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Guerrilla Marketing Guerrilla Advertising, (Paperback)

Name: Guerrilla Marketing Guerrilla Advertising, (Paperback)
Brand: Jay Conrad Levinson
SKU: 453384
Price: 11.46 USD
Availability: InStock

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Guerrilla Marketing Guerrilla Advertising, (Paperback)Guerrilla Marketing Guerrilla Advertising Paperback 9780395687185

Book Format:Paperback

Key item features

Guerrilla Marketing Guerrilla Advertising, (Paperback)
Author: Harper Business
ISBN: 9780395687185
Format: Paperback
Publication Date: 1994-06-08
Page Count: 304

Specs

Book format
Paperback
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Pub date
1994-06-08
Pages
304
Reading level
General Adult

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About this item

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In detailed chapters that cover everything from developing an advertising strategy to designing effective ads and copy, Levinson delivers no-nonsense advice on how to maximize advertising effectiveness. Guerrilla Advertising tells readers how to focus their audience, stay within budgets, polish layout and copy, and adapt tactics to appropriate media.

Guerrilla Marketing Guerrilla Advertising, (Paperback)
Author: Harper Business
ISBN: 9780395687185
Format: Paperback
Publication Date: 1994-06-08
Page Count: 304

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Specifications

Book format

Paperback

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Pub date

1994-06-08

Warranty

Warranty information

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