Optimum Nutrition Gold Standard 100% Whey Protein Powder, Coffee, 24g Protein, 5 Lb
Optimum Nutrition Gold Standard 100% Whey Protein Powder, Coffee, 24g Protein, 5 Lb
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Optimum Nutrition Gold Standard 100% Whey Protein Powder, Coffee, 24g Protein, 5 Lb

Key item features

World's Best Selling Whey Protein Powder



Whey Protein Isolates are the purest and most expensive form of whey protein that exists. That's why they are the first ingredients you read on the Naturally Flavored Gold Standard 100% Whey label. By using Whey Protein Isolates as our primary protein source, we're able to pack in 24 grams of the purest protein with a lot less of the fat, lactose, and other stuff that you can do without. What makes this formula even better is the fact that it contains no artificial flavors or sweeteners. There's no question this is the standard by which other whey proteins are measured.



For more than 30 years, Optimum Nutrition has been a trusted partner of athletes and active adults everywhere. Whatever you're working hard to accomplish, we have the knowledge, experience, and superior quality nutrition products to help you become a better version of yourself. Let Optimum Nutrition help you fuel your fitness and nutrition goals, and live your best life.

Current price is $97.28$1.22/oz
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Customer ratings & reviews

4.6 out of 5 stars
stars4,043 ratings1,870 reviews
How item rating is calculated
  1. 5 stars82% (3,313)
  2. 4 stars9% (366)
  3. 3 stars3% (114)
  4. 2 stars2% (65)
  5. 1 star5% (185)

Reviews summary

Pros

  • : Mixes easily with various liquids.
  • : Has a smooth and indulgent flavor profile.
  • : Dissolves easily in milk without lumps.
  • : Offers reasonable cost compared to similar products.
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Showing 1-3 of 1,870 reviews

Mar 21, 2026
JoelD
5 out of 5 stars review

Delicious protein shake!

[This review was collected as part of a promotion.] Love the taste of this whey protein. It's not too strong and not too sweet. I also tried it in my strawberrry, blueberry shake, and it was amazing! For the first taste test, I simply stirred it with a spoon and it dissolved after a bit. In a blender, obviously it dissolves easily. I would recommend drinking it with your favorite type of milk. It's only 120 calories and a nice 31g of protein per serving, so it's definitely worth it if you're working out or just need to make up your protein for the day.

Review from influenster.com
Helpful?a6f38f00-4508-11f0-8d8f-136482466119181084026
May 12, 2025
Walmart customer
5 out of 5 stars review

Seller Verified Purchase

The best flavor so far

The best one, the best flavor, I love it 😍!!! Delicious

Review from optimumnutrition.com
Helpful?a6f38f00-4508-11f0-8d8f-136482466119181084026
Feb 1, 2026
felipeg12_4532
5 out of 5 stars review

Fast recovery , and amazing flavor with every scoo

[This review was collected as part of a promotion.] I received these products for free from Influenster and Optimum nutrition in exchange for my honest review . I recently started going back to the gym , and I'm always on the lookout for a protein powder that offers great benefits and good flavor. This whey protein powder checks both boxes. Each scoop delivers 24 grams of protein , and the vanilla ice cream flavor is spot on. Even thought it only contains 1 gram of sugar It's still on the sweeter side , but I just simply add more water to dilute it , which makes it less sweet and easier to drink . The texture is smooth and creamy , almost like drinking a vanilla milkshake without the guilt . So far , I've noticed great results , my recovery feels faster , and I'm able to push through longer workout sessions. I usually drink it an hour before working out , and it's been working out really well for me. overall it's a great product , and I'm excited to even see more benefits with it .

Review from influenster.com
Helpful?a6f38f00-4508-11f0-8d8f-136482466119181084026
reply from Optimum Nutrition

With Vanilla Ice Cream you can take on any kettlebell! 👍