Jhirmack Silver Brightening Purple Shampoo for All Shades of Gray, White, and Blonde Hair, 12 fl oz
Key item features
- Expertly Crafted for Gray Hair – 12 fl. oz bottle of Purple Shampoo formulated for all shades of gray, silver, blonde and white hair
- Brightening Formula – Neutralizes yellow and brassy tones, leaving hair cooler and more radiant
- New Look, More Moisturizing Formula – Enriched with nourishing Vitamin E to strengthen and protect, and Glycerin to boost moisture, soften texture, and control frizz
- Daily Care, Maximum Results – Gentle enough for everyday use, promoting softness, manageability and shine
- Targets Gray Hair's Unique Texture – Smooths coarseness and flyaways while tackling dryness, enhancing your hair's natural texture
- Non-Staining Formula – Our gently toning purple pigment neutralizes brassy tones without the risk of staining your hair, hands, or shower
- Color-Safe – Safe for color-treated hair, maintaining the integrity of both natural and dyed strands
- Clean, Vegan & Cruelty-Free – Free of parabens, sulfates, silicones and phthalates
- Pair with Jhirmack Silver Brightening Conditioner for best results
Specs
- Shampoo & conditioner typePurple Shampoos
- Hair care key benefitsColor Protection
- Active ingredientsCollagen
- Ingredient propertiesHypoallergenic
- Result time1 min
- Net content statement12 FL OZ (355 mL)
Reviews summary
- : Hair appears brighter with this color.
- : Produces a substantial amount of lather when used.
- : Has a subtle, professional fragrance.
- : Offers a reasonable price point compared to similar items.
- : Effectively removes unwanted warm tones from hair color.
Free 90-day returns
How do you want your item?
About this item
Product details
Gray hair deserves more than just another one-size-fits all purple shampoo that's too harsh or too drying. Jhirmack's Silver Brightening Purple Shampoo removes dulling buildup while gently toning and neutralizing brassy, yellow tones in all shades of gray, white and blonde hair—leaving strands brighter, softer and healthier-looking after just one use. Designed for daily care, our sulfate-free formula deeply hydrates, smooths and enhances gray hair's unique texture—keeping it soft, manageable and radiant.
To use, apply to wet hair, massage into a lather and leave on for 2-3 minutes before rinsing thoroughly. Use daily or as needed to achieve your perfect level of brightness. For best results, follow with Jhirmack Silver Brightening Purple Conditioner.
At Jhirmack, we believe silver strands deserve expert care. Our mission is simple: to help those with gray feel seen and effortlessly radiant—every single day.
- Expertly Crafted for Gray Hair – 12 fl. oz bottle of Purple Shampoo formulated for all shades of gray, silver, blonde and white hair
- Brightening Formula – Neutralizes yellow and brassy tones, leaving hair cooler and more radiant
- New Look, More Moisturizing Formula – Enriched with nourishing Vitamin E to strengthen and protect, and Glycerin to boost moisture, soften texture, and control frizz
- Daily Care, Maximum Results – Gentle enough for everyday use, promoting softness, manageability and shine
- Targets Gray Hair's Unique Texture – Smooths coarseness and flyaways while tackling dryness, enhancing your hair's natural texture
- Non-Staining Formula – Our gently toning purple pigment neutralizes brassy tones without the risk of staining your hair, hands, or shower
- Color-Safe – Safe for color-treated hair, maintaining the integrity of both natural and dyed strands
- Clean, Vegan & Cruelty-Free – Free of parabens, sulfates, silicones and phthalates
- Pair with Jhirmack Silver Brightening Conditioner for best results
Specifications
Shampoo & conditioner type
Hair care key benefits
Active ingredients
Ingredient properties
Directions
Instructions
Warranty
Warranty information
Ingredients
Ingredients
Aqua/Water/Eau, Sodium C14-16 olefin sulfonate, Glycerin, Cocamidopropyl betaine, Glycol distearate, Cocamide MIPA, Tocopheryl acetate, Macadamia ternifolia seed oil, Panthenol, Polyquaternium-10, Guar hydroxypropyltrimonium chloride, Polyquaterinum-7, Sodium PCA, Sodium hydroxide, Isopropanolamine, Magnesium nitrate, Citric acid, Sodium chloride, Phenoxyethanol, Sodium benzoate, Methylchloroisothiazolinone , Magnesium chloride, Methylisothiazolinone , Parfum/Fragrance, Benzyl alcohol, Citronellol, Citrus aurantium peel oil, Hexamethylindanopyran, Hexyl cinnamal, Limonene, Linalool, Tetramethyl acetyloctahydronaphthalenes , Ext. violet 2 (CI 60730),
Active Ingredients
Collagen
Active Ingredient Name
Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Glycerin, Cocamidopropyl Betaine, Glycol Distearate, Cocamide Mipa, Tocopheryl Acetate, Macadamia Ternifolia Seed Oil, Panthenol, Polyquaternium-10, Guar Hydroxypropyltrimonium Chloride, Polyquaterinum-7, Sodium PCA, Sodium Hydroxide, Isopropanolamine, Magnesium Nitrate, PCA, Sodium Hydroxide, Isopropanolamine, Magnesium Nitrate, Citric Acid, Sodium Chloride, Phenoxyethanol, Sodium Benzoate, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Parfum/Fragrance, Benzyl Alcohol, Citronellol, Citrus Aurantium Peel Oil, Hexamethylindanopyran, Hexyl Cinnamal, Limonene, Linalool, Tetramethyl Acetyloctahydronaphthalenes, Ext. Violet 2 (CI 60730).
