Layrite Deluxe Superhold Pomade

Works best for

How to Use:

Remember: The Drier The Hair, The Higher The Hold!

1. Apply a small amount to palms.

2. Distribute evenly through damp or dry hair and style as desired. The dryer the hair the higher the hold.

3. Use sparingly and add more.

4. Wet comb or fingers and run through hair to restyle.

5. Rinses out easily with water alone.

Insider Tips:

Works great on cowlicks. Depending on hair type, use Original in most places and add Superhold for areas that 'stick up or fight back.'

Tame and shape your mustache with its hold that lasts for hours.

About Layrite

Layrite was founded in 1999 by the talented and charismatic, Donnie Hawley. Having his technique hindered by petroleum-based products, Donnie labored to find a solution.

The end result was a water soluble pomade formulated to 'Hold like wax and wash out like gel.' After one of Donnie's patrons commented that his pomade was the only product that made his hair lay right, a brand was born.

An American Original since 1999