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BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant, Dark Brown, 4g

4.2 stars out of 1391 reviews
(4.2)|
1,391 ratings
BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant, Dark Brown, 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Dark Brown 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Black 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Light Blonde 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Medium Brown 4g
Hair Color Shade:Dark Brown
Black, $17.94
selected, Dark Brown, $17.94
Medium Brown, $17.94
Light Blonde, $17.94, Out of stock

Key item features

  • BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant, Dark Brown, 4g
  • Cover roots and thinning patches in seconds
  • Water-resistant formula lasts up to 24 hours
  • Comes with a dual-ended brush for precise application
  • Infused with squalane for a natural, seamless finish
  • Dermatologist tested and safe for all hair types and all ages
  • Easy to wash out with shampoo, non-staining
Current price is $17.94
Price when purchased online
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Columbus, 43215
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Customer ratings & reviews

4.2 out of 5 stars
stars1,391 ratings732 reviews
How item rating is calculated
  1. 5 stars68% (947)
  2. 4 stars10% (135)
  3. 3 stars6% (84)
  4. 2 stars6% (86)
  5. 1 star10% (139)

Reviews summary

Pros
  • : Provides great coverage for grey hair and sparse areas.
  • : Goes on smoothly without making a mess.
  • : Blends naturally into hair and scalp.
  • : Covers grays with sufficient application.
  • : Blends seamlessly with hair color for a realistic appearance.
Neutral
  • : Can be a perfect match, but also varies in shade and tone.
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Showing 1-3 of 732 reviews

Dec 9, 2025
MONIKA
Top Reviewer
Item details
Hair color shade: Dark Brown
5 out of 5 stars review

Verified Purchase

Versatile product!

I have a bit of thinning at my hairline and this powder works pretty well to fill in spare spots. You have to get a fair amount of product on the sponge and then pat it, don't rub. I was pleasantly surprised when I used it on my brows. Not only does it look pretty natural (I have very sparse brows) but it lasted a long time, all day, over night even and then just a touch up in the AM. I use a micro brow pencil to get my “outline” and then fill in with the powder. It comes with an amazing little brush too!

Helpful?17NVW894BSYF9588157603
Feb 14, 2026
gail
Item details
Hair color shade: Black
5 out of 5 stars review

Verified Purchase

I'm hooked. I love it!

I have only used the nice brush enclosed so far to apply it because it takes so little. So nice to be able to cover those stray grays. Apply gently to get it just on the hair. Or, rub it on deeper to fill in a thin spot. Can get a smudge on your face if close to the hairline. I try not to touch it. I use just a little on my eyebrows too. I was impressed enough that I gave one to a friend. I am hooked. I love it! Hope they come out with a little sleeve to keep the brush in.

Helpful?17NVW894BSYF9588157603
Oct 24, 2025
Rebecca
Top Reviewer
Item details
Hair color shade: Light Blonde
5 out of 5 stars review

Verified Purchase

i love this! it makes me look like i have highlights and covers grays. this one is supposed to come with a little brush that i have seen before. i assume it will allow for more focused streaks. i want both! using this before, a coworker who is always going to get her hair done asked if i got highlights. id say it passed the test

Helpful?17NVW894BSYF9588157603