Similar items you might like
Based on what customers bought
Best seller Equate Blonde & Silver Shampoo for Hair Care of Blonde and Silver Hair, 16 fl oz, Compare to Clairol Professional® Shimmer Lights® Shampoo $4.98 31.1 ¢/fl oz
Best seller
$498current price $4.9831.1 ¢/fl ozEquate Blonde & Silver Shampoo for Hair Care of Blonde and Silver Hair, 16 fl oz, Compare to Clairol Professional® Shimmer Lights® Shampoo
15114.4 out of 5 Stars. 1511 reviews500+ bought since yesterday L'Oreal Paris EverPure Sulfate Free Purple Shampoo, Colored Treated Hair, 23 fl. oz. $9.97 $1.47/fl oz
500+ bought since yesterday
2 optionsAvailable in additional 2 options$997current price $9.97$1.47/fl ozL'Oreal Paris EverPure Sulfate Free Purple Shampoo, Colored Treated Hair, 23 fl. oz.
61484.4 out of 5 Stars. 6148 reviewsShimmer Lights Shampoo 16 oz $11.67 Was $15.42 72.9 ¢/fl oz
$1167current price $11.67, Was $15.42$15.4272.9 ¢/fl ozShimmer Lights Shampoo 16 oz
1994.6 out of 5 Stars. 199 reviewsBest seller Not Your Mother's Blonde Moment Purple Bonding Shampoo for Light and Silver Hair Tones, 8 fl oz $7.92 99.0 ¢/fl oz
Best seller
$792current price $7.9299.0 ¢/fl ozNot Your Mother's Blonde Moment Purple Bonding Shampoo for Light and Silver Hair Tones, 8 fl oz
7824.5 out of 5 Stars. 782 reviewsTresemme Lamellar Shampoo for Women Glossy Hair Brilliant Gloss & Sleek Finish, 28 oz $5.97 21.3 ¢/fl oz
2 optionsAvailable in additional 2 options$597current price $5.9721.3 ¢/fl ozTresemme Lamellar Shampoo for Women Glossy Hair Brilliant Gloss & Sleek Finish, 28 oz
2914.7 out of 5 Stars. 291 reviewsBest seller OGX Repair and Protect Bond Protein Repair Shampoo, 13 fl. oz $6.97 53.6 ¢/fl oz
Best seller
$697current price $6.9753.6 ¢/fl ozOGX Repair and Protect Bond Protein Repair Shampoo, 13 fl. oz
12274.6 out of 5 Stars. 1227 reviews(2 pack) John Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 oz $6.00 30.0 ¢/fl oz
$600current price $6.0030.0 ¢/fl oz(2 pack) John Frieda Purple Shampoo, Violet Crush for Blondes, Womens Shampoo for Blonde Hair, 10 oz
6064.6 out of 5 Stars. 606 reviewsBest seller MONDAY Haircare SMOOTH Shampoo Softens Curly Wavy Hair, Wheat Protein, Avocado Oil, 12 fl oz $6.97 58.1 ¢/fl oz
Best seller
$697current price $6.9758.1 ¢/fl ozMONDAY Haircare SMOOTH Shampoo Softens Curly Wavy Hair, Wheat Protein, Avocado Oil, 12 fl oz
8324.5 out of 5 Stars. 832 reviewsKristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver Grey Hair, Anti Brass Yellow Tones, Sulfate Free Toning Shampoo, 10oz $11.97 $1.20/fl oz
$1197current price $11.97$1.20/fl ozKristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver Grey Hair, Anti Brass Yellow Tones, Sulfate Free Toning Shampoo, 10oz
3764.4 out of 5 Stars. 376 reviews1000+ bought since yesterday L'Oreal Paris Elvive Glycolic Gloss Shine Enhancing Shampoo, 13.5 fl oz $4.97 Was $5.97 36.8 ¢/fl oz
1000+ bought since yesterday
2 optionsAvailable in additional 2 options$497current price $4.97, Was $5.97$5.9736.8 ¢/fl ozL'Oreal Paris Elvive Glycolic Gloss Shine Enhancing Shampoo, 13.5 fl oz
8304.6 out of 5 Stars. 830 reviewsDove Shampoo for Women Amino Curl with Amino & Jojoba Oil for Curly Hair, 18 fl oz with Pump $5.84 32.4 ¢/fl oz
$584current price $5.8432.4 ¢/fl ozDove Shampoo for Women Amino Curl with Amino & Jojoba Oil for Curly Hair, 18 fl oz with Pump
1634.6 out of 5 Stars. 163 reviewsHask Keratin Smoothing Shampoo, 12 fl oz $1.50 Was $4.97 12.5 ¢/fl oz
$150current price $1.50, Was $4.97$4.9712.5 ¢/fl ozHask Keratin Smoothing Shampoo, 12 fl oz
6564.6 out of 5 Stars. 656 reviews500+ bought since yesterday Head and Shoulders Clinical Strength Dandruff Shampoo, Dry Scalp Rescue, 13.5 fl oz $11.97 88.7 ¢/fl oz
500+ bought since yesterday
