

Pre-Owned Sony 65” Class BRAVIA XR X90L 4K HDR Full Array LED Smart Google TV XR65X90L- 2023 Model
Key item features
- Advanced Processing: The Cognitive Processor XR delivers wide dynamic contrast, detailed blacks, natural colors, and high peak brightness.
- Enhanced Contrast: Full Array LED backlight technology and XR Triluminos Pro provide high peak brightness and billions of accurate colors.
- Smart Features: Access all your favorite streaming apps with Google TV and use Google Assistant for voice commands. Supports Apple AirPlay.
- Gaming Excellence: HDMI 2.1 features like 4K/120, VRR, and ALLM, plus exclusive PS5 features for optimized gaming and streaming.
- Immersive Audio: Acoustic Multi-Audio and Dolby Atmos support deliver elevated sound that matches the picture, with synchronization for Sony soundbars.
- Upscaled Clarity: XR Clear Image and XR 4K Upscaling reduce noise and blur, enhancing HD and digital content to near-4K resolution.
- Eco-Friendly: The Eco Dashboard allows easy adjustment of energy-efficiency settings individually or all at once.
Specs
- Screen size65 in
- Resolution3840 x 2160
- PlatformGoogle TV
- Refresh rate120 Hz
- High dynamic range formatHDR10, Dolby Vision, HLG (Hybrid Log Gamma)
- Sound technologyDolby Atmos
Reviews summary
Pros
- : Displaying accurate colors with great detail.
- : Provides detailed images.
- : Features vivid and accurate colors with excellent contrast.
- : Setup process is quick.
- : Offers excellent quality at an affordable cost.
Neutral
- : Offers dedicated app buttons, but lacks key features.
- Free shipping
Free 30-day returns
How do you want your item?
About this item
Product details
- Intelligent and powerful TV processing — The Cognitive Processor XR™ delivers a picture with wide dynamic contrast, detailed blacks, natural colors, and high peak brightness, replicating how we see the real world.
- Full Array LED contrast and color – See enhanced contrast with high peak brightness and billions of accurate colors, all controlled by Full Array LED backlight technology and XR Triluminos Pro™.
- Premium smart TV – Get access to all your favorite streaming apps in one place with Google TV™, and simply use your voice to search and ask questions with Google Assistant™. Supports Apple AirPlay.
- Movies on us with BRAVIA CORE™ – Enjoy streaming high-quality 4K UHD movies included with the BRAVIA CORE™ app, exclusively on select Sony TVs.
- All your game settings in one place – Game Menu puts all your gaming picture settings and exclusive assist features in a single easy-to-manage interface.
- HDMI 2.1 gaming – Get the advantage in high-performance gaming with HDMI 2.1 features like 4K/120, VRR, and ALLM.
- Perfect for PlayStation® 5 – Take your gaming to the next level with exclusive features Auto HDR Tone Mapping and Auto Genre Picture Mode for optimized picture quality while gaming and streaming on your PS5® console.
- Enhanced entertainment – Enjoy engaging and immersive cinematic content the way the creators intended, with support for Dolby Vision®, IMAX® Enhanced, Netflix Adaptive Calibrated Mode, and more.
- Elevated audio – With Acoustic Multi-Audio™ and support for Dolby Atmos®, sound positioning tweeters produce wider, elevated sound that matches the picture you see.
- Pairs perfectly with Sony soundbars – Acoustic Center Sync synchronizes the TV speakers with select Sony soundbars to reinforce the center speaker channel for clearer, fuller dialogue and more immersive sound.
- More clarity, less noise – Bring back lost texture and detail, with reduced noise and blur, and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image and XR 4K Upscaling.
- Intelligent motion handling – See blur-free picture quality in fast-moving sports and action-packed movies powered by XR Motion Clarity.
- Multi-position stand – Beautifully designed to complement your viewing environment with two variations of flexibility – standard low-profile setting for immersive viewing or raised to accommodate a soundbar.
