Clairol Bold & Bright Permanent Hair Color Creme, 20 Black Licorice, Hair Dye, 1 Application
Clairol Bold & Bright Permanent Hair Color Creme, 20 Black Licorice, Hair Dye, 1 Application
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Clairol Bold & Bright Permanent Hair Color Creme, 20 Black Licorice, Hair Dye, 1 Application

4.5 stars out of 1589 reviews
(4.5)|
1,589 ratings
Clairol Bold & Bright Permanent Hair Color Creme, 20 Black Licorice, Hair Dye, 1 ApplicationClairol Bold Bright Permanent Hair Color Creme 20 Black Licorice Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Dye V3 Intense Passion PlumClairol Bold Bright Permanent Hair Dye BR4 Fruits of the ForestClairol Bold Bright Permanent Hair Color Creme 53 Dulce de Leche Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Dye 71 Caramel BrondeClairol Bold Bright Permanent Hair Color Creme M5 Deepest Guava Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Dye 67 ChocolateClairol Bold Bright Permanent Hair Color Creme 40 Cafecito Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Color Creme 110 Pina Colada Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Color Creme R6 Intense Cherry Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Color Creme 28 Wild Blackberry Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Dye 50 Brown Sugar
Hair Color Shade:20 Black Licorice-Out of stock
BR4 Fruits of the Forest, $16.99
Other options
110 Pina Colada, $8.30
V3 Intense Passion Plum, $8.44, Out of stock
M5 Deepest Guava, $8.44, Out of stock
R6 Intense Cherry, $10.99, Out of stock
selected, 20 Black Licorice, $8.44, Out of stock
28 Wild Blackberry, $8.44, Out of stock
40 Cafecito, $8.44, Out of stock
50 Brown Sugar, $8.44, Out of stock
53 Dulce de Leche, $8.44, Out of stock
67 Chocolate, $8.44, Out of stock
71 Caramel Bronde, $8.44, Out of stock
Multipack Quantity:1-Out of stock

Key item features

  • UNSTOPPABLE VIBRANCY TrueColorSeal Technology locks in color to help protect against water-fading, mazimizing vibrancy.
  • MOISTURIZING SHINE HydraShine Conditioner moisturizes + smoothens hair.
  • INTENSE COLOR Need a boost of color? The Color Boost Glaze amplifies your color anytime.
  • Shade: Black Licorice, with pure black, mouth-watering tones
Current price is $8.44
Price when purchased online
Selected option out of stock
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Customer ratings & reviews

4.5 out of 5 stars
stars1,589 ratings869 reviews
How item rating is calculated
  1. 5 stars73% (1,162)
  2. 4 stars14% (229)
  3. 3 stars6% (97)
  4. 2 stars3% (45)
  5. 1 star4% (56)

Reviews summary

Pros
  • : Process is straightforward and easy to navigate.
  • : Produces deep, bold colors.
  • : Instructions are easy to follow for application and mixing.
  • : Covers most gray hair with varying degrees.
  • : Has a non-overpowering fragrance.
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Showing 1-3 of 869 reviews

Oct 4, 2025
Suz
Top Reviewer
Item details
Hair color shade: V3 Intense Passion Plum
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Pretty color

The color turned out really pretty(darker than I thought it would, but still pretty). It will stain surfaces if you get it on them, though so you're gonna wanna be careful with that. It didn't damage my hair, I can't say that it really made it and healthier, but it didn't make it worse!

Helpful?10T9KI0BPW3W5011240103
Jan 7, 2026
Walmart customer
Item details
Hair color shade: 50 Brown Sugar
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

love the color it is soft not brassy. has 2 different conditioners my hair in soft and shinynot like some that makes my hair dry. my hair fells healthier when I use this will definitely stick with this it is a little more expensive but well worth it

Helpful?10T9KI0BPW3W5011240103
Oct 22, 2025
Rachael
Top Reviewer
Item details
Hair color shade: 28 Wild Blackberry
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Excellent

Excellent coverage super easy to use. Comes with color glaze and a great conditioner to use after you have colored. My hair is dark almost black I am 55 so a few grays unfortunately continue to haunt me. I use this brand and this shade and get so many compliments highly recommend

Helpful?10T9KI0BPW3W5011240103