Not Your Mother's Smooth Moves Anti-Frizz Priming Cream, Heat Protector, 4.7 fl oz

Prepping makes perfect. Not Your Mother's Anti-Frizz Heat Protector Hair Primer was made to protect and prep your hair. The priming cream works to defend your hair against up to 450°F of heat, while also smoothing frizz and adding shine. Now your locks are ready for a smooth landing.

Our Anti-Frizz Priming Cream is formulated with Not Your Mother's FrizzLock Complex™—a vegan protein blend that replaces animal derived keratin—consider it the secret weapon behind this hair primer's ability to smooth frizzy hair, hydrate, add shine and enhance your overall hair styling experience. Of course, we also have to give credit to the macadamia oil for its smoothing qualities and hydrating hyaluronic acid that can't help but leave your hair moisturized and looking healthier than before.

Apply a small amount of the berry vanilla scented cream to palms. You can always add more based on your hair's length and thickness. Then run your fingertips evenly through your damp hair as you take in notes of juicy berry, red clove oil, cherry bark, and vanilla orchid. You can use it before air drying or heat styling. Either way, the leave-in hair primer will smooth frizz and add shine. If you do use heat to style, rest assured knowing your hair is protected for up to 450° degrees. Plus, Not Your Mother's Smooth Moves Anti-Frizz Heat Protector Hair Primer is great for all hair types, including natural and color-treated hair, and is free of sulfate surfactants, parabens, phthalates, dyes, and drying alcohol.

Not Your Mother's Smooth Moves Anti-Frizz Heat Protector Hair Primer is a member of our new frizz-fighting, hair-smoothing, shine-boosting Smooth Moves collection. Whether you're looking to add more anti-frizz power to your haircare routine, or you want to unveil your hair's maximum smoothness, you can take control of your journey to smoother, shinier hair by customizing your routine with more items from the Smooth Moves collection, including both in- and out-of-shower anti-frizz hair products.

Go ahead, turn up the heat.