Best seller
Clairol Bold & Bright Permanent Hair Color Creme, V3 Intense Passion Plum, Hair Dye, 1 Application
Clairol Bold & Bright Permanent Hair Color Creme, V3 Intense Passion Plum, Hair Dye, 1 ApplicationClairol Bold Bright Permanent Hair Dye V3 Intense Passion PlumClairol Bold Bright Permanent Hair Dye BR4 Fruits of the ForestClairol Bold Bright Permanent Hair Color Creme 53 Dulce de Leche Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Dye 71 Caramel BrondeClairol Bold Bright Permanent Hair Color Creme M5 Deepest Guava Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Dye 67 ChocolateClairol Bold Bright Permanent Hair Color Creme 40 Cafecito Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Color Creme 20 Black Licorice Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Color Creme 110 Pina Colada Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Color Creme R6 Intense Cherry Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Color Creme 28 Wild Blackberry Hair Dye 1 ApplicationClairol Bold Bright Permanent Hair Dye 50 Brown Sugar
Hair Color Shade:V3 Intense Passion Plum-Out of stock
BR4 Fruits of the Forest, $6.79, was $8.44
$6.79$8.44
M5 Deepest Guava, $8.44
$8.44
R6 Intense Cherry, $10.99
$10.99
20 Black Licorice, $8.44
$8.44
28 Wild Blackberry, $8.44
$8.44
40 Cafecito, $8.44
$8.44
50 Brown Sugar, $8.44
$8.44
53 Dulce de Leche, $8.44
$8.44
67 Chocolate, $8.44
$8.44
71 Caramel Bronde, $8.44
$8.44
110 Pina Colada, $8.30
$8.30
selected, V3 Intense Passion Plum, $8.44, Out of stock
$8.44
Multipack Quantity:1-Out of stock
Key item features
- UNSTOPPABLE VIBRANCY TrueColorSeal Technology locks in color to help protect against water-fading, mazimizing vibrancy.
- MOISTURIZING SHINE HydraShine Conditioner moisturizes + smoothens hair.
- INTENSE COLOR Need a boost of color? The Color Boost Glaze amplifies your color anytime.
- Shade: Intense Passion Plum, with vivid purple hues that create a spark
Specs
- Color descriptorVibrant
- Hair color catPurple
- Hair color typeChemical Hair Dyes
- Treatment time10 min
- FinishColor Boost Glaze Finish
- Hair coverageFull Coverage
Reviews summary
Pros
- : Comes with step-by-step guides.
- : Simple application process.
- : Produces deep, bold colors.
- : Has a bold and bright display.
- : Has a sweet, subtle scent.
Generated by AI
Current price is USD$8.44
Price when purchased online
Not Available
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About this item
Product details
Clairol Bold & Bright Permanent Hair Dye, V3 Intense Passion Plum
INTENSE COLOR + MOISTURIZING SHINE. Unstoppable vibrancy! Bold & Bright gives you vivid, vibrant color that stays true. TrueColorSeal Technology locks in color to help protect against water-fading, mazimizing vibrancy. HydraShine Conditioner moisturizes + smoothens hair. Need a boost of color? The Color Boost Glaze amplifies your color anytime you need it!
- UNSTOPPABLE VIBRANCY TrueColorSeal Technology locks in color to help protect against water-fading, mazimizing vibrancy.
- MOISTURIZING SHINE HydraShine Conditioner moisturizes + smoothens hair.
- INTENSE COLOR Need a boost of color? The Color Boost Glaze amplifies your color anytime.
- Shade: Intense Passion Plum, with vivid purple hues that create a spark
info:
We aim to show you accurate product information. Manufacturers, suppliers and others provide what you see here, and we have not verified it.
