L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Dark Blonde, 1 Kit
L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Dark Blonde, 1 Kit
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L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Dark Blonde, 1 Kit

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Hair Color Shade:Ultra Ash Dark Blonde-Out of stock
Size:1 Kit-Out of stock

Key item features

  • L'Oreal Paris Excellence Cool Supreme Permanent Hair Color, Ultra Ash Dark Blonde, 1 Kit
  • L'Oreal Paris Excellence Cool Supreme is a permanent hair color that offers 100% gray coverage.
  • The anti-brass triple protection system prevents brass and keeps hair ashy cool, delivering color that starts cool and stays cool.
  • The purple anti-brass conditioner neutralizes unwanted warm tones for a color that starts cool and stays cool.
  • Excellence Cool Supreme offers rich, radiant, gorgeous hair color from root to tip with exclusive non-drip creme formula.
  • Instructions vary by shade. For complete instructions, please refer to package insert located inside haircolor box.
Current price is $11.97
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Customer ratings & reviews

4.4 out of 5 stars
stars24.3K ratings12.2K reviews
How item rating is calculated
  1. 5 stars68% (16.6K)
  2. 4 stars15% (3,578)
  3. 3 stars6% (1,565)
  4. 2 stars3% (760)
  5. 1 star7% (1,778)

Reviews summary

Pros

  • : Blends naturally with existing hair color.
  • : Covers roots well and blends with hair color.
  • : Matches dark blonde shades accurately.

Neutral

  • : Can be long-lasting, but may not wash out completely.
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Showing 1-3 of 12,218 reviews

Feb 11, 2026
NanaJ
Item details
Hair color shade: 08 Medium Brown
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Works like majic

I use this to cover my grey roots. It also makes my thin spots seem fuller. It does rub off, so be careful about putting your head on the back of a white chair or sofa. It could also rub off on a hat or your date’s white shirt. I use a dark throw on my recliner to protect it. It washes out of fabrics or off your hands easily.

Helpful?3bb1c8c0-4507-11f0-8d8f-136482466119969796963
Dec 5, 2025
Jennifer
Top Reviewer
Item details
Hair color shade: 5RB Medium Reddish Brown
Size: 1 Kit
5 out of 5 stars review

Verified Purchase

Beautiful, rich color

This color exceeded my expectations. My hair honestly looks better than it has after my hair was colored at expensive salons. I have received lots of compliments! The comb feature was a bit difficult to use. It was easier to just section out my hair and squeeze the color onto each area, distributing it with my fingers while wearing rubber gloves. I really like the shampoo that comes in this kit because it soothes the scalp and counteracts any damage from the color treatment. Excellent conditioner too. I will definitely use this again.

Helpful?3bb1c8c0-4507-11f0-8d8f-136482466119969796963
Jan 4, 2026
Walmart customer
Top Reviewer
Item details
Hair color shade: 10 Black
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Excellent Cover-up

This is EXCELLENT, I've been buying boxed hair dry color, NEVER AGAIN...THIS here is PERFECT, it doesn't drip, nor rub off on my pillow case, last long, this was my first time buying this product, I was skeptical about it, but I AM GLADE,that I bought it, I'm in awe of how long its covering my gray strands, it been 3 days and it's still fully covering...

Helpful?3bb1c8c0-4507-11f0-8d8f-136482466119969796963