Sony 65” Class BRAVIA XR X90L 4K HDR Full Array LED Smart Google TV XR65X90L- 2023 Model
Sony 65” Class BRAVIA XR X90L 4K HDR Full Array LED Smart Google TV XR65X90L- 2023 Model
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Sony 65” Class BRAVIA XR X90L 4K HDR Full Array LED Smart Google TV XR65X90L- 2023 Model

4.5 stars out of 979 reviews
(4.5)|
979 ratings

Key item features

  • Advanced Processing: The Cognitive Processor XR delivers wide dynamic contrast, detailed blacks, natural colors, and high peak brightness.
  • Enhanced Contrast: Full Array LED backlight technology and XR Triluminos Pro provide high peak brightness and billions of accurate colors.
  • Smart Features: Access all your favorite streaming apps with Google TV and use Google Assistant for voice commands. Supports Apple AirPlay.
  • Gaming Excellence: HDMI 2.1 features like 4K/120, VRR, and ALLM, plus exclusive PS5 features for optimized gaming and streaming.
  • Immersive Audio: Acoustic Multi-Audio and Dolby Atmos support deliver elevated sound that matches the picture, with synchronization for Sony soundbars.
  • Upscaled Clarity: XR Clear Image and XR 4K Upscaling reduce noise and blur, enhancing HD and digital content to near-4K resolution.
  • Eco-Friendly: The Eco Dashboard allows easy adjustment of energy-efficiency settings individually or all at once.
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Current price is $848.00
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Customer ratings & reviews

4.5 out of 5 stars
stars979 ratings937 reviews
How item rating is calculated
  1. 5 stars75% (731)
  2. 4 stars14% (140)
  3. 3 stars5% (52)
  4. 2 stars2% (18)
  5. 1 star4% (38)

Reviews summary

Pros
  • : Displaying accurate colors with great detail.
  • : Provides detailed images.
  • : Features vivid and accurate colors with excellent contrast.
  • : Setup process is quick.
  • : Offers excellent quality at an affordable cost.
Neutral
  • : Offers dedicated app buttons, but lacks key features.
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Showing 1-3 of 937 reviews

Jan 3, 2026
BusyMUMDAD
5 out of 5 stars review

Great purchase

My husband did a lot of research and we wanted an affordable TV but after being burnt last time with a Hisense that was terrible, we went for a reputable brand Sony. We are very happy with our purchase, the accessibility to a range of apps is seemless, the colour and sound quality is amazing. No regrets with this purchase.

International review
Review from Sony.com.au
Helpful?44KCMA5MWOFQ3422982847
Sep 8, 2025
maskedherogodai
5 out of 5 stars review

Seller Verified Purchase

AMAZING TV

I honestly couldn't be happier with this TV! The Sony 75" BRAVIA XR X90L is absolutely stunning. The picture quality is crystal clear, colors pop, and everything just feels more alive—it's like watching movies in the theater but from my own couch. The size is perfect for really getting that big-screen experience, and it makes sports, games, and movies so much more exciting. The sound is surprisingly good too, and with Google TV built in, it's super easy to find and stream whatever I want without any hassle. Setup was smooth, and the design looks sleek and premium in my living room. Overall, this TV has totally upgraded my entertainment setup. I smile every time I turn it on—it's just that good. Highly recommend if you want something that feels like a real step up!

Review from sony.com
Helpful?44KCMA5MWOFQ3422982847
reply from Sony North America Customer Support

Hi Maskedherogodai, We're so glad to hear that your Sony BRAVIA TV has brought such a stunning upgrade to your home entertainment setup! Thank you for sharing your fantastic 5-star rating—the crystal-clear picture quality and vibrant colors of the XR X90L, paired with its immersive big-screen experience and convenient Google TV features, truly make movie nights and sports feel like a special event. The premium design and surprisingly good sound add that perfect finishing touch to your living room. Thank you for choosing Sony—wishing you a brilliant day! DiegoV, Sony North America Customer Support

Jan 13, 2026
TJRich
5 out of 5 stars review

Amazing picture

Bought one when our old plasma TV died. The picture and sound were just so good we upgraded our other TV to the same model even though it was working fine

International review
Review from Sony.com.au
Helpful?44KCMA5MWOFQ3422982847