BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant, Black, 4g
BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant, Black, 4g
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BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant, Black, 4g

4.2 stars out of 1343 reviews
(4.2)|
1,343 ratings
BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant, Black, 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Black 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Dark Brown 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Light Blonde 4gBOLDIFY Root Touch Up Powder with Brush Covers Thinning Hair Grays Water Resistant Medium Brown 4g
Hair Color Shade:Black
selected, Black, $17.94
Dark Brown, $17.94
Light Blonde, $14.99, was $17.94
$17.94
Medium Brown, $17.94

Key item features

  • Cover roots and thinning patches in seconds
  • Water-resistant formula lasts up to 24 hours
  • Comes with a dual-ended brush for precise application
  • Infused with squalane for a natural, seamless finish
  • Dermatologist tested and safe for all hair types
  • Easy to wash out with shampoo, non-staining
Current price is $17.94
Price when purchased online
  • Free 90-day returns
Subscribe, Your usuals, on your schedule, Save time and stay stocked!, $17.94
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One-time purchase $17.94

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About this item

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Customer ratings & reviews

4.2 out of 5 stars
stars1,343 ratings718 reviews
How item rating is calculated
  1. 5 stars68% (911)
  2. 4 stars10% (131)
  3. 3 stars6% (81)
  4. 2 stars6% (85)
  5. 1 star10% (135)

Reviews summary

Pros
  • : Provides great coverage for grey hair and sparse areas.
  • : Goes on smoothly without making a mess.
  • : Blends naturally into hair and scalp.
  • : Covers grays with sufficient application.
  • : Blends seamlessly with hair color for a realistic appearance.
Neutral
  • : Can be a perfect match, but also varies in shade and tone.
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Showing 1-3 of 718 reviews

Dec 9, 2025
MONIKA
Top Reviewer
Item details
Hair color shade: Dark Brown
5 out of 5 stars review

Verified Purchase

Versatile product!

I have a bit of thinning at my hairline and this powder works pretty well to fill in spare spots. You have to get a fair amount of product on the sponge and then pat it, don't rub. I was pleasantly surprised when I used it on my brows. Not only does it look pretty natural (I have very sparse brows) but it lasted a long time, all day, over night even and then just a touch up in the AM. I use a micro brow pencil to get my “outline” and then fill in with the powder. It comes with an amazing little brush too!

Helpful?17NVW894BSYF12037461674
Oct 24, 2025
Rebecca
Top Reviewer
Item details
Hair color shade: Light Blonde
5 out of 5 stars review

Verified Purchase

i love this! it makes me look like i have highlights and covers grays. this one is supposed to come with a little brush that i have seen before. i assume it will allow for more focused streaks. i want both! using this before, a coworker who is always going to get her hair done asked if i got highlights. id say it passed the test

Helpful?17NVW894BSYF12037461674
Dec 7, 2025
Jazgirl
Top Reviewer
Item details
Hair color shade: Medium Brown
5 out of 5 stars review

Verified Purchase

Go away Grey!

Easy to use and apply. Worked perfectly to help cover my roots and camouflage my thinning easy to use and apply. Worked perfectly to help cover my roots and camouflage my thinning hair . They covered the grays with these and I would definitely buy again.

Helpful?17NVW894BSYF12037461674

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