Sony BRAVIA XR A95L QD-OLED 4K HDR Smart TV 77 in with Google TV XR77A95L 2023 Model Black
Sony 77” Class BRAVIA XR A95L QD-OLED 4K HDR Smart TV with Google TV XR77A95L -2023 Model
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Sony 77” Class BRAVIA XR A95L QD-OLED 4K HDR Smart TV with Google TV XR77A95L -2023 Model

202 ratings

Key item features

  • Advanced Processing: The Cognitive Processor XR delivers wide dynamic contrast, detailed blacks, natural colors, and high peak brightness.
  • QD-OLED Technology: Experience pure black and high brightness with the widest palette of shades and hues thanks to QD-OLED and XR Triluminos Max.
  • Smart TV Features: Access all your favorite streaming apps with Google TV and use voice commands with Google Assistant. Supports Apple AirPlay.
  • Gaming Excellence: HDMI 2.1 features like 4K/120, VRR, and ALLM, plus exclusive PS5 features for optimized picture quality.
  • Immersive Audio: Acoustic Surface Audio+ and Dolby Atmos provide true immersive audio with sound produced from the entire screen.
  • Enhanced Entertainment: Support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode for cinematic content.
  • Multi-View Capability: Use Multi View to split your screen and watch content from two different sources simultaneously.
  • Eco-Friendly: Convenient Eco Dashboard allows easy adjustment of energy-efficiency settings individually or all at once.
Generated by AI

Specs

Screen size, 77 inResolution, 4K UHDDisplay, OLEDRefresh rate, 120 HzBrand, SonyTelevision type, OLED TVs

About this item

Product details

Our brightest and widest range of colors and hues, powered by the intelligent Cognitive Processor XR™. With a QD-OLED screen enhanced by XR Triluminos Max, experience picture quality with as much as 200% brightness of its predecessor. Individually lit pixels produce pure black, so your favorite movies, shows, and games burst to life on screen with extraordinary detail and depth.
  • Intelligent and powerful TV processing — The Cognitive Processor XR™ delivers a picture with wide dynamic contrast, detailed blacks, natural colors, and high peak brightness, replicating how we see the real world.
  • Pure black paired with our best color – Thanks to QD-OLED and XR Triluminos Max™, experience our widest palette of shades and hues equally matched by pure OLED black and high brightness.
  • Premium smart TV – Get access to all your favorite streaming apps in one place with Google TV™, and simply use your voice to search and ask questions with Google Assistant™. Supports Apple AirPlay.
  • Movies on us with BRAVIA CORE™ – Enjoy streaming high-quality 4K UHD movies included with the BRAVIA CORE™ app, exclusively on select Sony TVs.
  • All your game settings in one place – Game Menu puts all your gaming picture settings and exclusive assist features in a single easy-to-manage interface.
  • HDMI 2.1 gaming – Get the advantage in high-performance gaming with HDMI 2.1 features like 4K/120, VRR, and ALLM.
  • Perfect for PlayStation® 5 – Take your gaming to the next level with exclusive features Auto HDR Tone Mapping and Auto Genre Picture Mode for optimized picture quality while gaming and streaming on your PS5® console.
  • Enhanced entertainment – Enjoy engaging and immersive cinematic content the way the creators intended, with support for Dolby Vision®, IMAX® Enhanced, Netflix Adaptive Calibrated Mode, and more.
  • Two displays in one – Use Multi View to split your screen and enjoy watching content from two different sources at the same time.
  • The screen is the speaker – With Acoustic Surface Audio+™ and support for Dolby Atmos®, hear true immersive audio with actuators that vibrate to produce sound from the entire screen perfectly matching the action.
  • Pairs perfectly with Sony soundbars – Acoustic Center Sync synchronizes the TV speakers with select Sony soundbars to reinforce the center speaker channel for clearer, fuller dialogue and more immersive sound.
  • More clarity, less noise – Bring back lost texture and detail, with reduced noise and blur, and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image and XR 4K Upscaling.
  • Intelligent motion handling – See blur-free picture quality in fast-moving sports and action-packed movies powered by XR OLED Motion.
  • Multi-position stand – Beautifully designed to complement your viewing environment with three variations of flexibility – standard low-profile setting for immersive viewing, narrow furniture setting, or raised to accommodate a soundbar.
  • BRAVIA CAM Included – With Ambient Optimization Pro, the picture and sound automatically adjust according to your room environment and seating location. Additionally, you can video chat with family and friends using your big screen.
  • All your Eco settings in one place – With the convenient Eco Dashboard, it’s easy to change your energy-efficiency settings individually or all in one go.
     
