Sony Bravia XBR XBR-55X950H - 55" Diagonal Class (54.6" viewable) LED-backlit LCD TV - Smart TV - Android TV - 4K UHD (2160p) 3840 x 2160 - HDR - direct-lit LED - black

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Sony Bravia XBR XBR-55X950H - 55" Diagonal Class (54.6" viewable) LED-backlit LCD TV - Smart TV - Android TV - 4K UHD (2160p) 3840 x 2160 - HDR - direct-lit LED - black
Sony Bravia XBR XBR-55X950H - 55" Diagonal Class (54.6" viewable) LED-backlit LCD TV - Smart TV - Android TV - 4K UHD (2160p) 3840 x 2160 - HDR - direct-lit LED - black
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Sony Bravia XBR XBR-55X950H - 55" Diagonal Class (54.6" viewable) LED-backlit LCD TV - Smart TV - Android TV - 4K UHD (2160p) 3840 x 2160 - HDR - direct-lit LED - black

4.5 stars out of 592 reviews
(4.5)|
592 ratings

Key item features

  • Visual Processing: Features the Picture Processor X1 Ultimate for near-4K HDR realism and a TRILUMINOS Display for advanced color and gradation.
  • Display Enhancements: Utilizes Full Array LED with X-tended Dynamic Range PRO 6x for enhanced brightness and contrast, plus X-Wide Angle for consistent viewing from various positions.
  • Motion Clarity: Incorporates X-Motion Clarity technology to improve on-screen action and motion for a smoother viewing experience.
  • Gaming Optimization: Includes a dedicated Game Mode for PlayStation, offering a smoother and more responsive gaming experience with vibrant colors and deep contrast.
  • Audio Integration: Equipped with Acoustic Multi-Audio, featuring discretely mounted tweeters to synchronize picture and sound, and Ambient Optimization for environmental adjustments.
  • Smart Features: Operates on Android TV with Google Assistant for hands-free voice search, and is compatible with AirPlay 2, Google Nest, Amazon Alexa, and Apple HomeKit.
  • Physical Design: Presents a slim, flush design with a thin aluminum bezel and a premium dual-position metal stand adaptable for wide or narrow setups.
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Current price is $1,198.00
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Customer ratings & reviews

4.5 out of 5 stars
stars592 ratings587 reviews
How item rating is calculated
  1. 5 stars73% (434)
  2. 4 stars14% (82)
  3. 3 stars5% (31)
  4. 2 stars3% (17)
  5. 1 star5% (28)

Reviews summary

Pros
  • : The tv's picture is clear and bright with excellent contrast.
  • : Colors are exceptionally accurate.
  • : Setup is straightforward and simple.
  • : Features a screen with deep colors.
Neutral
  • : Offers intuitive design, but can be confusing to use.
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Showing 1-3 of 587 reviews

Jul 17, 2020
SJOSH
5 out of 5 stars review

NO WORRIES ABOUT OLED BURN !

AMAZING PICTURE QUALITY AND EXTREMELY FAST OPERATING SYSTEM.NO NEED TO CALIBERATE.USB 3 PORT SHOULD BE SIDE. FOR 85 INCH TV MOUNTED ON WALL HAVING DIFFICULTY TO PLUG IN USB DRIVE.

International review
Review from sony.com
Helpful?1NEJ1477KFSG378123943
reply from Sony North America Customer Support

Hi SJOSH, That's great! We're glad that you appreciate the picture quality and operating system of this TV. We are happy to hear that you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full-Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for sharing this feedback. Jay

Nov 6, 2021
Jack2984
5 out of 5 stars review

Seller Verified Purchase

Wow!

Love the TV. Great picture, especially in 4g. The sound was just OK but the soundbar makes the whole viewing experience pop! I highly recommend this product!!!

Review from sony.com
Helpful?1NEJ1477KFSG378123943
reply from Supplier Response

Hi Jack2984, We are happy to hear you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. -Carl

Apr 8, 2022
Long time Sony fan
4 out of 5 stars review

Seller Verified Purchase

Great TV, sound is greatly lacking.

I bought the XBR-65X950H over a month ago because I always felt that it had a great picture, better than the newer 95J, and the price made it a steal. I like that the feet can be moved farther in towards the middle making it a better fit for my corner stand. The picture is amazing, the settings allow me to get it just the way I like it, and the dynamic Triluminous colors just have that excellent Sony look. I know that one of the big selling points of this set is the placement of the speakers but when I compare it to my older XBR-55X900B, well, there is no comparison. The 65X950H is definitely a much brighter tv with more contrast and the much slimmer profile is a big plus, but the six magnetic fluid speakers of the 900B just makes for an overall better viewing experience. I am extremely happy with my purchase of the 950H but it won't get the use it deserves unless my 900B happens to go out. And if my continuously perfect 2008 Sony KDL-40V4100 is any indication, I imagine that isn't going to happen for a very long time.

Review from sony.com
Helpful?1NEJ1477KFSG378123943
reply from Supplier Response

Hi Long time Sony fan, Thank you so much for taking the time to write such an in-depth review of your experience with your new XBR-65X950H. We are really thrilled to hear that you are satisfied with the adjustable TV stand, incredible picture quality, great features, and customizable settings of this TV. We are sorry if its sound quality didn't live up to your expectations. Sound quality depends on the signal and content. If you haven't yet, please try configuring various settings related to the TV’s sound such as sound quality and sound mode according to your preferences and see if it improves your overall listening experience: https://helpguide.sony.net/tv/husltn1/v1/en-003/01-03-09_02.html We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. We truly appreciate you being our long-time customer. In the future you need information or technical assistance with our product, please feel free to contact us and we'll be more than happy to assist you. You may send us an email at socialsupport@am.sony.com with the following: Name: Sony.com Username: Model Number: Issue: Telephone Number: Thank you so much for your purchase and for trusting Sony! - Romeo