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e.l.f. SKIN Bright Icon Vitamin C + E + Ferulic Face Serum, 1 fl oz

Key item features

  • A brightening serum formulated with 15% vitamin C, 1% vitamin E and 0.5% ferulic acid for radiant, even-looking skin.
  • Helps visibly brighten, even out skin tone, soothe, reduce the look of dark spots and fine lines, and gives skin a gorgeous glow
  • Fast-absorbing, non-greasy feel
  • Non-comedogenic
  • 100% vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA
Current price is $15.97$15.97/fl oz
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About this item

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Customer ratings & reviews

4.4 out of 5 stars
stars2,355 ratings2,182 reviews
How item rating is calculated
  1. 5 stars67% (1,584)
  2. 4 stars19% (442)
  3. 3 stars7% (160)
  4. 2 stars3% (62)
  5. 1 star5% (107)

Reviews summary

Pros

  • : Offers high-quality ingredients at a lower cost than similar products.
  • : Absorbs quickly without feeling sticky.
  • : Gives skin a healthy, radiant appearance.
  • : Absorbs into the skin without leaving residue.
  • : Convenient to apply without hassle.

Neutral

  • : Can be light and citrusy, but also strong and overwhelming.
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Showing 1-3 of 2,182 reviews

Feb 11, 2026
anonymous
Walmart Associate
5 out of 5 stars review

Verified Purchase

Love it, (smells weird.)

So I absolutely love this. It makes the skin immediately brighter and more healthy looking. I’m hoping it helps with my acne scarring as well as I want it to. However, I’ve learned in my years of caring for my skin, that unless you’re gonna shell out $50 or more for it, a vitamin C serum is going to smell kinda weird. This one smells exactly like hot dog water. It works well enough that I don’t care. After a few hours I don’t even smell it anyways.

Helpful?5JOM1DMC1WSH16249273984
Oct 16, 2025
anonymous
1 out of 5 stars review

Verified Purchase

Be Careful!

I have never had a product on my face that I’ve had an intense reaction to until now. My face is swollen, itchy, and covered in hives! I love E.L.F. products so I was extremely excited for this! But within 24 hours my skin was red, puffy, and covered in hives. I do not have sensitive skin at all and I have no allergies, but my skin HATED this product. Be careful.

Helpful?5JOM1DMC1WSH16249273984
Oct 28, 2025
LR
1 out of 5 stars review

Verified Purchase

Awful Smell

I really wanted to like this serum as a less expensive option for another serum I've been using. It has the right ingredients, though the texture is more watery than what I'm used to. The absolute deal breaker for me is the SMELL - it smells just like jerky dog treats to me. The smell doesn't seem to fade, at least not fast enough - I had to wash my face because I couldn't stand it anymore. This is unfortunately going in the trash, so zero money saved.

Helpful?5JOM1DMC1WSH16249273984