2 optionsAvailable in additional 2 options$1197current price $11.9788.7 ¢/fl ozHead and Shoulders Clinical Strength Dandruff Shampoo, Dry Scalp Rescue, 13.5 fl oz
12174.6 out of 5 Stars. 1217 reviews100+ bought since yesterday Equate Everyday Clean Nourishing Dandruff Shampoo, 28.2 fl oz, Compare to Head & Shoulders® Active Ingredient $5.97 21.2 ¢/fl oz
100+ bought since yesterday
$597current price $5.9721.2 ¢/fl ozEquate Everyday Clean Nourishing Dandruff Shampoo, 28.2 fl oz, Compare to Head & Shoulders® Active Ingredient
3804.5 out of 5 Stars. 380 reviewsBest seller Tresemme Vibrance & Shine Shampoo Revitalized Color, 28 oz $5.97 21.3 ¢/fl oz
Best seller
$597current price $5.9721.3 ¢/fl ozTresemme Vibrance & Shine Shampoo Revitalized Color, 28 oz
16424.6 out of 5 Stars. 1642 reviews500+ bought since yesterday OGX Thick & Full, Biotin & Collagen Volumizing Shampoo, 13 fl. oz $6.97 Was $9.52 53.6 ¢/fl oz
500+ bought since yesterday
2 optionsAvailable in additional 2 options$697current price $6.97, Was $9.52$9.5253.6 ¢/fl ozOGX Thick & Full, Biotin & Collagen Volumizing Shampoo, 13 fl. oz
75104.5 out of 5 Stars. 7510 reviewsBest seller Herbal Essences Color Me Happy Shampoo for Color-Treated Hair, 29.2 fl oz $8.97 30.7 ¢/fl oz
Best seller
2 optionsAvailable in additional 2 options$897current price $8.9730.7 ¢/fl ozHerbal Essences Color Me Happy Shampoo for Color-Treated Hair, 29.2 fl oz
14304.6 out of 5 Stars. 1430 reviewsKristin Ess Signature Moisturizing Repair Shampoo with Castor Oil for Damaged Hair Sulfate Free Shampoo, 10oz $11.97 $1.20/fl oz
$1197current price $11.97$1.20/fl ozKristin Ess Signature Moisturizing Repair Shampoo with Castor Oil for Damaged Hair Sulfate Free Shampoo, 10oz
45624.6 out of 5 Stars. 4562 reviewsJohn Frieda Anti Frizz Shampoo for Damaged and Frizzy Hair, Paraben and Phthalate Free, 10.1 oz $3.00 Was $8.47 29.7 ¢/fl oz
2 optionsAvailable in additional 2 options$300current price $3.00, Was $8.47$8.4729.7 ¢/fl ozJohn Frieda Anti Frizz Shampoo for Damaged and Frizzy Hair, Paraben and Phthalate Free, 10.1 oz
8294.7 out of 5 Stars. 829 reviewsDove Shampoo for Women Coconut & Hydration with Bio-Protein Care Technology and Coconut Oil, 28 oz $8.84 31.6 ¢/fl oz
$884current price $8.8431.6 ¢/fl ozDove Shampoo for Women Coconut & Hydration with Bio-Protein Care Technology and Coconut Oil, 28 oz
8534.6 out of 5 Stars. 853 reviews
Customer ratings & reviews
Reviews summary
- : Hair appears brighter with this color.
- : Produces a substantial amount of lather when used.
- : Has a subtle, professional fragrance.
- : Offers a reasonable price point compared to similar items.
- : Effectively removes unwanted warm tones from hair color.
Customer images
Showing 1-3 of 234 reviews
Verified Purchase
I have been using this product for many years but recently it has become difficult to find. I was thrilled to see I could order it from Walmart at a reasonable price.
Verified Purchase
GREAT!
I know this is used mainly for colored blondes to keep the hair from getting brassy or for gray, white hair form turning yellow, but it works great on salt %26 pepper colored hair, too! Makes your hair softer and shiny! I only use this about every other time I wash my hair because it will make your hair have a purple hue if you use it daily!
Verified Purchase
Works with any hair color!
This purple shampoo brightens your hair so if you have dull hair it will make your hair look more natural,I have brown hair with grayish blonde highlights and it made my hair more blondish brown than gray, it makes your hair look like it was before I got gray hair! Any purple shampoo does take some time before it makes your hair look blonder than gray, you will notice that your hair is brighter after the first bottle is used! I will recommend
