L'Oreal Paris Superior Preference Fade-Defying Shine Permanent Hair Color, 6BB Light Beige Brown, 1 Kt
L'Oreal Paris Superior Preference Fade-Defying Shine Permanent Hair Color, 6BB Light Beige Brown, 1 Kt
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L'Oreal Paris Superior Preference Fade-Defying Shine Permanent Hair Color, 6BB Light Beige Brown, 1 Kt

3.7 stars out of 2756 reviews
(3.7)|
2,756 ratings

Key item features

L'Oreal Paris Superior Preference Hair Color:
  • Permanent , Level 3
  • Up to 8 weeks of color
  • Includes a UV filter for color vibrancy
  • Provides maximum gray coverage
  • Contains natural ingredients such as Vitamin E and golden camelina oil
  • Root to tip coverage that will not fade, turn brassy or dull
  • Includes: color optimizing creme, color gel, care supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator and insert
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Customer ratings & reviews

3.7 out of 5 stars
stars2,756 ratings2,429 reviews
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Reviews summary

Pros
  • : Provides even color distribution on hair.
  • : Formula is non-drippy and easy to use.
  • : Has a color that blends well with natural hair tone.
  • : Color closely matches packaging shade.
Neutral
  • : Can be effective, but may not fully cover grays for all users.
Cons
  • : Color may not last as long as expected.
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Showing 1-3 of 2,429 reviews

Nov 5, 2016
PEPPERG99
5 out of 5 stars review

Seller Verified Purchase

Best "drugstore" type hair colour!

I have been colouring my hair for years however it has been increasingly difficult to cover my grey without the colour washing out quickly. I tried them all and this one lasted 4.5 weeks which is almost 2 weeks longer than the others! I will always buy this brand from now on!

International review
Review from walmart.ca
Helpful?6U25A5PLP0SF10997287
Apr 4, 2017
KAG0803
5 out of 5 stars review

Stunning, Vibrant Colour & Full Grey Coverage

I inadvertently chose the wrong colour and thought YIKES I can't colour my hair Vibrant Violet. But I actually wanted a change so I took a chance and went for it. My hair is dark brown and the colour cane out exactly what I was thinking of having done at a salon. However, the quote was exorbitant and I said noooooo wayyyyy!! Predicated on the excellent reviews I chose L'Oréal Paris Superior Préférence. I have loved all of the other L'Oréal hair colours so I gave this one a go. My hair turned out with my grey roots totally covered (without turning an odd shade) and the Violet made stunning highlights. If my hair was not so dark I'm sure I would have had total Violet coverage. But the colour is so stunning I would not have minded. My Sister said to me, "Oh sure, I thought you weren't going to go to a salon." She was shocked when I told her that I did it myself with L'Oréal Paris Superior Préférence. My hair was soft, coloured beautifully and I will be using this product henceforth.

International review
Review from walmart.ca
Helpful?6U25A5PLP0SF10997287
Sep 1, 2024
Nafsika
5 out of 5 stars review

LB12 Ultra Light Sun Blonde; Super amazing!!

Most fabulous hair colour I have ever used in my life! I frequently receive compliments. I recommend it other women choosing hair dye brands in story. They thank me then purchase it! I have been using it for 25+ years plus. Your various blonde selections. My hair dresser whom I have been seeing since I was 16 loves it! You even kindly send me coupons! Amazing!.

International review
Review from lorealparis.ca
Helpful?6U25A5PLP0SF10997287