Specifications
Color descriptor
Vibrant
Hair color cat
Purple
Hair color type
Chemical Hair Dyes
Treatment time
10 min
Indications
Stop Use Indications
IMPORTANT SAFETY WARNINGS:. HAIR COLOR PRODUCTS MAY CAUSE ALLERGIC REACTIONS, WHICH IN RARE CASES CAN BE SEVERE. TATTOOS MAY INCREASE THE RISK OF ALLERGY TO THIS PRODUCT. CONDUCT A SKIN ALLERGY TEST 48 HOURS PRIOR TO EACH APPLICATION, EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS BEFORE. REMEMBER TO BUY THE PRODUCT 48 HOURS IN ADVANCE. DO NOT USE THIS PRODUCT IF YOU HAVE EXPERIENCED ANY REACTION TO HAIR COLOR PRODUCTS OR HAVE SENSITIVE, IRRITATED OR DAMAGED SCALP. IN THESE CASES, DO NOT CONDUCT THE SKIN ALLERGY TEST AND CONSULT A DOCTOR BEFORE USING ANY HAIR COLOR PRODUCT. READ AND FOLLOW INSTRUCTIONS CAREFULLY. IN RARE CASES, USE OF HAIR COLORANTS HAS BEEN ASSOCIATED WITH TEMPORARY OR PERMANENT SKIN DEPIGMENTATION (SKIN LIGHTENING OR LOSS OF COLOR). IF YOU NOTICE ANY SKIN DEPIGMENTATION OR OTHER UNEXPECTED REACTION SUCH AS PAIN OR SEVERE ITCHING, DISCONTINUE USE IMMEDIATELY. CAUTION: THIS PRODUCT CONTAINS INGREDIENTS THAT MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS. TO DO SO MAY CAUSE BLINDNESS. PRODUCT NOT INTENDED TO BE USED ON CHILDREN. KEEP OUT OF REACH OF CHILDREN. CAN CAUSE ALLERGIC REACTIONS FOLOW THE SAFETY WARNINGS. Stop if allergic reaction appears
Directions
Instructions
Read and follow instructions on enclosed leaflet. Before coloring, do the allergy test and strand test. With gloves on, open tube 1 and squeeze contents into bottle 2; shake. Apply to hair according to the instructions and timing in the enclosed leaflet. Rinse and shampoo. Apply the HydraShine Conditioner (3). Dry and style your hair and admire your bright, bold color! After 2 weeks, apply the Color Boost Glaze to recharge and boost your color! With gloves on, apply the Color Boost Glaze to clean, damp hair; Leave it for 2-5 minutes; Rinse, style and enjoy!
Warranty
Warranty information
Caution: This product contains ingredients that may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.,Caution: Hair colorants can cause severe allergic reactions. Temporary black henna tattoos may increase the risk of allergy. To reduce the risk follow these instructions. This product is not intended for use on persons under the age of 16.,Can cause an allergic reaction - follow the safety instructions. Perform allergy alert test 48 hours before coloring. Buy the product 48 hours in advance and conduct an allergy alert test every time you color even if you have used coloring products before. Read and follow instructions on enclosed leaflet. Keep out of reach of children. Do not color your hair if:- You have a rash on your face or sensitive, irritated, or damaged scalp,- you have ever experienced any skin reaction after coloring your hair or after a temporary black henna tattoo in the past. In case of any reaction or if in doubt, consult a doctor before using this product. Rinse hair well after application. Avoid contact with eyes. If contact occurs, rinse immediately with water. Wear suitable gloves.
Ingredients
Ingredients
PERMANENT COLOR CREAM: AQUA/WATER/EAU, PROPYLENE GLYCOL, CETEARYL ALCOHOL, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, AMMONIA, SODIUM SULFATE, 2-METHOXYMETHYL-P-PHENYLENEDIAMINE, 1-HEXYL 4,5-DIAMINO PYRAZOLE SULFATE, 2-METHYL-5-HYDROXYETHYLAMINOPHENOL, PARFUM/FRAGRANCE, DICETYL PHOSPHATE, 2,4-DIAMINOPHENOXYETHANOL HCL, SODIUM SULFITE, CETETH-10 PHOSPHATE, STEARETH-200, 1-NAPHTHOL, ASCORBIC ACID, SODIUM HYDROXIDE, XANTHAN GUM, DISODIUM EDTA, 2-AMINO-4-HYDROXYETHYLAMINOANISOLE SULFATE, N,N-BIS(2-HYDROXYETHYL)-P-PHENYLENEDIAMINE SULFATE ACTIVATOR: AQUA/WATER/EAU, HYDROGEN PEROXIDE, PARAFFINUM LIQUIDUM/ MINERAL OIL/ HUILE MINERALE, CETEARYL ALCOHOL, SODIUM CETEARYL SULFATE, SALICYLIC ACID, PHOSPHORIC ACID, DISODIUM PHOSPHATE, DISODIUM PYROPHOSPHATE, SODIUM STANNATE, ETIDRONIC ACID. HYDRASHINE CONDITIONER: AQUA/WATER/EAU, BIS-HYDROXY/METHOXY AMODIMETHICONE, STEARYL ALCOHOL, CETYL ALCOHOL, STEARAMIDOPROPYL DIMETHYLAMINE, MALIC ACID, GLUTAMIC ACID, PARFUM/FRAGRANCE, BENZYL ALCOHOL, BENZYL BENZOATE, EDTA, HISTIDINE, COCOS NUCIFERA (COCONUT) OIL, SODIUM CHLORIDE, HEXYL CINNAMAL, LINALOOL, MAGNESIUM NITRATE, TRIMETHYLSILOXYSILICATE, ALOE BARBADENSIS LEAF JUICE, METHYLCHLOROISOTHIAZOLINONE, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, ASCORBIC ACID, CITRIC ACID, POTASSIUM SORBATE, SODIUM SULFITE, SODIUM BENZOATE COLOR BOOST GLAZE: AQUA/WATER/EAU, PROPYLENE GLYCOL, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, STEARETH-20, PHENOXYETHANOL, PARFUM/FRAGRANCE, GLYCERIN, ISOPROPYL ALCOHOL, MICA, POLYQUATERNIUM-37, POTASSIUM PHOSPHATE, PROPYLENE GLYCOL DICAPRYLATE/DICAPRATE, BUTYROSPERMUM PARKII (SHEA) BUTTER, ARGANIA SPINOSA KERNEL OIL, HC RED NO. 3, TITANIUM DIOXIDE, BENZYL SALICYLATE, PPG-1 TRIDECETH-6, LIMONENE, LINALOOL, SODIUM HYDROXIDE, SORBITAN OLEATE, BASIC VIOLET 2, ACRYLATES/STEARYL METHACRYLATE COPOLYMER, CITRIC ACID, EDTA.
