Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making (Hardcover) by Barry A Pasternack, John A Lawrence
Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making (Hardcover) by Barry A Pasternack, John A Lawrence
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Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making (Hardcover) by Barry A Pasternack, John A Lawrence

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Key item features

  • ISBN: 9780471391906
  • Condition: New
  • Other
  • 2nd ed.
  • Language: English
  • Pages: 768
  • Emphasizes building the most appropriate model possible from the available data. Major focus is on analysis and communication of results to management. Teaches readers how to conduct a management science study, analyze different situations, break down the steps of problem-solving, write a business report, and effectively communicate study results to management. A supporting CD-ROM is packaged with every book to include three complete additional chapters, additional cases and problems for every chapter, coverage of key algorithms and derivations, a review of statistics, the complete WINQSB package developed by Yih-Long Chang, and Excel files for every chapter. Computer Integrated Approach: Use of Excel, WinQSB, and LINDO for windows integrated throughout text for use in solving models.
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