The Story Factor: Inspiration, Influence, and Persuasion Through the Art of Storytelling (Paperback) by Annette Simmons

Name: The Story Factor: Inspiration, Influence, and Persuasion Through the Art of Storytelling (Paperback) by Annette Simmons
Brand: Annette Simmons
SKU: 4644550
Price: 20.16 USD
Availability: InStock

(No ratings yet)

The Story Factor: Inspiration, Influence, and Persuasion Through the Art of Storytelling (Paperback) by Annette Simmons The Story Factor Inspiration Influence and Persuasion Through the Art of Storytelling Paperback by Annette Simmons 9780465078073

Book Format:Paperback

Key item features

This modern classic teaches you to use the art of storytelling to persuade, motivate, and inspire in life and business

Anyone seeking to influence others must first know their own story, and how to tell it properly. Whether you're proposing a risky new venture, trying to close a deal, or leading a charge against injustice, you have a story to tell. Tell it well and you will create a shared experience with your listeners that can have profound results.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Showcasing over a hundred examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables form around the world, Simmons illustrates how story can be used to persuade, motivate, and inspire in ways that cold facts, bullets points, and directives can't. These stories, combined with practical storytelling techniques, show anyone how to become a more effective communicator and achieve their goals.

Specs

Book format
Paperback
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Pub date
2006-04-04
Pages
299
Number in series
1

Price when purchased online

Report an issue with this seller

More seller options (1)

Starting from $20.16

Get free delivery, shipping and more*

*Restrictions apply

About this item

Product details

9780465078073. New condition. Trade paperback. Revised ed. Language: English. Pages: 299. Trade paperback (US). Glued binding. 299 p. The new material for this revised edition offers an expanded case study of storytelling in action that focuses on one of Simmons's success stories. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can't. These stories, combined with practical storytelling techniques show anyone how to become a more effective communicator. From who I am" to I-know-what-you're thinking," Simmons identifies the six stories you need to know how to tell and demonstrates how they can be applied. This revised edition offers a guide to using storytelling in specific business circumstances, including corporate reorganizations, layoffs, and diversity issues.

info:

We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.

Specifications

Book format

Paperback

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Pub date

2006-04-04

Warranty

Warranty information

Please be aware that the warranty terms on items offered for sale by third party Marketplace sellers may differ from those displayed in this section (if any). To confirm warranty terms on an item offered for sale by a third party Marketplace seller, please use the 'Contact seller' feature on the third party Marketplace seller's information page and request the item's warranty terms prior to purchase.