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Madison Reed Radiant Permanent Hair Color Kit with Bonus Pro Boost, Lusia (8.5NNA), Dark Neutral Blonde

Madison Reed Radiant Permanent Hair Color Kit with Bonus Pro Boost, Lusia (8.5NNA), Dark Neutral BlondeMadison Reed Radiant Permanent Hair Color Kit Lusia 8 5NNA Dark Neutral Blonde New BoxMadison Reed Radiant Permanent Hair Color Kit Catania 5NGM Dark Mahogany Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Bellagio 9 5NNA Medium Neutral Blonde New BoxMadison Reed Radiant Permanent Hair Color Kit Pescara Black 2NNA Darkest Black New BoxMadison Reed Radiant Permanent Hair Color Kit Sicily 8NGV Dark Golden Blonde New BoxMadison Reed Radiant Permanent Hair Color Kit Lucca 7NGV Light Golden Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Zocca Brown 6N Medium Neutral Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Dosolo 5 5NNA Medium Neutral Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Trieste 5NRM Dark Mahogany Red New BoxMadison Reed Radiant Permanent Hair Color Kit Messina 4NA Darkest Ash Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Umbria 7 5NNA Light Neutral Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Sardinia Red 6NCG Medium Golden Red New BoxMadison Reed Radiant Permanent Hair Color Kit Sondrio 6 5NNA Medium Neutral Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Parma 2 5NNN True Black New BoxMadison Reed Radiant Permanent Hair Color Kit Positano Black 3NNA Deep Cool Black New BoxMadison Reed Radiant Permanent Hair Color Kit Amalfi 10NGV Light Golden Blonde New BoxMadison Reed Radiant Permanent Hair Color Kit Verona 6NAC Medium Auburn Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Barletta 4 5NNN True Dark Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Modena 5 5NNN True Medium Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Ravenna 3 5NNN True Darkest Brown New BoxMadison Reed Radiant Permanent Hair Color Kit Pisa 9NA Medium Smokey Blonde New BoxMadison Reed Radiant Permanent Hair Color Kit Tuscany 6NGV Medium Golden Brown New Box
Hair Color Shade:Lusia (8.5NNA)

Key item features

  • Bonus! Includes Pro Boost Seal Hair Treatment – 5-minute boost treatment locks in color and helps prevent fading.  
  • Packaging May Vary
  • 100% gray coverage
  • Long-lasting, artisan-crafted salon color with beautiful multi-tonal results for all hair types
  • Works in as little as 35 minutes
  • Thick cream color: no drips, no mess, no harsh smell
  • Leaves hair feeling healthy, conditioned, and shiny
  • Made with ingredients you can feel good about: keratin, argan oil, and ginseng root extract
  • Free from harsh ingredients: ammonia, PPD, resorcinol, paraben, phthalates, SLS, gluten, and titanium dioxide
  • Cruelty-free: not tested on animals
  • Sustainable packaging
  • Made in Italy
  • For best results, stay within two shades of your natural color
  • Multi-Award-Winning Formula: Proud recipient of the 2025 Cosmopolitan Holy Grail Beauty Award, 2024 Marie Claire Skin and Hair Award, 2021 Allure Best of Beauty Award and 2022 Good Housekeeping Beauty Award for excellence in color and care
Current price is Now $27.47
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was $35.00
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Customer ratings & reviews

4.1 out of 5 stars
stars47.6K ratings46.7K reviews
How item rating is calculated
  1. 5 stars58% (27.6K)
  2. 4 stars17% (8,309)
  3. 3 stars11% (5,143)
  4. 2 stars6% (3,036)
  5. 1 star8% (3,582)

Reviews summary

Pros

  • : Has a non-overpowering and gentle scent.
  • : Has a color that blends well with hair.

Neutral

  • : Provides thorough coverage for some, but can be sparse in certain areas for others.
  • : Can effectively cover grays, but results may vary depending on individual hair type and condition.
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Showing 1-3 of 46,775 reviews

May 4, 2026
Lori
Top Reviewer
Item details
Hair color shade: Pisa (9NA)
5 out of 5 stars review

Verified Purchase

Solid performer

I’ve used Madison Reed permanent hair colors many times over four years. It is one of the few brands that covers gray hair. This was my first time using the shade “Pisa” and it looks very natural and dimensional. The shade does not have that bizarre crayon-yellow hue of inexpensive brands. Using the tube of colorant was difficult for me as the cream was thick and difficult to squeeze. There was no chemical smell after the entire process was completed. I also did not have an allergic reaction although I have to other brands. The result is great and I will purchase this brand and this shade of blonde again.

Helpful?51GZZ7DLKAE815670201579
Apr 17, 2026
jenna
Item details
Hair color shade: Barletta (4.5NNN)
5 out of 5 stars review

Verified Purchase

Overly impressed with quality and everything that came in this kit. Easy to use and was perfect match. Will be my go to hair dye for the future. Strongly recommend.

Helpful?51GZZ7DLKAE815670201579
Apr 22, 2026
lily
Item details
Hair color shade: Umbria (7.5NNA)
5 out of 5 stars review

Verified Purchase

I love having this product at Walmart now. I no longer have to go to a separate store. The quality of color is great and I feel like the product is better for my hair.

Helpful?51GZZ7DLKAE815670201579