Active Ingredients
PROPYLENE GLYCOL
Warnings
Warning Text
Caution: This product contains ingredients that may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.,Caution: Hair colorants can cause severe allergic reactions. Temporary black henna tattoos may increase the risk of allergy. To reduce the risk follow these instructions. This product is not intended for use on persons under the age of 16.,Can cause an allergic reaction - follow the safety instructions. Perform allergy alert test 48 hours before coloring. Buy the product 48 hours in advance and conduct an allergy alert test every time you color even if you have used coloring products before. Read and follow instructions on enclosed leaflet. Keep out of reach of children. Do not color your hair if:- You have a rash on your face or sensitive, irritated, or damaged scalp,- you have ever experienced any skin reaction after coloring your hair or after a temporary black henna tattoo in the past. In case of any reaction or if in doubt, consult a doctor before using this product. Rinse hair well after application. Avoid contact with eyes. If contact occurs, rinse immediately with water. Wear suitable gloves.
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Customer ratings & reviews
How item rating is calculated
Reviews summary
Pros
- : Comes with step-by-step guides.
- : Simple application process.
- : Produces deep, bold colors.
- : Has a bold and bright display.
- : Has a sweet, subtle scent.
Generated by AI
Customer images
+390 images
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Showing 1-3 of 862 reviews
Oct 22, 2025
Rachael
Item details
Hair color shade: 28 Wild Blackberry
Multipack quantity: 1
5 out of 5 stars review
Verified Purchase
Excellent
Excellent coverage super easy to use. Comes with color glaze and a great conditioner to use after you have colored. My hair is dark almost black I am 55 so a few grays unfortunately continue to haunt me. I use this brand and this shade and get so many compliments highly recommend
Helpful?10T9KI0BPW3W5176639834
Nov 7, 2025
Jordan
Item details
Hair color shade: M5 Deepest Guava
Multipack quantity: 1
5 out of 5 stars review
Verified Purchase
Covers red!
I don't know if it's because of the red I started off with, or if it's this color previous color, but it "fades" into a beautiful vibrant red. The color in the photo is slightly off, with red being decently noticeable. It's still a beautiful color purple. But if you want a more purpley-purple, try something different!
Helpful?10T9KI0BPW3W5176639834
Dec 30, 2025
Kristen
Top Reviewer
Item details
Hair color shade: 28 Wild Blackberry
Multipack quantity: 1
5 out of 5 stars review
Verified Purchase
Love the color!
I absolutely love this color! Its bright and holds for a good 6 weeks. If you color your hair at home you already know how to use and the process is just like any other. It comes with a color booster to uses when you notice you are going to need a color soon. thats nice to prolong the color!
Helpful?10T9KI0BPW3W5176639834
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164.4 out of 5 Stars. 16 reviewsShipping, arrives in 3+ daysClairol Beautiful Collection Moisturizing Semi-Permanent Color - # B11W Honey Brown - 3 oz Hair Color $9.81
$981current price $9.81Clairol Beautiful Collection Moisturizing Semi-Permanent Color - # B11W Honey Brown - 3 oz Hair Color
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104.7 out of 5 Stars. 10 reviewsShipping, arrives in 3+ daysClairol Professional Creme Permanente Hair Color - Color : Dark Rich Natural Blonde - 6NN $9.49 Was $11.21
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Shipping, arrives in 3+ daysFanci-Full Temporary Color Rinse 19 Sweet Creme, 15.2 oz $13.99
$1399current price $13.99Fanci-Full Temporary Color Rinse 19 Sweet Creme, 15.2 oz
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