L'Oreal Paris Superior Preference Mousse Absolue Hair Color Kit, 500 Pure Medium Brown, 400 Pure Dark Brown
L'Oreal Paris Superior Preference Mousse Absolue Hair Color Kit, 500 Pure Medium Brown, 400 Pure Dark Brown
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L'Oreal Paris Superior Preference Mousse Absolue Hair Color Kit, 500 Pure Medium Brown, 400 Pure Dark Brown

1.8 stars out of 489 reviews
(1.8)|
489 ratings
Actual Color:Brown-Out of stock
300 Pure Darkest Brown, $11.95, was $29.72, Out of stock
$29.72$3.73/oz
selected, Brown, $17.99, Out of stock
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Key item features

  • Permanent Haircolor, Pure Dark Brown 400
  • 3.2 oz (90 g) hair color. Automatic reusable color. Fresh, brilliant multi-tonal color. Up to 6 weeks of mirror shine. Care Supreme Conditioner with UV filter. Covers gray beautifully. Ready to use. No mix. Reusable. Refined natural notes. L'Oreal Paris introduces the 1st reusable automatic haircolor. Absolute color perfection at the push of a button. Automatic, Reusable Color: With just one push, the perfect ratio of color and activator cr���me is automatically mixed for an easy application. Our no mix, reusable system keeps color fresh and allows for seamless root touch ups or multiple applications on shorter hair as soon as you are ready to re-color. Short Hair: 2 full applications. Medium-Length Hair: 1 full application + 1 touch-up. Long Hair: 1 full application. No mix, just shake. Shake vigorously to activate. Fresh, Brilliant Multi-Tonal Color: Our high performance dyes are kept in their original state and preserved from light, maintaining their peak power, releasing it only at the last moment when diffused into the foam. Color is fresh, powerful and brilliant, adding luminous layers of multi-tonal color and mirror shine to every strand. Grays are covered beautifully. Shade Selection Tips: For optimal gray coverage, shake product well before application. Be sure to massage product thoroughly into hair to ensure hair is fully saturated, particularly at the roots and hairline. If you hesitate between two shades, choose the lighter of the two. If your hair is colored with a dark shade or warm reflects, this shade is not advised. Absolute Convenience: No mix, no drip mousse allows for a no mess application even on hard to reach areas. As easy to apply as shampoo with a diffuser to target roots for a seamless root touch up. Absolute Wear: Use our exclusive Care Supreme Conditioner with anti-oxidant and UV filter week after week for soft, silky shiny hair. This Carton Contains: 1 color mousse product; 1 diffuser applicator; 1 Care Supreme conditioner; 1 user guide & 2 pairs of high quality gloves. Visit www.lorealparisusa.com. Mousse made in Thailand. Conditioner made in Canada.
Current price is $17.99
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Customer ratings & reviews

1.8 out of 5 stars
stars489 ratings489 reviews
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Reviews summary

Pros
  • : Reduces waste and easy to use.
Neutral
  • : Can be smooth, but also awkward and time-consuming.
  • : Can achieve natural blonde tones, but may lack consistent coverage.
  • : Can be vibrant, but may lack coverage or longevity.
Cons
  • : Fails to fully cover gray hair, leaving visible roots.
  • : Does not justify the higher cost compared to similar products.
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Showing 1-3 of 489 reviews

Mar 31, 2016
dallas850
4 out of 5 stars review

great product

I have always used loreal paris hair color but i was relly excited to try this new product and when i did i loved it, it is very easy to use and you get 2 sets of gloves in each box and that is great for when you have to do a root touch up the color coverage is great, i had a red color before and i hadn't dyed my hair in a year and the brown color i got covered the red completely the only complaint i have is the smell, in all my years useing loreal i have never had a product smell so strong i couldn't even breath, if you're thinking of getting this i would recommend that you do it in a very well ventilated area but other then that i really recommend it.

Helpful?6L32HLIXCV9C36214004
Oct 17, 2016
CharE
4 out of 5 stars review

Love how easy this is to use!

I agree with others this does not in any way cover up my gray hair but... I don't want my grays covered. I use this to lighten my natural darker blond color. Doing this lets my grays look more like highlights. It works for me. If you are looking for something to cover your grey hair then get something for that purpose only. This isn't it. If you are looking for something easy to use and are not worried about grey hair... this is for you!

Review from lorealparisusa.com
Helpful?6L32HLIXCV9C36214004
Aug 15, 2016
Victoria Brumm
2 out of 5 stars review

Wonderful- IF it works. I've been using this product for ~4 months now. I need a box and a half per application (long, thick fine hair). If it works, it's great. IF. There is a 90s home perm scent (that will make your eyes water) about 1/2 the time that has no effect on whether or not it covers- but that's only half the time. The previous application was perfect. Today, I applied the remaining half of the old box and a new box with uneven results. The old box covered my gray center part and length, but not my natural temples. I worked center to temple (r) then center to temple (l), shaking as I went so it was not a time/application problem. The new box (which I shook BEFORE my roots and then again before the application) did not cover the underside of my hair at all. When this product works, its great... but for uneven results at this price, I can go to the salon school.

Review from lorealparisusa.com
Helpful?6L32HLIXCV9C36214004
reply from Supplier Response

We are sorry to hear this and would like to assist you. Please call us 2 1.800.631.7358 M-f 9Am-7PM ESt and give ref # 1469410