- Compatible with optional BRAVIA CAM – With Ambient Optimization Pro, the picture and sound automatically adjust according to your room environment and seating location. Additionally, you can video chat with family and friends using your big screen.
- All your Eco settings in one place – With the convenient Eco Dashboard, it’s easy to change your energy-efficiency settings individually or all in one go.
Specifications
Screen size
Resolution
Platform
Refresh rate
Warranty
Warranty information
Warnings
Ingestion Hazard
State Chemical Disclosure
Similar items you might like
Based on what customers bought
Best seller Hisense 58" Class 4K UHD LED LCD Roku Smart TV HDR R6 Series 58R6E $238.00
Best seller
Sponsored$23800current price $238.00$238.00Hisense 58" Class 4K UHD LED LCD Roku Smart TV HDR R6 Series 58R6E
513834.4 out of 5 Stars. 51383 reviewsSave withDelivery as soon as 6amShipping, arrives todayPickup as soon as 7amSony K75S20M2 BRAVIA 2 II 75 inch class 4K HDR Smart LED Google TV 2025 $759.00 Was $868.00
$75900current price $759.00, Was $868.00$868.00Sony K75S20M2 BRAVIA 2 II 75 inch class 4K HDR Smart LED Google TV 2025
15 out of 5 Stars. 1 reviewsRollback Hisense 65" Class 4K UHD LCD Roku Smart TV HDR R6 Series 65R6E4 $295.00 Was $378.00
Rollback
SponsoredNow$29500current price Now $295.00, Was $378.00$378.00You save $83.00You save$83.00Hisense 65" Class 4K UHD LCD Roku Smart TV HDR R6 Series 65R6E4
107224.3 out of 5 Stars. 10722 reviewsSave withDelivery as soon as 6amShipping, arrives todayPickup as soon as 7amRestored Sony Bravia XR 65" X90L 4K HDR Full Array LED Smart TV XR65X90L (Refurbished) $779.00
$77900current price $779.00Restored Sony Bravia XR 65" X90L 4K HDR Full Array LED Smart TV XR65X90L (Refurbished)
1424.6 out of 5 Stars. 142 reviewsSamsung 55” Class Neo QLED 4K QN70F Samsung Vision AI Mini LED Smart TV (2025) - QN55QN70FAFXZA $647.99
$64799current price $647.99Samsung 55” Class Neo QLED 4K QN70F Samsung Vision AI Mini LED Smart TV (2025) - QN55QN70FAFXZA
4534.6 out of 5 Stars. 453 reviewsSony 50” class BRAVIA 2 II LED 4K HDR Smart Google TV K-50S20, 2025 Model $498.00
$49800current price $498.00Sony 50” class BRAVIA 2 II LED 4K HDR Smart Google TV K-50S20, 2025 Model
484.2 out of 5 Stars. 48 reviewsIn 500+ people's carts Samsung 75" Class Crystal UHD U7900F 4K Smart TV 2025 - UN75U7900FFXZA $398.00 Was $649.00
In 500+ people's carts
$39800current price $398.00, Was $649.00$649.00Samsung 75" Class Crystal UHD U7900F 4K Smart TV 2025 - UN75U7900FFXZA
85024.4 out of 5 Stars. 8502 reviewsSony 55” class BRAVIA 2 II LED 4K HDR Smart Google TV K-55S20, 2025 Model $578.00
$57800current price $578.00Sony 55” class BRAVIA 2 II LED 4K HDR Smart Google TV K-55S20, 2025 Model
534.2 out of 5 Stars. 53 reviewsSamsung 65” Class QLED Q8F 4K Samsung Vision AI Smart TV 2025 - QN65Q8FAAFXZA $797.42
$79742current price $797.42Samsung 65” Class QLED Q8F 4K Samsung Vision AI Smart TV 2025 - QN65Q8FAAFXZA
10094.7 out of 5 Stars. 1009 reviews500+ bought since yesterday onn 50" Class 4K UHD Powered by VIZIO Smart Television, 50S4V1 $178.00
