SoftSheen-Carson Dark and Lovely Fade Resist Rich Conditioning Color, Brown Cinnamon 391
SoftSheen-Carson Dark and Lovely Fade Resist Rich Conditioning Color, Brown Cinnamon 391
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SoftSheen-Carson Dark and Lovely Fade Resist Rich Conditioning Color, Brown Cinnamon 391

Key item features

  • Color so rich, so ultra-conditioning it lasts for up to 8 weeks
  • Helps protect relaxed and natural hair while coloring
  • Permanent non-drip hair color with 100 percent gray coverage
  • With extra nourishing conditioner infused with 3 fruit oils - shea, avocado and olive - to provide intense nourishment
Current price is $12.47
Price when purchased online
  • Free shipping
  • Free 30-day returns

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Arrives by Mon, Jun 22
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Sold and shipped by Hey Pharma
4.41260053619303 stars out of 5, based on 14922 seller reviews(4.4)
Free 30-day returns

About this item

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Customer ratings & reviews

4.4 out of 5 stars
stars556 ratings552 reviews
How item rating is calculated

Reviews summary

Pros

  • : Offers vibrant and intense color payoff.
  • : Simple to apply with minimal mess.
  • : Provides a healthy, radiant appearance to hair.
  • : Has a subtle, non-overpowering smell.
  • : Covers gray hair completely in some users.
  • : Lasts for several weeks without significant fading.
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  • +350 images
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Showing 1-3 of 552 reviews

Sep 8, 2022
Liam27
5 out of 5 stars review

Seller Verified Purchase

Salon colour at home

Excellent product! Everything you need is included in the package for rich looking colour. Love the conditioner included in the package because it leaves your hair feeling silky. I attained salon colour at home and I'm extremely happy with the results.

Review from walmart.ca
Helpful?4JLJFS5XFKID804932040
May 31, 2025
Goldenredd
5 out of 5 stars review

It awesome

This is the best permanent hair dye, it covers all my gray areas, doesn't break hair , long lasting color, keep my hair soft and manageable. I do recommend this product to friends and family.

Review from softsheen-carson.com
Helpful?4JLJFS5XFKID804932040
Apr 1, 2020
EmJay
5 out of 5 stars review

This is REAL Crimson hair color, no imitations!

[This review was collected as part of a promotion.] The conditioner included also makes my hair feel silky without me having to put product in my hair. D&L has many affordable products and I had been wanting to try their hair care items. Finally I got their Fade Resist Rich Conditioning Color in Crimson Moon and I am not disappointed, nor is this red coloring or brick red as I have encountered in my past from boxes 'claiming' to be crimson. Unfortunately I have to stay indoors and work from home so I haven't been able to get out and show my new look off, but I have done a couple of video chats and got nothing but compliments. More specifically on how deep and vibrant this color shines through my dark hair. Honestly, I didn't anticipate that my color would come out as visible as the lovely woman on the box, but it did! Better, in fact. I haven't been able to get a good enough selfie nor a friend to come take a picture at the moment, but I will be sure to tag this product in a later post on my social media. I highly recommend you give Dark and Lovely a try, if you haven't yet. And the fade resist - well it's been roughly a month now and still looks as it did on the 3rd day! Can't wait to try their other colors and hair care products. You too can be sure to stay good lookin' whether it's on a video, facetime, television or simply @ home for your lover. Staying indoors doesn't mean slacking on your looks, even if you only care to improve your self esteem.

Review from softsheen-carson.com
Helpful?4JLJFS5XFKID804932040