Wet n Wild Photo Focus Liquid Foundation Makeup, Matte, Porcelain, 1 fl oz
Wet n Wild Photo Focus Liquid Foundation Makeup, Matte, Porcelain, 1 fl oz
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Wet n Wild Photo Focus Liquid Foundation Makeup, Matte, Porcelain, 1 fl oz

Wet n Wild Photo Focus Liquid Foundation Makeup, Matte, Porcelain, 1 fl ozWet n Wild Photo Focus Liquid Foundation Makeup Matte Porcelain 1 fl ozWet n Wild Photo Focus Liquid Foundation Makeup Matte Shell Ivory 1 fl oz

Key item features

  • Your skin, only better: Our high-performing, skin-perfecting foundation is formulated with a matte, light-diffusing complex to help prevent white cast in photos & deliver a radiant-looking complexion
  • Best face forward: From bronzer & blush to primer, highlighter, natural-finish powder & concealer, we've got you covered & photo-ready for your next big thing. You've met your true makeup match
  • Always cruelty-free: We are 100% cruel-free & always have been! We also carry vegan makeup & tools such as foundation, nail polish, contour palettes, lipstick, makeup brushes & more
  • Stay wild: We are the trusted beauty destination for beauty lovers of all ages, ethnicities, skin colors, & economic statuses. No matter who or where you are in life, we have a product for you
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Customer ratings & reviews

4.2 out of 5 stars
stars12.6K ratings11.7K reviews
How item rating is calculated
  1. 5 stars51% (6,467)
  2. 4 stars27% (3,457)
  3. 3 stars13% (1,597)
  4. 2 stars5% (613)
  5. 1 star4% (488)

Reviews summary

Pros

  • : Offers great quality at a low cost.
  • : Provides a natural-looking finish on the skin.

Neutral

  • : Offers a wide range, but may not cater to all skin tones.
  • : Can be easy to use for controlled application, but may be difficult to maneuver or unhygienic.
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Showing 1-3 of 11,785 reviews

Feb 20, 2026
Jahazania
Item details
Color: Buff Bisque
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Very impressed!

Very impressed! This is probably the best over the counter foundation I’ve tried! If you wear NARS foundations (particularly Santa Fe), I highly recommend the Buff Bisque! So identical to my higher quality foundations.

Helpful?6NKL91I86Q9U194317288
Jan 4, 2026
anonymous
Top Reviewer
Item details
Color: Soft Ivory
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

WET %26 WILD LIQUID FOUNDATION

THIS HAS AMAZING COVERAGE!! COLOR IS A LITTLE TOO PALE FOR ME, BUT ONLY HAD PICTURE ONLINE TO GO BY. LOVE THE MATTE FINISH! VERY GOOD PRICE! WOULD RECOMMEND.

Helpful?6NKL91I86Q9U194317288
Dec 20, 2024
Kara
Top Reviewer
Item details
Color: Buff Bisque
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Pleasantly Surprised!!

I am thrilled to have found this foundation as this specific color that I decided on is an exact and perfect match to my skintone that I have never been lucky enough to ever find before this foundation. And trust me , I have tried and tried to no avail. I just so happened to see this product while I was shopping for foundation and the price was good enough where I figured why not try it out and see how it performs. Well, that was a decision I am happy to have made because while this specific brand is not one that Ive ever been too crazy about in regards to their foundation products I've tried in the past, I would have to say I feel totally opposite about that with this variety of foundation product from this brand. I really like the wand that comes as part of the actual lid. Its like a flat shovel type of wand and Ive never used a foundation with this kind of applicator to use it with. It is actually very handy and it makes placing the foundation on certain parts of my face very quick n easy. I have found that I don't have to use a lot of this product as it definitely goes a long way and is very easy to get a full-coverage look without using a lot of the product. It never appears cakey at all which is huge for me in regards to a foundation product for sure. This foundation defnitely caught me by surprise and I hope that it doesn't get discontinued anytime soon! That seems to always be my luck when I finally find that one amazing beauty product I thought Id never find....not long after I end up not being able to locate it anywhere only to find its been discontinued! I would definitely recommend this foundation ...and if you are anything like me , a self proclaimed foundation snob lol, you should definitely not turn your nose up to this foundation as I think you too will be pleasantly surprised with the performance of this foundation. And with the price being so affordable, even if you happen to not like it very much, its not like you will have wasted a whole lot of money on it anyway!

Helpful?6NKL91I86Q9U194317288