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Pure Bliss by Similac Organic with A2 Milk Powder Baby Formula, Easy to Digest, 20.6-oz Tub

4.6 stars out of 446 reviews
(4.6)|
446 ratings

Key item features

  • Pure Bliss by Similac Organic with A2 Milk Powder Baby Formula, Easy to Digest, 20.6-oz Tub
  • GET MORE REWARDS POINTS: Scan the MySimilac QR code on select products to earn points toward a Reward
  • USDA-certified organic
  • Has A2 beta-casein protein similar to that found in breast milk§
  • Has no palm olein oil, no corn syrup, no artificial growth hormones,|| and is non-GMO¶
  • Has DHA, lutein, and vitamin E to support brain & eye development
  • From Similac, the #1 infant formula brand fed in hospitals
Current price is $26.97$1.31/oz
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Customer ratings & reviews

4.6 out of 5 stars
stars446 ratings318 reviews
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Reviews summary

Pros
  • : Has a dry scoop and stays closed.
  • : Offers good value for its size and quality.
  • : Formula is easy to digest.
  • : Reduces gas and stomach issues in babies.
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Showing 1-3 of 318 reviews

Sep 22, 2025
Kimberly
Item details
Count: 4
5 out of 5 stars review

Verified Purchase

I recently switched my 9 month old off of hypoallergenic formula to this. She didn't have a cows milk allergy just severe reflux. She also is no longer on her reflux medication and has no problem keeping this formula down. We're on our second container.

Helpful?2F0MZQVWILH0482312571
Nov 8, 2025
bay
Top Reviewer
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Try A2 formula! Hands down the seller for me!

This is my back up, I switched because I wasn't sure about the product because I breast fed two of my babies for 3 yrs and never had or chose to use formula, Stress and circumstances broke me a bit so I was totally ok to give a little supplementation after 6 months post partum. I got very very picky and switched to a different formula. Now that he's been older I am happy to use this and see really little difference from my more expensive brand. . Our family still raises the cow that produce a2 only and it 100% makes a difference ( this is coming from intolerant lactose intolerant family). Ps. I did try other formula and it was absolutely a no go, same brand and very expensive.

Helpful?2F0MZQVWILH0482312571
Apr 24, 2025
Paige
Item details
Count: 4
5 out of 5 stars review

Verified Purchase

Exclusively Breastfed Baby Approved

*non-paid authentic review from a exclusively breastfeeding mom* My daughter was exclusively breastfed for 9 months before I found this formula. I now combo-feed because she absolutely loves it. She wouldn't drink other brands. She likes the taste and it doesn't make her gassy or spit up. My only complaint is if you shake the bottle, it will become bubbly. To avoid this, I make sure I use warm/hot water and a spoon to mix the formula at a nice non-bubbly consistency. My daughter loves this formula, and I do too!

Helpful?2F0MZQVWILH0482312571
reply from Abbott Nutrition Team

Our team would like to chat with you to learn more and see what we can do to help. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04819849. Thanks and we hope to hear from you soon. -The Similac Team