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Wilton Christmas Red Food Coloring Edible Gel for Baking & Cake Decorating No Taste 1 oz.

4.6 stars out of 3080 reviews
(4.6)|
3,080 ratings

Ingredients

Key item features

  • Vibrant Red: Gel-based food coloring provides a rich, no-taste red color for frosting, fondant, royal icing, batter, and dough.
  • Baking Versatility: Ideal for various baking and cake decorating projects, including holiday cakes, cupcakes, cookies, and candy making.
  • Concentrated Formula: The concentrated gel formula prevents thinning of buttercream or altering the consistency of icing.
  • Custom Shades: Can be blended with other Wilton food coloring gels to create unique custom shades for decorating.
  • Simple Application: Easy to use by applying a small amount with a toothpick, mixing, and adding more for deeper color.
  • Dietary Information: Certified Kosher and contains sulfites; manufactured in a facility processing fish, milk, peanuts, shellfish, soy, tree nuts, and wheat.
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Current price is $2.12$2.12/oz
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Columbus, 43215
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Customer ratings & reviews

4.6 out of 5 stars
stars3,080 ratings1,267 reviews
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Reviews summary

Pros
  • : Produces intense color with small amount.
  • : Produces range of consistent colors for cakes and frostings.
  • : Offers excellent value at this cost.
  • : Has a scoopable texture.
Neutral
  • : Can be neutral, but may also have bitter notes.
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Showing 1-3 of 1,267 reviews

Sep 14, 2025
Victoria
Item details
Color: Burgundy
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

I love this food coloring gel

well I bought it for Easter to color eggs with my grandkids because there was so many more colors than the regular egg dying kits I got 11 different color and they're supposed to be used for cakes but I didn't so I don't know how it works on cakes yet but for eggs they made the eggs come out really bright and vibrant and I loved it I don't think I'll ever dye eggs with regular dye ever again so I definitely recommend it for coloring eggs I'll let you know when I finally use it on a cake and it being a gel we didn't have to use very much of it to color the eggs either and sorry I can't show you the eggs because I waited until September to do the review.

Helpful?3BDABB3DD2AK24929620
Jan 8, 2026
Nina
Item details
Color: Black
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

We made a Stranger Things gingerbread house this year to celebrate the last season of ST. Needed a black food coloring and this one really performed well. We had white frosting so I like that you can add the color slowly to make a gray or a black. It's thick, so you need a small utensil to spoon it out. Unfortunately the website wouldn't allow me to upload a photo, the house turned out adorable with black vines, and a "gate" on the front.

Helpful?3BDABB3DD2AK24929620
Jan 8, 2026
Nina
Item details
Color: Red-Red
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

I made Stranger Things upside down Chips Ahoy replica cookies and used this to dye the inside filling (a strawberry cream cheese) and it turned out great. The gel allows you to add slowly until you get the desired color. It was a rich red that popped against the nearly black cookie. I'm unable to upload a photo unfortunately. The gel is thick so you'll need a small utensil to scoop it out.

Helpful?3BDABB3DD2AK24929620