Pre-Owned The Discipline of Market Leaders (Paperback) 0201407191 9780201407198

Name: Pre-Owned The Discipline of Market Leaders (Paperback) 0201407191 9780201407198
Brand: Basic Books (AZ)
SKU: 5361056027
Price: 3.99 USD
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Pre-Owned: Good

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Key item features

Title: Pre-Owned The Discipline of Market Leaders : Choose Your Customers, Narrow Your Focus, Dominate Your Market (Paperback) 9780201407198
Book Format: Paperback
ISBN10: 0201407191
EAN: 9780201407198
Author(s): Fred Wiersema and Michael Treacy
Publisher: Basic Books
Publication Date: 1997
Pre-Owned: Good: Good Condition: Minimal damage to the cover, dust jacket may not be included, minimal wear to binding, most of the pages undamaged(e.g., minimal creases or tears), highlighting / underlining acceptable on books as long as the text is readable and markings are not excessive, no missing pages. May be a former library book, with usual treatments(e.g., mylar covers, call stickers, stamps, card pockets, barcodes, or remainder marks). Extra components, such as CDs, DVDs, figurines, or access codes are not included.

Specs

Book format
Paperback
Fiction/nonfiction
Non-Fiction
Genre
Business & Investing
Pages
224
Reading level
Grade 2
Edition
Expanded

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Pre-Owned: Good

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Why is it that Casio can sell a calculator more cheaply than Kellogg's can sell a box of corn flakes? Why can FedEx absolutely, positively" deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? As customers' demands for the highest quality products, best services, and lowest prices increase daily, the rules for market leadership are changing. Once powerful companies that haven't gotten the message are faltering, while others, new and old, are thriving. In disarmingly simple and provocative terms, Treacy and Wiersema show what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world. Contributors: Fred Wiersema and Michael Treacy

Title: Pre-Owned The Discipline of Market Leaders : Choose Your Customers, Narrow Your Focus, Dominate Your Market (Paperback) 9780201407198
Book Format: Paperback
ISBN10: 0201407191
EAN: 9780201407198
Author(s): Fred Wiersema and Michael Treacy
Publisher: Basic Books
Publication Date: 1997
Pre-Owned: Good: Good Condition: Minimal damage to the cover, dust jacket may not be included, minimal wear to binding, most of the pages undamaged(e.g., minimal creases or tears), highlighting / underlining acceptable on books as long as the text is readable and markings are not excessive, no missing pages. May be a former library book, with usual treatments(e.g., mylar covers, call stickers, stamps, card pockets, barcodes, or remainder marks). Extra components, such as CDs, DVDs, figurines, or access codes are not included.

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What is Pre-Owned: Good?

Has been read and shows minimal signs of wear like an owner's inscription or foxing, but no tearing and all pages are present.

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Specifications

Book format

Paperback

Fiction/nonfiction

Non-Fiction

Genre

Business & Investing

Pages

224

Warranty

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