Starbucks French Roast, Ground Coffee, Dark Roast Hot or Iced Coffee, 12 oz

I am very particular about my coffee and this Starbuck's Sumatra is my go to daily cuppa. It is a little more pricey than other brands of Sumatra but no other brand compares. If you love your coffee smooth, bold without bitterness with an amazingly intoxicating earthy aroma whilst brewing and the most satisfying first morning sip this is your only need. Whether whole bean or ground you won't be disappointed. Any and every coffee is super expensive due to current tariffs and the fact that all coffee outside of Hawaiian companies are imports. Due to remoteness, exorbitant land costs, labor rates, production costs %26 logistics Hawaiian companies can not compete and it is the rare person who can afford to purchase domestic coffee in this economic climate. So Walmart knows they have us over a barrel not being able to afford to buy American in protest. Walmart is definitely making it difficult to purchase from them at a price of $14.47 per 18 0z bag when not too long ago it was under $10. I will not be purchasing it from Walmart until they are more competitive with their pricing. I am presently purchasing it from another major online retailer for almost $4 less per 18 oz bag which includes free delivery. That is a significant difference. The brand and flavor is definitely worth every penny but these days the pennies don't stretch very far. Walmart can most certainly afford not to gouge their customer on what has become a daily staple. Walmart is comparable in size and scope to the other online retailer and it is disappointing to know they have the ability but not the will to remain competitive to retain sales. For that reason alone I will not purchase it from them until the day they put loyalty and customer appreciation over comparatively unnecessary obscene profits. DO BETTER WALMART Your consumers are not unintelligent

This is one of my favorite flavors but way too expensive. The taste is great you just have to use 3 tablespoons of coffee for a 12 oz cup so you can taste the flavor or it's too weak. I rather a medium blend anyway