John Frieda Midnight Brunette Hair Womens Deepening Shampoo, Cocoa & Primrose Oil, 8.3 oz
John Frieda Midnight Brunette Hair Womens Deepening Shampoo, Cocoa & Primrose Oil, 8.3 oz
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John Frieda Midnight Brunette Hair Womens Deepening Shampoo, Cocoa & Primrose Oil, 8.3 oz

4.3 stars out of 346 reviews
(4.3)|
346 ratings

Key item features

  • DEEPER BRUNETTE COLOR - Discover a deeper brunette color for natural or color treated hair with our unique combination of natural ingredients - natural cocoa and evening primrose oil
  • NOURISH DRY HAIR - Leave your hair lustrous and shiny by locking in essential moisture and deep hydration for your brown hair
  • NATURAL COCOA AND PRIMROSE OIL - This blend of ingredients was specifically designed to elevate your brunette color and give you indulgent shades of brunette hair
  • NATURAL AND COLOR TREATED HAIR - Whether your brunette is natural or treated, John Frieda Visibly Deeper Shampoo will help your color get to the richness you desire as it smooths strands and restores color
  • HEALTHY TEXTURE AND WEIGHT - Infused with natural ingredients designed to add richness, lightweight texture, and depth to your hair while intensifying color for all shades of brunette with a salon quality product
Current price is Now $10.97
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was $14.01
$1.32/fl oz
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Customer ratings & reviews

4.3 out of 5 stars
stars346 ratings275 reviews
How item rating is calculated
  1. 5 stars55% (189)
  2. 4 stars31% (107)
  3. 3 stars6% (20)
  4. 2 stars3% (12)
  5. 1 star5% (18)

Reviews summary

Pros
  • : Leaves hair with a silky texture.
  • : Produces a rich lather with minimal product.
  • : Produces easy-rinsing suds.
  • : Suitable for brunettes with dark hair types.
  • : Has a lingering scent in hair.
  • : Has a deeper, enhanced brown shade.
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Showing 1-3 of 275 reviews

Nov 2, 2025
Breanna
5 out of 5 stars review

Verified Purchase

Love how soft my hair feels

I've been using John Frieda shampoos and conditioner since High School. I'm now 31 and still an avid lover of the products, my hair is super thick and course and this shampoo always leaves it smelling good and soft, I can't speak for if these products will work for everyone's hair type but as far as mine goes it works wonders!

Helpful?5IY7KJX7ZJET48931576
Sep 5, 2025
anonymous
5 out of 5 stars review

Verified Purchase

Worth the try!!

Tried this shampoo for brunette colored hair and found it helped with delaying coloring my hair less often. I keep restocking it as long as it does the job!!!

Helpful?5IY7KJX7ZJET48931576
Apr 16, 2025
Merrilyn
Top Reviewer
5 out of 5 stars review

Verified Purchase

Love it !!!

Love this shampoo. Leaves my so soft. It doesn't color my gray hair but it does seem to enhance the natural color of my hair.

Helpful?5IY7KJX7ZJET48931576