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Specifications

Screen size

77 in

Resolution

4K UHD

Display

OLED

Refresh rate

120 Hz

Warranty

Warranty information

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Warnings

Customer ratings & reviews

4.6 out of 5 stars
stars
202 ratings200 reviews
Includes global ratings and reviews
How item rating is calculated

Reviews summary

Pros

  • : Displays images with excellent detail and color accuracy.
  • : Display produces colors with excellent contrast and brightness.
  • : Features a modern and visually appealing aesthetic.
  • : Offers customizable settings for optimal viewing.
  • : Setup is fast and requires minimal effort.

Neutral

  • : Offers long-term value, but pricey for some features.
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Showing 1-3 of 200 reviews

Apr 15, 2025
Reviewer name: Walmart customer
5 out of 5 stars
5 out of 5 stars review

Seller Verified Purchase

A95L 65 inch OLED Bravia Master Series

The best TV on the planet. Nothing else to report. They just need to make 4 HDMI with 120hz or at least not combine the 120hz with the ARC (there is 4 HDMI but only 2 are 102hz). If you can swing this tv--BUY IT! This out performs G series LG and all the Samsung's. It is just pricey. But definitely worth it.

Review from sony.com
Helpful?34S9H79HCPJS2924837687
reply from Sony North America Customer Support

Hello there, Thank you for choosing Sony. Thank you for sharing your thoughts on the XR-65A95L! We’re thrilled to hear that you consider it the best TV on the planet. Your feedback regarding the HDMI ports is valuable. It’s great to know that while you appreciate the features, you would like to see all four HDMI ports support 120Hz without combining it with ARC. We’ll certainly pass your suggestion along to the team. Your input helps us improve and create even better products in the future. Thank you for choosing Sony! Best regards, -Fred

Mar 26, 2025
Reviewer name: Bearlvr
5 out of 5 stars
5 out of 5 stars review

Seller Verified Purchase

Beautiful

The 77” A95L is an amazing TV. It is gorgeous! Despite a few minor issues with Dolby vision on MAX, I'm amazed every time I turn it on. A true masterpiece

Review from sony.com
Helpful?34S9H79HCPJS2924837687
reply from Sony North America Customer Support

Hi Bearlvr, We’re so glad to hear that you're enjoying your Sony TV. Thank you for the feedback, it means a lot to us! To help resolve the issue with Dolby vision on MAX, please follow these steps: Try uninstalling the MAX app and then reinstalling it. Make sure you have the highest subscription tier on the streaming service, as some apps may require a higher tier to access Dolby Vision content. Clear the data and cache for the MAX app following these steps: Open the Settings menu. Select "Apps" and then "See all apps". Select the MAX app. Select "Clear data" and "Clear cache". Make sure your TV has the latest firmware version. https://www.sony.com/electronics/support/oled-tvs-android-a95l-series/xr-77a95l/software/00299248 If the problem persists after trying these steps, we recommend reaching out to our product support team via phone call at 239-245-6354 or chat through this link: https://us.esupport.sony.com/support/s/support-contact?language=en_US Hours of Operation: Monday - Friday 9:00 am - 9:00 pm ET Saturday - Sunday 10:00 am - 8:00 pm ET. Thank you for choosing Sony! Best regards, - Stephanie

Apr 3, 2025
Reviewer name: Walmart customer
4 out of 5 stars
4 out of 5 stars review

Seller Verified Purchase

No So Great Features

I did a lot of research and spend a lot of time looking at videos and reading reviews before making my purchase. The screen and operating system are great. I wanted a clean looking setup with no wires or cables showing when looking at the TV, However I have several issues with the back of the TV as follows: 1) The stands only fit on the ends, I would have preferred a center stand (pedestal) that would have given the TV a better appearance when setting the TV on a cabinet. 2) Cable Management, the inputs are to close to the edge. I had to bend the HDMI cables as much as possible and still couldn't install the back cover.

Review from sony.com
Helpful?34S9H79HCPJS2924837687
reply from Fred

Hello there, Thank you for your valuable feedback regarding the XR65A95L. We're thrilled to hear that you are enjoying both the display and the operating system. Your insights on maintaining a clean, wire-free setup are greatly appreciated. We will forward your concerns about stand positioning and cable management to our product development team for future improvements. Thank you for choosing Sony! Best regards, -Fred Sony North America Customer Support

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