L'Oreal Paris Feria Permanent Multi-Faceted Shimmering Colour, 41 Rich Mahogany, 1 Each
L'Oreal Paris Feria Permanent Multi-Faceted Shimmering Colour, 41 Rich Mahogany, 1 Each
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L'Oreal Paris Feria Permanent Multi-Faceted Shimmering Colour, 41 Rich Mahogany, 1 Each

3.1 stars out of 2338 reviews
(3.1)|
2,338 ratings

Key item features

  • Feria Is Multi-Faceted Permanent Hair Color: Known for shimmering color and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant, The Power Shimmer Feria Conditioner seals and smooths for lasting bold color that will turn heads
  • Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair dye to platinum blonde and smoky silver hair dye, Feria hair color kits are inspired by cutting-edge fashion and the latest trends, no salon appointment required
  • L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference to bold, stylish Feria, and gray-coverage from Excellence Créme
  • Long-Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color, permanent, semi-permanent, temporary hair color, and root cover-up, Cover gray hair, highlight, go bold with a bright color or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hairstyle, skincare, and cosmetics
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3.1 out of 5 stars
stars2,338 ratings2,334 reviews
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Reviews summary

Pros
  • : Produces a rich, bold shade with varying undertones.
Neutral
  • : Can produce vibrant platinum results, but may vary in tone and consistency.
  • : Provides thorough coverage, but can be inconsistent or patchy.
Cons
  • : Color may lose vibrancy and intensity over time.
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Showing 1-3 of 2,334 reviews

May 23, 2025
Glimmara
5 out of 5 stars review

Beautiful midnight blue azure ;)

This shade is pure magic! It's a deep rich midnight black with just the right hit of bulue that catches the light like a shimmering moonstone. Every time the sun or even indoor lighting hits my hair, it glows with this ethereal, cosmic allure that feels both bold and mysteriously elegant. The blue under tone isn't over powering- it's subtle but striking, like a secret shimmer waiting to be noticed. Its perfect if you want a sark color with depth and dimension, but still want to keep it unique and eye-catching. Plus, the formula is long lasting and vibrant, so my hair stays glossy and rich without fading into plain black. If, you're looking for a hair color that's classic but with a cosmic t twist- like moonlight captured in your strands- cosmic allure is your new best friend. Totally recommend FOR ANYONE who wants to stands out while keeping it sophisticated midnight vibe. Do take note! Its a bonus for anyone with silver or gray strands: My silver strands picked up the blue tone " a beautiful moonstone blue" I wanted that to happen. Its like moonstone strands woven right in the light. LOVE IT! It color the rest of my hair the true color on the box. That said, if your hair is mostly light or white and you don't want blue tones all over, this not be your best pick. The lighter strands will definitely pick up that blue. Still so pretty on lighter hair if you into shades of blue. No color blue on the market like it for lighter hair. If, you have darker hair, its a stunning deep black with just a hint of cosmic shimmer. Enjoy! Au revior 👌🏽💋✨

Review from lorealparisusa.com
Helpful?47RAU1S668J4699764439
Jul 20, 2019
MiMi69
5 out of 5 stars review

Finally!

My hair's been gray since my 30s and I've been coloring it all these years. I settled on L'Oreal hair color after Clairol ceased to be for me. Then L'Oreal failed me so I switched over to another brand, Got2b Metallic Silver. First application was awesome -- no more dryness. Then the silver turned to blond straw and it wasn't pretty. Yesterday I tried L'Oreal Smokey Silver! I love the little serum (can I buy it separately?). The color is actually gray and I truly love it. My hair's soft and bouncy and I love it again. I just hope it stays like this! I need a permanent go-to-color 'til I die! Thank you for this one!

Review from lorealparisusa.com
Helpful?47RAU1S668J4699764439
Jul 16, 2020
mywishforu
5 out of 5 stars review

Love this!

I've used Féria for years. I stick to the same color in the brown family, but this time I wanted the new purple. I chose to go with black/purple family and it turned out perfect! My husband loved it and he's one to say what he really thinks lol! And the price is right! Quality DIY product and easy! Purple really shines in the sun!!!

Review from lorealparisusa.com
Helpful?47RAU1S668J4699764439