"If you're tired of the pushy salesperson approach to real estate, How to Sell Houses Without Selling Your Soul is a breath of fresh air. Becky's path to success, focused on serving over selling, is an important message for both the seasoned agent and the entrepreneur just starting their career."
--Grier Allen, President & CEO of BoomTown
"Becky Babcock's story is a great example of the keys to individual success in real estate and in life. Becky's dedication to her clients and her commitment to quality service are the foundation of her personal success. This book shares how to make adversity an asset and dreams a reality."
--U.S. Senator Johnny Isakson, Realtor
How to Sell Homes without Selling Your Soul follows the story of Becky Babcock as she evolved from a solo agent to leading an award-winning team selling 250 homes a year, making bold decisions along the way. While at the pinnacle of success as the No. 1 real estate team in the U.S. for a national franchise, Becky made the daring decision to rebrand her team and open an independent brokerage. The transition, which made waves in the industry, was covered by the Atlanta Business Chronicle and Inman News.
Becky shares how obstacles in her life, including her son's brain tumor and her brother's untimely death at age 44, helped shape her real estate success. Sprinkled with insights into relationships, business, leadership, and branding, the book is a meaningful and quick read. Readers will find inspiration and motivation to seek their own path.
Energized by change and challenging the status quo, Becky reveals how living by core values and trusting her intuition are keys to her success. She shares with readers how the power of storytelling and community, as well as the importance of understanding life transitions helped shape her real estate brand.
How to Sell Homes without Selling Your Soul is motivational and authentic in a down-to-earth kind of way. Instead of focusing on sales as the only factor in finding business success, Becky puts greater significance on the influence of relationships, trust, core values, culture, and personality styles.