Schwarzkopf Keratin Blonde Hair Dye Platinum Blonde 001, Ultra Lightening Permanent Color, 1 Use
Schwarzkopf Keratin Blonde Hair Dye Platinum Blonde 001, Ultra Lightening Permanent Color, 1 Use
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Schwarzkopf Keratin Blonde Hair Dye Platinum Blonde 001, Ultra Lightening Permanent Color, 1 Use

8,365 ratings
Schwarzkopf Keratin Blonde Hair Dye Platinum Blonde 001, Ultra Lightening Permanent Color, 1 UseSchwarzkopf Keratin Blonde Hair Dye Platinum Blonde 001 Ultra Lightening Kit 1 Application Hair Bleach Enriched Keratin Lightens 9 Levels Protects HaSchwarzkopf Keratin Blonde Hi Lift Permanent Hair Color 11 51 Warm Blonde Professional Quality Permanent Hair Dye Hair Types 1 ApplicationSchwarzkopf Keratin Blonde Hair Dye Almond Blonde 11 1 Hi Lift Permanent Color 1 UseSchwarzkopf Keratin Hair Dye 7 5 Caramel Blonde Permanent Hair Color 1 UseSchwarzkopf Keratin Blonde Hair Dye Natural Blonde 11 0 Hi Lift Permanent Color 1 Application Hair Color Enriched Keratin Lightens 4 Levels ProtectsKeratin Color 7 0 Dark Blonde Kit 12ct USSchwarzkopf Keratin Hair Dye 8 0 Medium Blonde Permanent Hair Color 1 UseSchwarzkopf Keratin Blonde Hair Dye Natural Cool Blonde 11 01 Hi Lift Permanent Color 1 UseSchwarzkopf Keratin Color Permanent Hair Color Cream 10 1 Extra Light Ash Blonde 1 KitSchwarzkopf Keratin Blonde Hair Dye Pearl 11 4 Hi Lift Permanent Color 1 Application Color Enriched Keratin Lightens 4 Levels Protects Breakage
Hair Color ShadePlatinum Blonde
Multipack Quantity1

Key item features

  • This professional-quality permanent blonde hair dye lightens & lifts up to 9 levels for brilliant blonde hair, right at home
  • Our 3-step Bond Enforcing System helps strengthen for softer hair, making it 5x more resistant to breakage*
  • Our Schwarzkopf hair color includes pre-color serum with vitamin B6 & collagen to prime for even color
  • Our permanent hair dye acts as a hair lightener for blonde hair color to lift and tone with long-lasting color intensity
  • Designed for all hair textures, protects texture while delivering even color that doesn’t compromise curls or confidence
  • Hair dye kit includes pre-color serum, developer, color cream, anti-brass purple conditioner, gloves & instructions
  • For hair longer than shoulder length, use two boxes for full, even, complete hair coloring results
  • *Against combing breakage on damaged hair vs. a non-conditioning shampoo

About this item

Product details

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Customer ratings & reviews

4.4 out of 5 stars
stars
8,365 ratings3,688 reviews
How item rating is calculated
  1. 5 stars71% (5,960)
  2. 4 stars13% (1,108)
  3. 3 stars6% (503)
  4. 2 stars3% (226)
  5. 1 star7% (568)

Reviews summary

Pros

  • : Simple to follow and apply without hassle.
  • : Directions are easy to follow.
  • : Delivers vibrant, long-lasting color with a warm tone.
  • : Produces vibrant color with warm undertones.
  • : Has a non-overpowering fragrance.

Neutral

  • : Formula lightens dark hair but may shift tones warmer or darker.
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Showing 1-3 of 3,688 reviews

Oct 7, 2026
Reviewer name: ThandiW
5 out of 5 stars
5 out of 5 stars review

Blondes have more fun!

[This review was collected as part of a promotion.] This kit was super easy to use at home. I have very dark foresee hair and this bleaching system was perfect and did exactly what I needed to do. Since I did it myself at home it was a little patchy but that's a skill issue. It included blue shampoo for after to tone the hair, but as anyone with a little experience, bleaching their hair nose it needs a bit more than that but everything you need for the basics is right in this box and the steps are just as easy as 123.. I was very pleased with my results and my hair was not completely fried afterwards.

Review from schwarzkopf.com
Helpful?2GM53OU8LP7C3857966711
Oct 17, 2026
Reviewer name: Heather
Top Reviewer
Item details
Hair color shade: Natural Blonde
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Best for blondes. It is cray cray during processing. Trust the process. It turns out great. I have true ash hair roots - (its the darkest blond and lightest brown with a blue tint) a true ash blonde i am. This covers so well and blends better than any other over the counter dye. Ive been dying my hair a long time since the 90s and this doesnt need toner afterward. Its built in quality in the first process.

Helpful?2GM53OU8LP7C3857966711
Jan 27, 2026
Reviewer name: sharono337
Top Reviewer
Item details
Hair color shade: Pearl Blonde
Multipack quantity: 1
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

HARD TO SAY - EASY TO USE.

The Schwarzkopf Keratin color system is not a run of the mill hair color! I yad previously used another brand and could hardly tell the difference in before and after. I love that this lifted my color - I don't think I left it on long enough but will try again in a couple of weeks. It was user error not the product. I received this at a discounted rate from the Insiders in exchange for my honest review.

Helpful?2GM53OU8LP7C3857966711
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