Jossey-Bass Leadership The Power of Two: How Companies of All Sizes Can Build Alliance Networks That Generate Business Opportunities, (Paperback)

Tap the Power of Alliance Networks

Inspired by the so-called virtual corporation, the opportunisticformation of short-term strategic pairings is the chief means bywhich today's companies are realizing growth. In The Power of Two, two acknowledged business-alliance experts take readersstep-by-step through a proven, powerful method for successfullybuilding a network of strategic alliances and for managing suchnetworks via an alliance manager. Packed with examples, augmentedwith a wealth of assessment tools and charts, it's the mostauthoritative, user friendly guide to mastering this important, emerging business stratagem currently available.