Color Charm Permanent Toner - T10 Pale Blonde 1.4 oz Toner $9.99

Wella Color Charm Permanent Toner - T10 Pale Blonde 1.4 oz Toner