Clairol Bold & Bright Permanent Hair Color Creme, 20 Black Licorice, Hair Dye, 1 Application

Smell isn't too bad, this dye actually stays in your hair for quite some time. It even comes with a retouch bottle so you can do your roots once they start growing out. It's actually very dark %26 when the sun hits it,it looks like a dark cherry color. I'll say it's for a sensitive scalp, only because my head does react to different products most times but not this time. I washed my hair every 2 weeks and even though it's gotten kinda faded after 5 months, it's still holding on TIGHT. It's not as pigmented but it's like if the light hit it, a dark cherry color. 👍

love the color it is soft not brassy. has 2 different conditioners my hair in soft and shinynot like some that makes my hair dry. my hair fells healthier when I use this will definitely stick with this it is a little more expensive but well worth it