Dark and Lovely Fade Resist Permanent Hair Color, Unisex, Hair Color Highlights, 401 Hazelnut
Dark and Lovely Fade Resist Permanent Hair Color, Unisex, Hair Color Highlights, 401 Hazelnut
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SoftSheen-Carson

Dark and Lovely Fade Resist Permanent Hair Color, Unisex, Hair Color Highlights, 401 Hazelnut

Dark and Lovely Fade Resist Permanent Hair Color, Unisex, Hair Color Highlights, 401 HazelnutDark and Lovely Fade Resist Permanent Hair Color Unisex Hair Color Highlights 401 HazelnutDark and Lovely Fade Resist Permanet Hair Color Unisex 391 Brown CinnamonSoftsheen Carson Dark and Lovely Fade Resist Rich Conditioning Hair Color Permanent Hair Dye 377 Sunkissed BrownSoftSheen Carson Dark Lovely Fade Resist Hair Color 522 Poppin PinkSoftSheen Carson Dark Lovely Fade Resist Hair Color 376 Red Hot RythmDark and Lovely Fade Resist Hair Color Unisex 379 Golden BronzeSoftSheen Carson Dark and Lovely Fade Resist Rich Conditioning ColorSoftSheen Carson Dark Lovely Fade Resist Hair Color 371 Jet BlackSoftSheen Carson Dark Lovely Fade Resist Hair Color 396 Luminous BlondeDark and Lovely Fade Resist Rich Conditioning Hair Color Permanent Hair Dye 373 Brown SableSoftSheen Carson Dark Lovely Fade Resist Hair Color 378 Honey BlondeSoftSheen Carson Dark Lovely Fade Resist Hair Color 506 Reality RedSoftSheen Carson Dark Lovely Fade Resist Hair Color 384 Light Golden BlondeSoftSheen Carson Dark Lovely Fade Resist Hair Color 421 Virtual VioletDark and Lovely Fade Resist Permanent Hair Color Unisex 382 Midnight BlueSoftSheen Carson Dark Lovely Fade Resist Hair Color 362 Crimson MoonSoftSheen Carson Dark Lovely Fade Resist Hair Color 394 Vivacious Red
Hair Color Shade:401 Hazelnut
Multipack Quantity:1

Key item features

  • Nourishing Care with Argan Oil and Vitamin E for up to 8 weeks of vibrant color.
  • Fade-Resistant Rich Conditioning Color is an innovative formula that delivers vibrant, fade-resistant color and shine.
  • Dark and lovely celebrates unique looks and styles for all hair types.
  • Dark and Lovely has an array of hair color products for every needs.
  • Permanent non-drip hair color for up 100% gray coverage.
Current price is $6.94
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Customer ratings & reviews

4.5 out of 5 stars
stars5,976 ratings3,522 reviews
How item rating is calculated
  1. 5 stars73% (4,381)
  2. 4 stars13% (801)
  3. 3 stars6% (365)
  4. 2 stars2% (130)
  5. 1 star5% (299)

Reviews summary

Pros

  • : Application process is straightforward.
  • : Delivers vibrant tones that complement a range of skin tones.
  • : Directions are simple and easy to understand during application.
  • : Has a natural appearance with excellent color hold and shine.
  • : Has a non-overpowering aroma.
  • : Provides complete coverage for gray hair.
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Showing 1-3 of 3,522 reviews

Jan 5, 2026
Jasmine
Item details
Hair color shade: 378 Honey Blonde
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

10 outta 10

I love how light it gets my roots. Definitely toned down my natural red hair to a honey strawberry blonde. Highly recommend this brand and even used it on my teenager when she wanted to go honey blonde. The conditioning mask is so good and makes my hair so soft. Easy to apply and gives natural highlights.

Helpful?0XYRESU4GOMF785106871
May 3, 2026
Hollie
Item details
Hair color shade: Pink
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Nice coverage, lasts long, fades to a pretty tone.

I don't bleach hair very well, and I wanted something to get my daughters hair where she wanted it to be. This worked great. She wanted a rockstar type pink, and was happy with the results. Pictures of before (Halloween), right after. (November) , and faded (Mid March) It kept the pink/red tint through the fading of vivid, to an almost natural red tint to her natural hair color.

Helpful?0XYRESU4GOMF785106871
May 5, 2026
Katt
Top Reviewer
Item details
Hair color shade: 373 Brown Sable
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Excellent Hair Dye. Everyone can use it.

I don't have “black” hair but my hair is very curly and doesn't hold the color very well using the other hair dyes I have tried. This one holds the color extremely well. I wind up having to dye it because my hair well most of it is white. I'm not ready to look like an old grandma. The rest of me don't show my age soooo. I will keep drying it.

Helpful?0XYRESU4GOMF785106871