e.l.f. Soft Glam Foundation 10 Fair Cool
e.l.f. Soft Glam Foundation 10 Fair Cool
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e.l.f. Soft Glam Foundation 10 Fair Cool

e.l.f. Soft Glam Foundation 10 Fair Coole l f Soft Glam Satin Foundation 10 Fair Cool 1 fl oze l f Soft Glam Foundation 30 Medium Warme l f Soft Glam Satin Foundation 13 Fair Neutral 1 fl oze l f Soft Glam Satin Foundation 22 Light Warm 1 fl oze l f Soft Glam Satin Foundation 62 Rich Warm 1 fl oze l f Soft Glam Satin Foundation 14 Fair Cool 1 fl oze l f Soft Glam Satin Foundation 35 Medium Cool 1 fl oze l f Soft Glam Foundation 34 Medium Coole l f Soft Glam Satin Foundation 50 Deep Warm 1 fl oze l f Soft Glam Satin Foundation 23 Light Cool 1 fl oze l f Soft Glam Satin Foundation 11 Fair Neutral 1 fl oze l f Soft Glam Satin Foundation 55 Deep Warm 1 fl oze l f Soft Glam Satin Foundation 53 Deep Neutral 1 fl oze l f Soft Glam Satin Foundation 60 Rich Cool 1 fl oze l f Soft Glam Satin Foundation 64 Rich Neutral 1 fl oze l f Soft Glam Satin Foundation 32 Medium Neutral 1 fl oze l f Soft Glam Satin Foundation 52 Deep Cool 1 fl oze l f Soft Glam Satin Foundation 65 Rich Neutral 1 fl oze l f Soft Glam Satin Foundation 41 Tan Neutral 1 fl oze l f Soft Glam Satin Foundation 12 Fair Warm 1 fl oze l f Soft Glam Foundation 31 Medium Neutrale l f Soft Glam Satin Foundation 51 Deep Cool 1 fl oze l f Soft Glam Satin Foundation 15 Fair Warm 1 fl oze l f Soft Glam Satin Foundation 45 Tan Warm 1 fl oze l f Soft Glam Satin Foundation 63 Rich Warm 1 fl oze l f Soft Glam Satin Foundation 44 Tan Cool 1 fl oze l f Soft Glam Foundation 21 Light Neutrale l f Soft Glam Satin Foundation 33 Medium Warm 1 fl oze l f Soft Glam Satin Foundation 24 Light Warm 1 fl oze l f Soft Glam Satin Foundation 61 Rich Cool 1 fl oze l f Soft Glam Satin Foundation 40 Tan Warm 1 fl oze l f Soft Glam Satin Foundation 25 Light Neutral 1 fl oze l f Soft Glam Satin Foundation 43 Tan Cool 1 fl oze l f Soft Glam Foundation 42 Tan Neutrale l f Soft Glam Foundation 20 Light Coole l f Soft Glam Satin Foundation 54 Deep Neutral 1 fl oz
Actual Color10 Fair Cool

Key item features

  • Soft Glam Foundation 10 Fair Cool
  • e.l.f. Cosmetics
  • 10 Fair Cool
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Customer ratings & reviews

4.5 out of 5 stars
stars
8,128 ratings6,482 reviews
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Reviews summary

Pros

  • : Provides a natural-looking finish with a subtle glow.
  • : Provides adjustable coverage that can be layered for a customized finish.
  • : Blends smoothly and seamlessly into the skin.
  • : Foundation has a silky feel that blends easily.
  • : Has a gentle, non-greasy texture on the skin.

Neutral

  • : Can be perfect, but varies by individual skin tone and undertones.
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Showing 1-3 of 6,482 reviews

Mar 8, 2025
anonymous
Item details
Color: 10 Fair Cool
5 out of 5 stars review

Verified Purchase

I found it!! My new daily go to!!

Great affordable daily go to. Worked well with my mature skin (50 ). Light/light coverage, breathable, buildable. It did not dry out my skin, look too oily or too matte and I have combo skin. Don't need much at all. I have not built-up coverage much so I can't say if it will get cakey. I only lightly hit spots I needed a bit more coverage , not all over, it did the job. Color match was a little light for my olive skin but works for winter. Overall love it and it only took 50 yrs to find!

Helpful?685E2ZYQ3CZK5211981087
May 9, 2026
Marsha
Top Reviewer
Item details
Color: 10 Fair Cool
5 out of 5 stars review

Verified Purchase

Next time, I'll go with just a little bit darker shade.This is just a titch light but I have everything delivered, and getting it returned is too much of a hassle plus it feels fantastic on it's very lightweight.It feels wonderful, so I like it a lot

Helpful?685E2ZYQ3CZK5211981087
May 2, 2026
danielle
Item details
Color: 24 Light Warm
5 out of 5 stars review

Verified Purchase

Just like a luxury brand—and less than 10 bucks!!

This foundation is THE DUPE for NARS foundation. It lays on like a luxury product the finish is so natural and flawless. The component does not leak like other elf foundations. It blends well and is buildable but it does cover everything well with only a small amount. There's a good range of shades as well. It doesn't feel heavy in the skin and doesn't cake up or look orange in the daylight. This foundation paired with the elf soft glam concealer is all I'll ever use on my face. I used to buy luxury brands like NARS, MAC, urban decay and others. This elf soft glam foundation stands right along with those brands it is THAT GOOD! I've used a beauty sponge to apply, a foundation brush, and even my fingers— all applications go on beautifully so no matter what your choice of application—it will blend flawlessly. And the price for the quality was quite surprising. It's less than 10$!! There's no “drug store” foundation that will compare to this product. If you've never tried it—you must! You will not regret it!! Thank you Elf cosmetics for another holy grail product!!

Helpful?685E2ZYQ3CZK5211981087