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Sensitivity Infant Formula Milk-Based Powder with Iron; for Fussiness and Gas When Sensitive to Lactose; DHA, Vitamin E and Lutein; No Artificial Growth Hormones

4.6 stars out of 1901 reviews
(4.6)|
1,901 ratings

Key item features

  • COMPLETE NUTRITION: This infant formula provides complete nutrition for baby's first year. Compare to the nutrition of Similac Sensitive.
  • LACTOSE SENSITIVITY: Made specially for fussy, gassy babies, who may be sensitive to lactose. For little ones ages newborn-12 months.
  • EASY TO DIGEST: This baby formula is easy to digest, and each serving supports baby's growth and development.
  • TRUSTED INGREDIENTS FOR GROWTH: Non-GMO ingredients, ingredients not genetically engineered; no artificial growth hormones; no Palm Olein Oil.
  • SNAP ELIGIBLE: This infant formula can be purchased with Supplemental Nutrition Assistance Program (SNAP) benefits. Like all U.S. infant formulas, Sensitivity Infant Formula meets the same FDA nutritional and quality standards as the national brands.
  • Eligible to be purchased with Supplemental Nutrition Assistance Program (SNAP) benefits.
Current price is $26.9882.3 ¢/oz
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Columbus, 43215
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Customer ratings & reviews

4.6 out of 5 stars
stars1,901 ratings307 reviews
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Reviews summary

Pros
  • : Offers lower cost compared to similar products.
  • : Formula is easy to digest.
  • : Formula minimizes regurgitation in infants.
Neutral
  • : Can be smooth, but may produce excessive foam.
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Showing 1-3 of 307 reviews

Dec 18, 2025
Mary
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

for families who can't afford the money breaking prices of Similac and other formulas I switched to this to save money and make sure my child when she was an infant could afford to have the nutritional value she needed, this product contains more per inch of the tin than any other brand and because it was sensitive based it made my daughter happy ,so happy it was a pain to break her from formula,however I am so pleased parents choice is truly a brand I still by for my daughter ,they care about cost for parents in an industry where prices seem to be what they want and not caring that parents need to afford there products because money is hard to come by and worse is tight for every person, buying this formula saved my daughter in every way cuz I could feed her and she's as healthy as could be from drinking this formula,now she's a toddler and still loves parents choice diapers ,wipes, bottles,sippy cups, and more...i love this brand and thank them for making raising kids so much easier

Helpful?29Q6JHWE4OJZ1541354514
Nov 18, 2025
Tanisha
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Better than the name brand!

Compared to simalac sensitivitie (orange can) this milk is a little thicker and it sat better on my baby stomach than the name brand and the can is bigger and cheaper than similac sensitivitie so more bang for your buck mommies!

Helpful?29Q6JHWE4OJZ1541354514
Feb 3, 2026
mckenzie
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

We normally use Similac sensitive for gas and tummy issues. This is an amazing substitute for us. It has a good mixing texture. It makes feedings a lot easier than some of the other alternatives.

Helpful?29Q6JHWE4OJZ1541354514

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Sensitivity Infant Formula Milk-Based Powder with Iron; for Fussiness and Gas When Sensitive to Lactose; DHA, Vitamin E and Lutein; No Artificial Growth Hormones $26.98 82.3 ¢/oz

Sensitivity Infant Formula Milk-Based Powder with Iron; for Fussiness and Gas When Sensitive to Lactose; DHA, Vitamin E and Lutein; No Artificial Growth Hormones
current price $26.98
82.3 ¢/oz

Sensitivity Infant Formula Milk-Based Powder with Iron; for Fussiness and Gas When Sensitive to Lactose; DHA, Vitamin E and Lutein; No Artificial Growth Hormones

4.6 out of 5 Stars. 1901 reviews

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