500+ bought since yesterday
$17800current price $178.00onn 50" Class 4K UHD Powered by VIZIO Smart Television, 50S4V1
29014.3 out of 5 Stars. 2901 reviewsIn 500+ people's carts Hisense 58-Inch QD50 Series QLED 4K UHD Smart Roku TV (2026) - QLED, HDR10, HLG, Game Mode Plus, VRR / ALLM, DTS Studio Sound, Google Assistant $348.00
In 500+ people's carts
$34800current price $348.00Hisense 58-Inch QD50 Series QLED 4K UHD Smart Roku TV (2026) - QLED, HDR10, HLG, Game Mode Plus, VRR / ALLM, DTS Studio Sound, Google Assistant
11044.5 out of 5 Stars. 1104 reviewsSony 75” class BRAVIA 2 II LED 4K HDR Smart Google TV K-75S20, 2025 Model $798.00
$79800current price $798.00Sony 75” class BRAVIA 2 II LED 4K HDR Smart Google TV K-75S20, 2025 Model
264.6 out of 5 Stars. 26 reviewsIn 1K+ people's carts onn 55" Class 4K UHD Powered by VIZIO Smart Television, 55S4V1 $198.00
In 1K+ people's carts
$19800current price $198.00onn 55" Class 4K UHD Powered by VIZIO Smart Television, 55S4V1
36224.3 out of 5 Stars. 3622 reviewsSamsung 65” Class Neo QLED 4K QN70F Samsung Vision AI Mini LED Smart TV (2025) - QN65QN70FAFXZA $897.99
$89799current price $897.99Samsung 65” Class Neo QLED 4K QN70F Samsung Vision AI Mini LED Smart TV (2025) - QN65QN70FAFXZA
4574.6 out of 5 Stars. 457 reviewsSony 43” Class BRAVIA 3 LED 4K HDR Smart Google TV K-43S30, 2024 Model $545.00
$54500current price $545.00Sony 43” Class BRAVIA 3 LED 4K HDR Smart Google TV K-43S30, 2024 Model
1223.9 out of 5 Stars. 122 reviews100+ bought since yesterday Hisense 43 inch Full HD Smart Google TV (43H40G) - FHD Resolution, DTS Virtual:X, AI Sports Mode, Natural Color Enhancer, Google Assistant, Full HD Smart TV $128.00 Was $168.00
100+ bought since yesterday
$12800current price $128.00, Was $168.00$168.00Hisense 43 inch Full HD Smart Google TV (43H40G) - FHD Resolution, DTS Virtual:X, AI Sports Mode, Natural Color Enhancer, Google Assistant, Full HD Smart TV
20294.5 out of 5 Stars. 2029 reviews100+ bought since yesterday LG 43" 43UA7500ZUA 4K UHD UA75 AI Smart TV (2025) $228.00 Was $258.00 $5.30/ea
100+ bought since yesterday
$22800current price $228.00, Was $258.00$258.00$5.30/eaLG 43" 43UA7500ZUA 4K UHD UA75 AI Smart TV (2025)
14074.3 out of 5 Stars. 1407 reviewsSony 65” class BRAVIA XR8B OLED 4K HDR Smart Google TV K-65XR8B, 2025 Model $1,598.00
$1,59800current price $1,598.00Sony 65” class BRAVIA XR8B OLED 4K HDR Smart Google TV K-65XR8B, 2025 Model
444.5 out of 5 Stars. 44 reviewsVIZIO 55” Class 4K UHD LED HDR Smart TV (V4K55M-08) $158.00 Was $198.00
$15800current price $158.00, Was $198.00$198.00VIZIO 55” Class 4K UHD LED HDR Smart TV (V4K55M-08)
139304.4 out of 5 Stars. 13930 reviewsHisense 55U8QG 55" U8 4K UHD LCD QLED TVs with Remote, 1 Pack $599.99
$59999current price $599.99Hisense 55U8QG 55" U8 4K UHD LCD QLED TVs with Remote, 1 Pack
3714.6 out of 5 Stars. 371 reviews
Customer ratings & reviews
Reviews summary
Pros
- : Displaying accurate colors with great detail.
