

e.l.f. Power Grip Primer, 0.811 fl oz
Key item features
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
Specs
- Active ingredientssalicylic acid
- FeaturesLong-Lasting
- Ingredient propertiesNon-Comedogenic
- Skin care key benefitsHydrating
- Spf value26
- Skin typeAll
Reviews summary
- : Has a smooth surface for makeup application.
- : Provides a smooth surface for foundation.
- : The product has a smooth consistency.
- : Has a tacky or grippy surface that aids makeup adhesion.
- : Can be pleasantly sticky, but also overly so.
Free 90-day returns
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About this item
Product details
Power Grip Primer is #1 Primer in America.*
Your makeup? It’s not going anywhere. e.l.f. Cosmetics Power Grip Face Primer grabs hold of your makeup all day long, while giving skin a smooth complexion. The formula is enriched with beneficial ingredient Hyaluronic Acid to moisturize, prep, and smoothes to perfection, improving the look and feel of your skin. The gel-based primer goes on clear, making it the ideal makeup application base for all skin types and skin tones.
Why you'll love it:
- Gel primer formula grips makeup for long-lasting, all-day wear
- Gives skin a natural finish
- Enriched with hydrating ingredient Hyaluronic Acid
- Non-comedogenic (does not clog pores!)
Key Ingredients:
- Hyaluronic Acid - Helps skin retain moisture for a plump complexion
Great for: All skin types
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
This product is made in a Fair-Trade Certified factory.
Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 and Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
-
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, and Leaping Bunny Certified.
- Gel-based, hydrating face primer
Specifications
Active ingredients
Features
Ingredient properties
Skin care key benefits
Indications
Skin Care Concern
Directions
Instructions
Ingredients
Ingredients
Water (Aqua), Butylene Glycol, Glycerin, Peg-150 Distearate, Polysorbate 80, Niacinamide, Ros Marinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/leaf/stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Pro- Pylene Glycol, Peg-240/hdi Copolymer Bis-decyltetra- Deceth-20 Ether, Peg-40 Hydrogenated Castor Oil, Phen- Oxyethanol, Ethylhexylglycerin, Caprylyl Gly- Col, Disodium Edta, Trideceth-9, 1,2-hexanediol
Active Ingredients
salicylic acid
Active Ingredient Name
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1.2-Hexanediol May Contain: Blue 1 (CI 42090), Yellow 5 (CI 19140).
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Customer ratings & reviews
Reviews summary
- : Has a smooth surface for makeup application.
- : Provides a smooth surface for foundation.
- : The product has a smooth consistency.
- : Has a tacky or grippy surface that aids makeup adhesion.
- : Can be pleasantly sticky, but also overly so.
Customer images






+3376 images
Showing 1-3 of 13,607 reviews
BETTER THAN MILK HYDROGRIP
I have both the milk hydrogrip and this powergrip primer from elf and THE ELF ONE IS BETTER!! Unbelievable! It's just as gripping as the milk one but doesn't pill under makeup and works great on my sensitive skin. Love love love!
Game changer
Honestly can't believe the difference in how my make up looks when I use this primer if you are looking for something to make your foundation last all day and provide an amazing base for full coverage this is the product. Don't know how I lived without it
Very affordable
[This review was collected as part of a promotion.] This primer creates very smooth base for my makeup and helping it least longer. It has very lightweight formula and do not feel heavy on my skin. I would recommend it for dry or normal skin type bc it doesn't have oil control . It remainded me of milk primer but affordable 🤗
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