Oxford Readers in Media and Communicatio Media Occupations and Professions: A Reader, (Paperback)

Media Occupations and Professions is the first major attempt to consider a broad range of media occupations and their historical development. This collection of essays confronts numerous occupational controversies and dilemmas: can a valid distinction be made between media "crafts" and media "professions"? What are the differences between media moguls, media barons, and media stars? Are media workers becoming not only more powerful, but also more insecure? How predictable are media careers and why do media occupations have such chaotic entry patterns?