- : Provides detailed images.
- : Features vivid and accurate colors with excellent contrast.
- : Setup process is quick.
- : Offers excellent quality at an affordable cost.
Neutral
- : Offers dedicated app buttons, but lacks key features.
Customer photos






+62 images
Showing 1-3 of 438 reviews
Seller Verified Purchase
XR65X90L Best Value On the TV Market
This is a great TV: great picture, excellent features, very bright, and out performs it's successor. Recommend buying while it is still in stock and at a deeply discounted price.
Hi MRigs1! Thanks for the great tip and for sharing your experience with us! It is fantastic to know that your XR-65X90CL is standing out as such a strong performer for you. This TV is powered by our Cognitive Processor XR, which understands how humans see and hear to deliver intense contrast with deep blacks and high peak brightness. We're genuinely thankful you decided on Sony! Warm regards, Estefany
Seller Verified Purchase
AMAZING TV
I honestly couldn't be happier with this TV! The Sony 75" BRAVIA XR X90L is absolutely stunning. The picture quality is crystal clear, colors pop, and everything just feels more alive—it's like watching movies in the theater but from my own couch. The size is perfect for really getting that big-screen experience, and it makes sports, games, and movies so much more exciting. The sound is surprisingly good too, and with Google TV built in, it's super easy to find and stream whatever I want without any hassle. Setup was smooth, and the design looks sleek and premium in my living room. Overall, this TV has totally upgraded my entertainment setup. I smile every time I turn it on—it's just that good. Highly recommend if you want something that feels like a real step up!
Hi Maskedherogodai, We're so glad to hear that your Sony BRAVIA TV has brought such a stunning upgrade to your home entertainment setup! Thank you for sharing your fantastic 5-star rating—the crystal-clear picture quality and vibrant colors of the XR X90L, paired with its immersive big-screen experience and convenient Google TV features, truly make movie nights and sports feel like a special event. The premium design and surprisingly good sound add that perfect finishing touch to your living room. Thank you for choosing Sony—wishing you a brilliant day! DiegoV, Sony North America Customer Support
Seller Verified Purchase
LESS THAN HAPPY WITH THE SET UP PROCESS`
I am extremely satisfied with the Sony Product line and have been a Sony customer for many years. I am very disappointed with the confusing very poor instructions for the "Setup Guide" that was provided. I worked in the mechanical design field for over 40 years and have been very proficient in reading and understanding instructions for assembly. This Setup Guide should be totally unacceptable to the Sony brand that I always knew. I even had trouble registering my TV on your website. Every step of my install has been a disappointment to say the least, I sorry to say, But the picture quality on my new TV is second to none.
Hi nlwoody, Thank you so much for your many years as a loyal Sony customer, and for sharing your detailed feedback about your recent experience with the XR-65X90CL. We’re truly glad to know that the picture quality of your new TV met your expectations, but we are equally sorry to hear that the Setup Guide and online registration process did not. We sincerely apologize for any frustration caused by unclear instructions or by difficulties with registering your product online. Your feedback is important to us, especially as someone experienced with technical documentation, and it highlights areas where we must do better to deliver the quality experience Sony stands for. We continuously review customer comments like yours and work closely with our technical and support teams to improve our guides and the online registration flow. If you still need assistance with setup or registration, please know our Support Team is available and can walk you through any steps needed. We can also document your specific feedback to our product and documentation teams for further review and improvement, so experiences like yours can be prevented in the future. Thank you again for your valuable insight and for giving us the opportunity to improve. We hope you continue to enjoy the outstanding picture quality of your new TV, and please let us know if there’s anything we can do to further assist you. Best regards, Gus, Sony North America Customer Support
