Safari Pride Coffee | Ethiopian Harrar Premium Single Origin Roast | Smooth Medium Roast with Bright Fruity Chocolate Notes | Gourmet Sustainable Direct Trade African | 12 oz Bag | Ground

Tasty, Ethically Sourced, and Traceable Coffees We source our coffees from nutrient rich volcanic regions in the bean belt where our coffees are handpicked & processed with only the highest graded beans selected for roasting. We then roast our beans in small batches while maintaining the characteristics of each bean and region, highlighting the natural sugars and flavors of the bean. The result of this process is a delightfully tasting cup of coffee with explosive aroma and complex flavor Our coffees are sourced from reputable cooperatives in Africa that cultivate coffee using ethically sustainable practices and where we ensure that the farmer is paid an above market rate to earn an adequate income We use single origin coffees because we want to better inform the consumer of what they are consuming. Each bag of our coffees has the region of the country it is being produced at, the producer, the elevation it was cultivated at, etc. That way even though a consumer may be drinking a Safari Pride cup of coffee locally in the US, the consumer is connected to and taking a journey to the producing country and or region where that cup came from.