L'Oreal Superior Preference, 5-1/2 AM Medium Copper Brown 1 ea (Pack of 2)
L'Oreal Superior Preference, 5-1/2 AM Medium Copper Brown 1 ea (Pack of 2)
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L'Oreal Superior Preference, 5-1/2 AM Medium Copper Brown 1 ea (Pack of 2)

3.7 stars out of 1425 reviews
(3.7)|
1,425 ratings

Key item features

  • Pack of 2 for the UPC: 071249253397
  • Because you're worth it.Hair ColorLorealActive Ingredients:Color Gel: Aqua/Water; Trideceth-2 Carboxamide MEA; Propylene Glycol; Hexylene Glycol; PEG-2 Oleamine; Polyglyceryl-4 Oleyl Ether; Oleyl Alcohol; Alcohol Denat.; Ammonium Hydroxide; Polyglyceryl-2 Oleyl Ether; Oleic Acid; Sodium Diethylaminopropyl Cocoaspartamide; Pentasodium Pentetate; Ammonium Acetate; p-Phenylenediamine; p-Aminophenol; Parfum/Fragrance; 2-Methylresorcinol; Sodium Metabisulfite; Erythorbic Acid; Phenyl Methyl Pyrazolone; 2-Methyl-5-Hydroxyethylaminophenol; 4-Amino-2-Hydroxytoluene; 6-Hydroxyindole; Resorcinol; Alpha-Isomethyl Ionone; Eugenol; Linalool; Citronellol. Color Optimizing Crème: Aqua/Water; Hydrogen Peroxide; Cetearyl Alcohol; Trideceth-2 Carboxamide MEA; Ceteareth-30; Glycerin; Pentasodium Pentetate; Sodium Stannate; Tetrasodium Pyrophosphate. Care Supreme Conditioner: Aqua/Water; Cetearyl Alcohol; Glycerin; Behentrimonium Chloride; Candelilla Cera/Candelilla Wax; Amodimethicone; Cetyl Esters; Isopropyl Alcohol; Parfum/Fragrance; Methylparaben; Trideceth-12; Hexyl Cinnamal; Linalool; Benzyl Alcohol; Chlorhexidine Dihydrochloride; Cetrimonium Chloride; Butylphenyl Methylpropional; Limonene; Amyl Cinnamal; PPG-5-Ceteth-20; Geraniol; Benzyl Benzoate; Oleth-10; Citronellol; Disodium Cocoamphodipropionate; Alpha-Isomethyl Ionone; Lecithin; Cinnamyl Alcohol; Phosphoric Acid; Tocopherol; Ethylhexyl Salicylate; Phenoxyethanol; Methyl-2-Octynoate; Ethylparaben Preference Shade Guide: 5-1/2AM is an amber brown shade with a reddish tone, which will enhance warmth in your hair. For optimal color results, use on dark blonde to dark brown hair. Preference Shade Tips: If you hesitate between two Preference shades, choose the lightest one. On more than 50% gray, your results will be slightly lighter-looking than the results shown. On red hair, your color results will be coppery brown.Uses:Preference with Optimized Fade-Defying System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Care Supreme Conditioner helps lock in first day color vibrancy and keeps hair silky and resilient week after week. From roots to ends, color won't fade-out, turn dull or brassy. Pro-Precise Applicator: Extended tip designed to part hair and reach roots quickly, precisely, easily. Fade-Defying Conditioner: 6 weekly treatments of color protective Care Supreme Conditioner with UV filter and anti-oxidant Vitamin E to help defy fade-out and renew shine. Optimized Fade-Defying System includes: No-Mess Fade-Defying Color Gel, Color Crème in applicator, Care Supreme Multi-Dose conditioner, superior colorist gloves, insert. IMPORTANT: HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES, CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS: DO NOT USE IF: You have already had a reaction to a haircolor product. You have a sensitive, itchy or damaged scalp. IF YOU HAVE A TATTOO, the risks of allergic reaction may be increased. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see insert). REMEMBER TO BUY YOUR PRODUCT 2 DAYS AHEAD OF TIME. Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Keep product out of the reach of children. Do not apply on children. THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS. READ AND FOLLOW THE
    Current price is $41.17
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    Columbus, 43215
    Arrives between Mar 24 - Mar 26
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    Sold and shipped by Wisermerchant
    4.180615164520744 stars out of 5, based on 2796 seller reviews(4.2)
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    Customer ratings & reviews

    3.7 out of 5 stars
    stars1,425 ratings1,244 reviews
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    Reviews summary

    Pros
    • : Offers various shades from light to dark with warm or cool tones.
    • : Has a natural, vibrant shine.
    Neutral
    • : Can be effective, but may vary by individual hair type and gray percentage.
    • : Can be gentle and pleasant, but also strong and chemical-like.
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    Showing 1-3 of 1,244 reviews

    Nov 5, 2016
    PEPPERG99
    5 out of 5 stars review

    Seller Verified Purchase

    Best "drugstore" type hair colour!

    I have been colouring my hair for years however it has been increasingly difficult to cover my grey without the colour washing out quickly. I tried them all and this one lasted 4.5 weeks which is almost 2 weeks longer than the others! I will always buy this brand from now on!

    Review from walmart.ca
    Helpful?0YTTQD4FTOUG423543389
    Apr 30, 2025
    Deb
    5 out of 5 stars review

    Seller Verified Purchase

    Loreal Hair Dye

    Loreal is the only hair dye product I will buy . Always happy with the results. Highly recommend.

    International review
    Review from walmart.ca
    Helpful?0YTTQD4FTOUG423543389
    Oct 18, 2025
    ashleys750_6084
    5 out of 5 stars review

    Great product!

    [This review was collected as part of a promotion.] This blonde hair color was amazing. We ended up using it on my grandmother to dye her hair not only is the color exactly what was expected, but the application process was seamless. The packaging was easy to follow and the smell really wasn't very bad. I think overall, this is a great product and it didn't feel like you were harming your hair as much as you would a at home product would definitely recommend. The shade of blonde is also so perfect for what we wanted. I think the multitude of shades is something that. L'Oreal does very well.

    Review from influenster.com
    Helpful?0YTTQD4FTOUG423543389